Rotana has signed a management agreement to operate Palmeraie Resorts in Marrakech, under its new name, Palmeraie Rotana Resort. Located in the heart of the famous palm oasis in Marrakech, the resort is a stone’s throw away from major landmarks and top attractions in the city, making it the ideal choice for business and leisure travellers alike. Founded in 1993 on a sprawling 230-hectare site, Palmeraie Rotana Resort consists of the 315-room five-star Hôtel du Golf Rotana, the Golf Club Rotana with 11 exclusive suites and the 314-key Palmeraie Palace, for which a full refurbishment is currently being planned.
Guy Hutchinson, President & CEO, Rotana, said, “At Rotana, we continue to pursue market expansion and sustainable growth by extending our brand presence to new geographies. With this exceptional opportunity in Morocco, we have reached a new milestone in our journey to transform the region’s hospitality industry”.
Hutchinson added, “The complex has a long history and has established a strong reputation in the destination which we will ensure continues to grow. We will immediately deliver upgrades for the Hôtel du Golf Rotana, the Golf Club Rotana and other key components within the development. Our absolute focus however will be on improving the quality of operations, enhancing the product offerings and delivering a level of performance across the complex that will continue to enhance the fine reputation of this outstanding resort.”