Dubai’s Department of Tourism and Commerce Marketing (Dubai Tourism) has announced the launch of dedicated QR code plaques in 54 popular locations across the emirate, enabling visitors to discover more about the city’s iconic sites and landmarks by adding multimedia dimensions to self-guided tours. The quick response digital barcodes can be easily scanned by any smartphone, navigating users to dedicated microsites on the VisitDubai website for background information about each location. The multilingual microsites feature a range of content including images and interactive videos. The project works in line with Dubai’s ‘Smart City’ initiative to deliver an efficient, seamless and impactful city experience for residents and visitors through the provision of innovative digital services. The QR plaques help with the reduction of waste generated by printed tour guide books while enhancing the experience of tourists to the city by leveraging Dubai’s powerful tourism website, connecting users to popular points of interest. The QR codes can now be found across the city, including Gold Souk, Naif Souk, Textile Souk, Spice Souk, the Sheikh Mohammed Centre for Cultural Understanding (SMCCU), Ibn Battuta Mall, Dragon Mart, Ski Dubai, At The Top-Burj Khalifa, City Walk, Jumeirah Beach Residence, Marina Walk, Etihad Museum, Sunset Beach, Zabeel Park, Safa Park, Creek Park, Souk Madinat Jumeirah, Sheikh Saeed House, Kite Beach, Alserkal Avenue, the Jumeirah Mosque, to name a few. Commenting on the launch of the QR codes, Yousuf Lootah, Executive Director – Tourism Development & Investments said, “As the travel sector gains momentum, disruptive innovation remains at the forefront of enhancing international visitation to Dubai – and is a core element of Dubai Tourism’s ‘digital, mobile and social first’ agenda. As such, the launch of the …
Read More »Digital experiences key to winning bookings from young UAE travellers: Travelport
The standard of digital experiences offered by airlines, hotels and travel agents now carries significant influence over the booking decisions of young travellers in the United Arab Emirates (UAE), according to the findings of Travelport’s Global Digital Traveler Research 2019, which surveyed 23000 people from 20 countries. Three-quarters of millennial travellers in the UAE now actively consider whether an airline (77%) or hotel (76%) offers a good digital experience when making a booking. Half (51%) also get frustrated when booking information isn’t available round-the-clock on mobile devices, such as smartphones and smartwatches. Kathryn Wallington, Head of Account Management, United Arab Emirates, at Travelport, said, “Demand for high-quality digital experiences is now exceptionally high among millennial travellers in the UAE. Today, a good digital experience should really be delivered as standard and differentiation should be sought through excellence.” According to the Travelport’s study, when researching a trip, nearly all millennial travellers in the UAE (93%) have now reviewed videos and photos posted by travel brands on social media and one third (34%) ‘nearly always’ do this. When booking a flight online, two fifths (42%) of millennial travels in the UAE today want to personalise their experience. It also revealed that three fifths (60%) of UAE millennials want virtual reality experiences to help them plan their trips in a better way. Other findings include how two thirds (69%) of millennial travellers in the UAE have used voice search to help them manage travel, with one quarter (22%) ‘nearly always’ using the technology for this.
Read More »Saudi travellers desire digitally-savvy travel experience: Travelport
Saudi Arabian travellers are leading the global demand for high-tech travel according to the findings of Travelport’s 2019 Global Digital Traveller Research, which surveyed 23,000 people from 20 countries with the following findings; 74% of Saudi Arabian travellers require concierge services such as local maps and restaurants on their smartphones (60% globally); 71% prefer in-room technology such as smart TVs and Bluetooth speakers from accommodation (60% globally); Nearly 74% of Saudi travellers consider it important whether an airline offers a good digital experience when booking a flight; Like global peers, 76% of Saudi Arabian travellers prioritise value over cost (86% globally); Customer service was however highlighted as the top priority to travellers in Saudi Arabia (78%) Technology, however, is not always the answer with two fifths (40%) of Saudi Arabian travellers saying they find, not being able to speak to a human frustrating. This is similar to the feedback from 42% of global respondents. Commenting on the findings of the research, David Gomes, Head of the Middle East and Africa, Air Travel Partners, said, “Saudi Arabian travellers want a digitally-savvy travel experience which is as engaging as the experience provided by best retailers. At Travelport, we will continue to accelerate developments in all these areas, to help the industry keep pace with the rapidly evolving needs of the modern traveller.”
Read More »ME to pay extra for a ‘personalised’ travel experience: Sabre
New online research by Sabre Corporation has revealed that 59% per cent of Middle Eastern adults would pay between $101 – $500 on extras that personalise their travel journeys. The report also provided insight into the pain points, trends and opportunities for the Middle Eastern travel industry. The research highlighted a significant retail opportunity for travel providers of the 3,090 people surveyed. The study, which compiled insights from 3,090 people online across five countries in the Middle East (Saudi Arabia, Kuwait, UAE, Jordan and Lebanon) was revealed at Sabre Space Jordan, an industry event that brought together experts and leaders from airlines, travel agencies and government officials from across the Middle East to network and learn about the latest travel and technology trends. Salman Syed, Vice President EMEA at Sabre said, “To align with today’s travellers, airlines, hotels, travel agencies and even corporate buyers must think and behave like true retailers. They need to analyse consumer behaviour and market data to better target future offers and fulfill as many of the traveller’s needs as possible.” Sabre’s research showed that 43% of the Middle Eastern adults want personalised travel offerings and services around their needs, expectations and previous experiences. When thinking about what this personalisation looks like, the majority (40%) of those surveyed wanted recommendations based on their budget, whilst 30% wanted suggestions of holiday extras that would be of genuine interest to them when asked what they would want airlines to do for them in the next 5 years. Sabre’s report showed a significant opportunity within the online travel space in the Middle East, as 48% of those surveyed would look online for travel inspiration for flights or hotels, which may …
Read More »Al Safeer Travel and Tours inks deal with Sabre
Al Safeer Travel, one of the leading travel agencies in the Kingdom of Bahrain, has signed an exclusive multi-year agreement with Sabre Corporation, to continue to use its technology to manage travel. Under this agreement, Al Safeer Travel will continue to access Sabre’s intelligent platform, Sabre Red 360, allowing it to bring a higher degree of data, content and flexibility to differentiate its offering, compete more effectively and grow faster in the region. It will also provide rich and competitive content access for Sabre’s marketplace of more than 400 airlines, 750,000 hotel properties, and hundreds of tour operators, rail, car and cruise providers, giving Al Safeer Travel the opportunity to sell personalised travel packages from suppliers all over the world. “Sabre and Al Safeer Travel have enjoyed more than 20 years of a successful strategic partnership, which has enabled Al Safeer Travel to evolve into a leading travel company in the region,” said Abdul-Razzaq Iyer, Vice President, Sabre Travel Network Middle East. Jamal Al Asoomi, General Manager, Al Safeer Travel and Tours, said, “We are working with Sabre to recruit new capabilities in mobile, data analytics and online travel to help us extend our reach to new customers and markets – and are looking forward to another decade of success.”
Read More »Eirad International Tours and Travels expands strategic partnership with Sabre
Eirad International Tours and Travels has signed a new technology agreement with Sabre Corporation to expand its reach in the region and enrich the customer experience. The agreement provides Eirad International Tours and Travels with continued access to Sabre’s portfolio of innovative technology across the region, including its industry-leading workflow Sabre Red 360 and the latest mobile, data analytics, personalisation and automation capabilities. Using this technology, the agency is able to differentiate its offering, compete more effectively and grow faster in the region. “We need a technology partner which is aware of the market development and can lead us through the many transformations happening in the travel industry,” said Bandar Saad AlMalki, Deputy General Manager, Eirad International Tours and Travels. “Saudi Arabia is a dynamic market with a great potential that requires customised solutions to meet the unique requirements of its travellers,” said Abdul-Razzaq Iyer, Vice President, Sabre Travel Network Middle East.
Read More »Sharjah tourism introduces ‘AI Tour Guide Chatbot’
The Sharjah Commerce and Tourism Development Authority (SCTDA) unveiled four innovative projects designed to further boost the competitiveness of Sharjah’s tourism sector at the premier GITEX Technology Week 2019 at Dubai World Trade Centre. The ‘AI Tour Guide Chatbot,’ a 24/7 voice-and text-based chatbot, has been developed to provide the latest information about Sharjah to tourists. The interactive tour guide chatbot, which is accessible via WhatsApp, a mobile app, SCTDA’s website, and Facebook messenger, shares accurate details about the emirate’s top tourist destinations, must-do activities, world-class accommodations, leading restaurants, and much more. The project is the result of SCTDA’s initiative to incorporate the latest technologies, including artificial intelligence (AI), into its tourism programmes to better highlight Sharjah’s renowned beauty and hospitality while enhancing visitor experience. The ‘AI Tour Guide Chatbot’ supports five languages, including Arabic, English, German, Chinese, and Russian, and can recognise various Arabic accents. The other three projects are Smart Hotel Licensing and Classification system, Smart Vehicle Permit System and Hotel Statistics System – Business Intelligence (HSS – BI) solution. H.E. Khalid Jasim Al Midfa, Chairman, SCTDA, said, “These latest projects reflect our commitment to introducing technology-driven ideas that will promote Sharjah as a world-class tourist destination with a wide range of leisure, cultural, and entertainment activities. We are confident that these initiatives will help accelerate the fulfillment of the main goal of Sharjah Tourism Vision 2021, which is to attract 10 million tourists to our shores.”
Read More »Smartworld lines up cyber security, blockchain solutions at Gitex 2019 show
Smartworld, the UAE’s leading semi-government technology service provider, is showcasing the latest Cisco engineered technology solutions ranging from cyber security, blockchain, analytics to anti-drones system and detection at the ongoing Gitex Technology Week 2019 in Dubai. The technology service provider is also showcasing its success stories with Dubai Airports infrastructure projects, Etisalat in-building solutions projects, and the current engagement with Cisco and Expo 2020. On its participation in the 39th edition of Gitex at Cisco stand, Abdulqader Ali, CEO of Smartworld, said the purpose is to throw the spotlight on its latest end-to-end solutions offerings. Smartworld offers organisations opportunities to achieve formerly impossible efficiencies and innovations by delivering value that previously required too many people or too much time with the help of AI. Streamlining routine and non-routine tasks frees employees to work on other problems and parts of the business. Smartworld also offers a wide range of AI-based video analytics that support organisations to drive digital business transformation and to deliver the scale and value needed to achieve business ambitions — and data and analytics capabilities lie at the heart of any such platform. The company will offer drone applications that can be used for inspection, research and multiple business purposes, as well as display and track its anti-drone system, protecting the interests of stakeholders against intrusions, surveillance or illegal actions. Smartworld is demonstrating its blockchain solution for the education sector, which issues and verifies blockchain-based records for academic credentials and professional certifications, ensuring the longevity and interoperability of the digital records.
Read More »Sabre reveals consumer trends across the hospitality industry in 2019 and beyond
Sabre Corporation, the leading global travel technology provider, in partnership with TrendWatching—global consumer trends and insights experts—has released a consumer trends study explaining the ‘Retail Revolution’ in the hospitality industry. “Technology is changing the expectations of today’s traveller. They demand flexibility, optionality and a seamless shopping experience that goes beyond booking a guest room. This presents exciting opportunities for hoteliers to extend far beyond their traditional offerings,” said Clinton Anderson, President of Sabre Hospitality Solutions. The report details how innovative retail and hospitality players are harnessing six key consumer trends to drive innovation and improve their guest experience. It includes actionable insights to fuel creativity and gain a deeper understanding of how concepts can be applied to provide guests with convenience, relevance, fun, recognition and support – the things they crave in today’s retail-driven environment. Trend 1 -Sentient spaces Travellers are increasingly aware of an ever-growing ecosystem of cameras and sensors. Although sensitive to security concerns, they crave personalisation and are willing to share their data to get it. Truly smart physical spaces – retail stores, hotel rooms and more – are now built with technology ranging from facial recognition to robots that create experiences tailored to the guests moving through them. Trend 2 – A-CommerceRetailers have mastered the use of algorithms and smart devices to increase convenience and serve up intuitive recommendations at crucial moments. Busy travellers will increasingly expect the same experience from their travel providers. Developing capabilities to automate shopping, selecting and purchasing activities will allow hoteliers to deliver increased simplicity – and a more meaningful experience – to their guests. Trend 3 – Village squaredSmart retailers are responding to society’s increasing sense of isolation by transforming …
Read More »SCTDA to launch smart services during GITEX Technology Week 2019
The Sharjah Commerce and Tourism Development Authority (SCTDA) announced that it will participate at GITEX Technology Week 2019, which will take place from October 6-10 at Dubai World Trade Centre, under the umbrella of the Sharjah Government. Underscoring its commitment to harnessing the power of technology in its efforts to promote Sharjah’s tourism sector, SCTDA will launch new innovative services at the Sharjah Pavilion of the event. Commenting on SCTDA’s GITEX participation, H. E.Khalid Jasim Al Midfa, Chairman of SCTDA, said, “The role of Artificial Intelligence within the business world has grown dramatically over the past decade and as a result, recent years have witnessed widespread adoption of AI applications by the travel and tourism industry as well. Thanks to the increased connectivity of devices, the Internet of Things (IoT) is also making its impact felt in the tourism and hospitality industry. ” “We consider GITEX an ideal platform to inform the public about our innovative smart services that have been designed to complement the UAE Smart Government goals to help customers save time and effort and to contribute to sustainable development process. The smart services developed by the Authority form part of the objectives of the Sharjah Tourism Vision 2021, adopting an innovative approach to tourism as a key pillar of the Vision,” he shared.
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