Tag Archives: Rotana

Rotana announced the signing of Centro Hail, a next-generation lifestyle hotel to be developed in collaboration with Alkhorayef Investment and Development Co. and the Tourism Development Fund (TDF). With 175 contemporary rooms, Centro Hail will introduce a dynamic hospitality concept tailored to the modern traveller. Representing the next generation of Rotana’s lifestyle-focused Centro brand, the hotel will blend smart design, functionality, and social energy to create a contemporary environment that caters to both business and leisure guests. The new signing represents a key milestone in Rotana’s ongoing expansion across Saudi Arabia and reaffirms its commitment to supporting the Kingdom’s tourism and economic diversification objectives under Vision 2030. Located strategically as the gateway to the north of Saudi Arabia, Hail represents a promising new destination within Rotana’s expansion roadmap, offering both cultural richness and rising tourism potential. Philip Barnes, Chief Executive Officer of Rotana, said: “We’re excited to introduce our next-generation Centro concept to Hail, a destination that represents the diversity and growth potential of Saudi Arabia’s tourism landscape. Our continued expansion across the Kingdom is about more than numbers; it’s about creating meaningful experiences, nurturing local talent, and supporting the national vision to build a sustainable, world-class hospitality sector.” As the first of its kind in Saudi Arabia, Centro Hail will feature innovative interiors, open social spaces, and flexible co-working areas, complemented by Rotana’s signature service and attention to detail. The property will bring a new level of vibrancy to Hail’s hospitality landscape, positioning the city as a rising destination for tourism and commerce. Hesham Al Khorayef, Chairman and CEO of Hesham Mohammed Abdulaziz Alkhorayef for Investment and Development Co., added: “We are delighted to collaborate with Rotana and the …

Rotana announced the upcoming launch of Rotana DISCOVERY on 1 December 2025, its new global loyalty programme developed under the framework of its membership in the Global Hotel Alliance (GHA) and integrated into the award-winning GHA DISCOVERY platform. The launch marks the transition of Rotana Rewards Select into Rotana DISCOVERY, connecting members to a world of benefits. Through this partnership, Rotana’s loyalty members gain access to 950 hotels across 100 countries and join a global community of over 32 million travellers. This milestone reinforces Rotana’s long-term commitment to delivering on its brand promise of Treasured Time while expanding its international recognition and loyalty reach. The introduction of Rotana DISCOVERY marks a key milestone in the company’s international growth ambitions. As Rotana continues to expand its presence across the MENAT region and beyond, the partnership with GHA strengthens its ability to deliver greater value to guests, partners, and owners. With more than 79 operating hotels and a robust development pipeline across multiple markets, Rotana remains focused on innovation and connectivity as central pillars of its hospitality strategy. Philip Barnes, Chief Executive Officer of Rotana, said: “Hospitality has always been about people, the connections we make, the moments we share, and the recognition that makes every guest feel valued with a real sense of belonging. With Rotana DISCOVERY, we are deepening those connections while expanding our reach on a global scale. This partnership with Global Hotel Alliance allows us to bring the essence of Rotana’s hospitality to new audiences around the world, reinforcing our brand’s position as a regional leader with an international footprint built on trust, consistency, and genuine care.” Chris Hartley, Chief Executive Officer of Global Hotel Alliance, said: “The …

Rotana announced the signing of Rotana Jabal Omar – Makkah, during the Future Hospitality Summit (FHS) Dubai 2025, further cementing its position as a trusted partner in shaping the Middle East’s evolving hospitality landscape. The signing marks a major step in Rotana’s regional expansion strategy, strengthening its presence in Saudi Arabia and addressing the growing demand for world-class hospitality experiences. With more than 79 operating properties across 29 cities and 14 countries, Rotana continues to deliver on its vision of offering exceptional guest experiences while contributing to national tourism and economic growth. Rotana Jabal Omar – Makkah: A Landmark in the Heart of the Holy City set within one of the Kingdom’s most prestigious mixed-use developments and only steps from the AlMasjid AlHaram, Rotana Jabal Omar – Makkah will serve the millions of pilgrims and visitors who travel to the Holy City each year. Designed as a multi-tower complex, the hotel will combine modern comfort with Rotana’s signature hospitality, offering a wide selection of premium accommodation, dining venues, and facilities that meet the highest international standards. Rotana has mobilised specialised technical and operations teams to support the final stages of readiness and ensure a smooth transition to opening, alongside the ongoing recruitment of key leadership positions. These initiatives demonstrate Rotana’s commitment to operational excellence and the creation of empowered local teams in preparation for launch. Commenting on the new signing, Philip Barnes, Chief Executive Officer of Rotana, said: “This signing represents a defining moment in Rotana’s journey of growth across the Middle East and a powerful reaffirmation of our commitment to Saudi Arabia. The Kingdom’s hospitality landscape is evolving at an extraordinary pace, and we are proud to be part …