Tag Archives: India Tourism

Musafir.com in collaboration with the India Tourism, Dubai (Incredible India – an international marketing campaign by the Govt. of India) has formed a comprehensive partnership to promote tourism in India and to raise awareness about India as a leisure destination among UAE travellers hailing from diverse backgrounds and to highlight India’s vast culture, demography and rich heritage among the UAE travellers. With the association and rigorous promotion of India during December, Jan and February, Musafir.com witnessed a growth of 12 per cent in their flight bookings to the Indian sector out of the UAE and 21 per cent increase in holiday packages sold by Musafir.com to India. I.R.V. Rao, Assistant Director of Incredible India, states, “Our aim is to increase our foothold on the digital front and to further target key new demographics, at which Musafir.com has helped us immensely given their varied demographic base on the online front. We have witnessed a sharp uplift in our Arab enumeration and look forward to working with Musafir.com closely again, to help establish India as a tourist destination in the GCC region.” “The association between Musafir.com and India tourism was extremely successful and the partnership further strengthened the tourism influx into India. Tourism is the second largest foreign exchange earner in India and it is a brilliant source of cultural exchange between the countries and in addition opens the gateway for numerous business opportunities. Tourists from both sides are visiting for leisure with an increased number of UAE nationals availing the tourism facilities in India” said Rajesh Pareek, Group CEO, Musafir.com. Musafir.com has managed to create an awareness amongst the UAE population, (specially expats) through their digital acquisition campaigns with a strong …

To tout the country’s image as a preferred healthcare & wellness destination, India participated in a big way at this year’s International Medical Travel Exhibition and Conference (IMTEC) at the Dubai International Convention and Exhibition Centre (DICEC). According to some recent Medical industry reports India’s medical tourism market is expected to grow to USD 8 billion in the next four years. Industry analysts have pointed out that drivers for this growth includes India’s position as being the second largest country with the most number of accredited facilities (after Thailand) offering high quality healthcare with immediate service. Another driver seen is cost as India is known for offering quality medical treatments at affordable costs. The number of international visitors travelling to India for medical treatment has increased in recent years with the rise of private hospitals that offer world-class medical infrastructure and the capabilities for complex operations & procedures. Globally, the medical value travel is projected to increase to USD 32.5 billion over the next five years. Services Export Promotion Council (SEPC), set up by the Department of Commerce under India’s Ministry of Commerce, participated on behalf of the Government of India at the event showcasing the theme, ‘India Heals’ and promoting India as an ideal healthcare and wellness destination.  They further explained the features of the new India Healthcare Tourism Portal (www.indianhealthcaretourism.com) which was launched jointly by the Ministry of Commerce & Industry, Govt. of India and the Services Export Promotion Council (SEPC). The portal is a comprehensive one-point information site and covers hospital-related and travel-related information on India. The medical facilities listed on the portal can be searched by location, medical specialty, key procedures, language options available in hospitals …

The tourism board of India, headed by I.R.V Rao, has revealed two important events planned to promote and strengthen ties between the UAE and India. The inaugural ITM or India Travel Mart will take place from February 1-4, 2017 in Pragati Maidan, New Delhi which is set to attract many visitors from different regions. It is a B2B travel trade event organised in conjunction with Confederation of Indian Industry and the Tourism Finance Corporation. Another event of importance is the Incredible India Tourism Investors Summit (IITIS) to be held from September 21-23, 2016, at Vigyan Bhavan, New Delhi. IITIS 2016 will create a platform for the global investors to explore investment opportunities available within the ambit of India’s tourism sector as well as the core infrastructure, understand policy framework and investment ecosystem of the country and be informed on incentives offered by government on investments,  explore and understand the nature of the wide array of investible projects from the States that will be showcased, catalyze partnerships through of B2B and B2G linkages, and identifying joint Venture opportunities with Indian Companies. The three-day Summit will include Thematic Sessions, Exhibition and Business-2-Business (B2B) and Business -2- Government (B2G) meetings. More information will be provided on India Travel Mart in due course.

India Tourism in Dubai and Indian Embassy in Cairo organised a ‘Know India’ seminar for the travel trade at Tagore Hall, Embassy of India, in Cairo recently. I.R.V. Rao, Assistant Director, India Tourism in Dubai, Sanjay Bhattacharyya, Ambassador of India to Arab Republic of Egypt, Melwin D’ Silva, Regional Manager-Gulf, Middle East and Africa, Air India, attended the event with 45 travel agents, representatives from Egypt Air and Qatar Airways. The delegation from the Government of Egypt included Mahmoud Abdel Wahab, General Manager-Tourism Relations, Ministry of Tourism, Government of the Arab Republic of Egypt; Mohamed Salama, Egyptian Tourism Authority (ITA), Ministry of Tourism, Government of the Arab Republic of Egypt. The event was held on July 14, 2016.