Saleem Shariff becomes the DDP Gamechanger

A seasoned professional in setting up successful business units in travel/airline industry, Saleem Shariff has established a name in the industry. Currently associated with ATS Travel as Deputy Managing Director, he has been successful in developing various new and innovative B2B platforms. Shariff has been focusing on some of the key markets in the Middle East, Europe and Asia to take travel to the next level, introducing digitalisation and sustainability. One of the key areas most passionate for him is sustainability, where the office environment has become a role model as they have become a paperless business concentrating more on digitalisation.