Tag Archives: Sharjah Commerce and Tourism Development Authority

2nd Arabian Travel Awards concludes in Dubai

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The second edition of Arabian Travel Awards concluded on September 20, 2018 at JW Marriott Hotel Dubai, Deira. H E Khalid Jasim Al Midfa, Chairman, Sharjah Commerce and Tourism Development Authority (SCTDA) graced the occasion as Chief Guest while dignitaries from consulates, travel, tourism and hospitality professionals attended to be recognised for their untiring efforts to place United Arab Emirates as the fourth most visited destination in the world. Welcoming guests at the event, SanJeet, Mentor, Arabian Travel Awards said, “Our aim through the Arabian Travel Awards is to recognise and encourage the talent in some of the most important sectors such as travel, tourism and hospitality which contributes to the sustainable growth in the economy of the country. This year, we had over 25 countries who did submit their votes; hence we have nearly 60 awards to recognise the giants who have contributed to the country’s economy. We thank each one of you for taking the time to vote for your favourite category and hope to see you at the awards next year!”

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Sharjah conducts roadshow in Stockholm, Oslo and Copenhagen

HE Khalid Jasim Midfa

Sharjah Commerce and Tourism Development Authority (SCTDA) joins the tourism delegation from the UAE led by the Ministry of Economy to visit three Scandinavian cities as part of the ‘Visit UAE’ roadshow. The delegation comprising eight government officials, Emirates airlines and 29 representatives from the hotels and travel agencies across the UAE, is visiting Stockholm, Oslo and Copenhagen from September 17 to 21, 2018. SCTDA will showcase the enriching tourism experiences in Sharjah with its diverse culture and heritage to encourage more people from these cities to visit the emirate. Participating in the roadshow is one among the number of activities the authority intends to implement in the next couple of months to help drive tourism growth. The workshops to be held during the roadshow will provide a platform for SCTDA and the UAE delegation to strengthen partnerships with their counterparts in the Scandinavian cities. HE Khalid Jasim Al Midfa, Chairman, SCTDA, said: “The tourism sector is a major pillar in the UAE’s efforts in economic broadening, a key strategy for the country’s transition to the post-oil economy and the ‘Visit UAE’ roadshow will contribute in achieving this vision. Our country has continued to gain popularity across the world as a leading destination in the Middle East. We look forward to capitalising the opportunity to present our market offerings in these European cities and strategically position Sharjah as a destination of choice.”

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Arabian Travel Awards to honour travel trade professionals

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With just a few days left, the Arabian Travel Awards is all set to recognise the efforts of the travel, tourism and hospitality professionals. The black-tie award show will be conducted in Dubai on September 20, 2018. An exclusive invitation-only event, it will involve some of the most prominent personalities from the region. The Chief Guest for the event will be HE Khalid Jasim Al Midfa, Chairman, Sharjah Commerce and Tourism Development Authority. Owing to the dedication and commitment of professionals working not only in the emirates, but also in the Middle East that has revolutionised the travel industry, United Arab Emirates has become a hub for travel, tourism and hospitality. The Arabian Travel Awards is a platform for the Middle East market to appreciate the efforts of the travel specialists who have contributed to the booming travel and hospitality industry. The Awards aim to encourage them to continue promoting tourism in the region, especially since all roads are set and ready for the Expo 2020 and beyond. Following a systematic method of internet-based voting, these Awards are fair and unbiased and are supported by TravelTV.news, TravTalk Middle East and TravTalk India – premier media partners for extensive coverage. The awards will be divided into four categories: Personal Awards, Business Awards, Trending Awards and Partner Awards. To name a few, these include awards for Best Business Hotel, Best Family-Friendly Hotel, Best City Hotel, Best Green Hotel, Best Leisure Hotel, Best Destination Management Company, Best Hotel Apartments, Best B2B Travel Portal and Best Luxury Hotel, among many others.

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First edition of Sharjah Summer Festival to kick off from July 11

HE Khalid Jasim Midfa

Following the success of the Sharjah Summer Campaign last year, the Sharjah Commerce and Tourism Development Authority (SCTDA) has announced the details of the first edition of the Sharjah Summer Festival. Set to kick-start on July 11, 2018, the festival will further boost SCTDA’s ongoing efforts to strengthen the tourism sector as part of the government’s bid to attract 10 million visitors to the emirate’s shores by 2021. Organised by SCTDA in cooperation with entities from the government and private sector, the festival will run a series of entertainment and cultural activities to promote local tourism and highlight the emirate’s cultural and tourist attractions and diversified recreational facilities during the summer season. In addition, the festival seeks to attract residents and visitors through its creative marketing campaigns and various promotions to boost Sharjah’s world-class status as one of the great destinations for family holidays. H E Khalid Jasim Al Midfa, Chairman, SCTDA said, “The festival will promote Sharjah’s tourism, cultural and amusing events, revitalise several tourism campaigns; and diversify its leisure activities to attract international visitors. It is also part of our strategy to underline our attractions to the GCC market which remains one of our largest source markets.” According to Midfa, the event is going to play a major role in transforming Sharjah into an important center of culture, heritage and arts in the region.

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Wego inks deal with SCTDA to promote tourism in Sharjah

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A new campaign deal has been inked between Wego and Sharjah Commerce and Tourism Development Authority (SCTDA) for an innovative destination co-marketing campaign to boost tourism in the Emirate of Sharjah. The campaign will promote authentic tourist experiences and hidden gems exclusive to the emirate, enabling tourists to surpass traditional generic pursuits. By showcasing some of Sharjah’s biggest tourist attractions, through innovative online marketing activities, the campaign seeks to position the Emirate as a destination of choice amongst global travellers. Sharjah’s delightful mix of fun attractions, traditional hospitality and old-world charm, which resonate with a variety of audiences from around the world, will be promoted through this campaign. The campaign will focus on promoting the Emirate’s much-loved events and activities such as, but not limited to, the Sharjah International Book Fair, Sharjah Calligraphy Biennial and Sharjah Traditional Crafts Forum. “Sharjah is the perfect Middle Eastern city for travellers who wish to explore a ‘fresh’ destination packed with unique history and rich heritage and traditions,” said Mamoun Hmedan, Wego Managing Director for MENA and India. “In order to boost the emirate’s image as a family-friendly and culturally-charged destination, Wego will harness online tools such as high-impact display advertising, Search Engine Marketing (SEM), and unique content marketing tactics. Together, these digital marketing tactics seek to further strengthen SCTDA’s ongoing marketing efforts,” he added.

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Sharjah tourism to attract Kazakh tourists through KITF 2018

HE Khalid Jasim Midfa

In line with its efforts to promote Sharjah’s tourism and hospitality offerings among Kazakh tourists, the Sharjah Commerce and Tourism Development Authority (SCTDA) will lead a high-level delegation from the emirate of Sharjah at the Kazakhstan International Tourism and Travel Fair (KITF 2018). The event is scheduled to be held in the Kazakh city of Almaty from April 18 to 20 at the Almaty International Exhibition Centre. SCTDA’s participation will thus facilitate the achievement of Sharjah Tourism Vision 2021, which aims to attract 10 million visitors to the emirate by 2021. HE Khalid Jasim Al Midfa, Chairman, Sharjah Commerce and Tourism Development Authority, emphasised on the importance of the authority’s participation in the Kazakhstan International Tourism and Travel Fair, as it reflects the commitment of HH Sheikh Dr Sultan bin Mohammed Al Qasimi, Member of the UAE Supreme Council and Ruler of Sharjah, to make the emirate the ideal family destination. He added that the participation coincides with the recent decision to exempt Kazakh tourists from pre-entry visa requirements to enter the UAE. Al Midfa commented, “SCTDA’s marketing plans are designed to meet the current and the future requirements of the emirate’s tourism and commercial sectors. Our participation in KITF 2018 highlights Sharjah’s unique tourist attractions that make it one of the best tourist destinations that cater to tourists seeking to explore heritage, science, culture and the arts.”

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Sharjah Tourism to showcase offerings at MITT 2018

HE Khalid Jasim Midfa

The Sharjah Commerce and Tourism Development Authority (SCTDA) is all set for its 19th participation at the Moscow International Travel and Tourism Exhibition (MITT) in a bid to promote Sharjah’s top tourist spots, attract more international visitors, and join the world’s leading tourism and hospitality events. Running from March 13 to 15, 2018, the 25th edition of MITT will provide SCTDA with a global platform to highlight the emirate’s promotional plans to enhance its position as a leading family tourist destination and attract 10 million tourists by 2021 based on the objective of Sharjah Tourism Vision 2021. SCTDA’s presence in the exhibition signifies its full commitment to collaborate with industry pioneers and investors from Europe and 80 other top-notch international touristic destinations. H.E. Khalid Jasim Al Midfa, Chairman, SCTDA, will lead the participating delegates. Commenting on the participation, Al Midfa said, “In 2017, local hotels welcomed a total of 266,086 Russian guests compared with 112,171 visitors received in 2016. The numbers represented an impressive growth rate of 137 per cent. Our 19th participation in MITT is another opportunity to enhance the emirate’s presence in Russia, one of Sharjah’s largest source markets.”

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SCTDA to showcase Sharjah’s top tourist initiatives at ITB Berlin

HE Khalid Jasim Midfa

The Sharjah Commerce and Tourism Development Authority (SCTDA) is all set to showcase Sharjah’s latest major tourism projects and infrastructure developments during its 21st participation at ITB Berlin 2018, to be held from March 7 to 11. H.E. Khalid Jasim Al Midfa, Chairman, SCTDA, who will attend the five-day event, is set to lead the delegation. High-level representatives from 12 government and private organisations will also join the SCTDA team to put the spotlight on their world-class tourism and cultural services and initiatives. The participating government institutions will consist of Knowledge without Borders, Expo Centre Sharjah, The Sharjah Investment and Development Authority (Shurooq), Environment and Protected Areas Authority (EPAA), The Sharjah Museums Authority and Sharjah International Airport. The private companies will comprise Oceanic Khorfakkan Resort & Spa, Ramada Hotel & Suites Sharjah, Radisson Blu Resort, Sharjah, Sharjah Airport Travel Agency,  Al Rais Tours & Holidays, and Sheraton Sharjah Beach Resort & Spa. H.E. Al Midfa said, “ITB Berlin is a strategic opportunity for us at SCTDA to put Sharjah on the international tourism and business maps in line with the government’s economic development agenda. Germany and other major European nations are important markets for Sharjah. As such, we consistently roll out relevant initiatives catering to European visitors to further strengthen our relations as well as form new mutually beneficial agreements.”

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Ramada Hotels and Suites Sharjah opens under AA Al Moosa Enterprises

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A.A. Al Moosa Enterprises LLC welcomed the opening of the four-star Ramada Hotel & Suites Sharjah, an addition to the growing number of  mid-market properties in the UAE. In support of His Highness Sheikh Dr. Sultan bin Muhammed Al Qasimi, Member of the Supreme Council and Ruler of Sharjah’s vision to increase investments in the Emirate, the new Ramada Hotel & Suites Sharjah was inaugurated in the presence of HE Khalid Jasim Al Midfa, Chairman, Sharjah Commerce and Tourism Development Authority. The event was attended by Faisal Al Moosa, representing AA Al Moosa Enterprises, owner of the Ramada Hotel & Suites Sharjah, dignitaries, VIPs, corporate guests and the media. The hotel is managed by Wyndham Hotel Group. The property which is previously known as the Ramada Sharjah has recently undergone extensive renovations and upgrade. The hotel now features 343 rooms and suites that will cater to all kinds of business and leisure travellers.

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8th Sharjah Light Festival showcases the emirate’s cultural pathway

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Organised by the Sharjah Commerce and Tourism Development Authority (SCTDA), the Sharjah Light Festival (SLF) 2018 highlights the identity of Sharjah as a guiding light for intellectual, cultural and scientific inspiration, and boosts its position on the international tourism map. The event kick-started at the Dr. Sultan bin Mohammed Al Qassimi Centre under the patronage of His Highness Sheikh Dr. Sultan bin Muhammed Al Qassimi, Member of the Supreme Council and Ruler of Sharjah, and H.H Sheikh Sultan bin Mohammed bin Sultan Al Qassimi, Crown Prince and Deputy Ruler of Sharjah. The festival was launched amidst a spectacular display of light that celebrate the role of science, knowledge and culture in building generations and future pioneers. Running from February 7-17, the event is being held in 18 locations inside and outside the emirate of Sharjah. Beautiful light panels were produced using the latest technology to blend light and music, reflecting the emirate’s identity by embodying the heritage of its architectural buildings to form exquisite works of art. The exhibition also varied between history, originality and modernity, and an account of the history of the ancient emirate, with rare paintings of the Late Sheikh Zayed bin Sultan Al Nahyan, on the occasion of the year of Zayed.

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