Tourism Breaking News
The latest global study by Sabre reveals that travellers would spend $100 on airline ancillaries to personalize travel experience. Sabre surveyed travellers from 20 countries about what they would spend and why. The results show that 80 percent of travellers purchased air extras on their last trip, spending an average of $62. When asked if they would spend more to personalise their trip, the answer was “yes” – up to $99 if it improved their travel experience. The research was announced at the IATA World Passenger Symposium in Dubai, as part of a Sabre-hosted industry roundtable on how airlines and hotels can deliver more tailored offers and services to customers.
More details in our December print version.
