The 44th edition of the International Tourism Fair concludes its three days exclusively dedicated to professionals, surpassing its forecast of 150,000 attendees with a total of 153,000 visitors. This is reflected in the initial attendance data at the IFEMA MADRID Exhibition Center, indicating the complete recovery of the tourism sector. These figures represent a 12% increase compared to 2022. It is estimated that this influx of visitors to FITUR will generate approximately 430 million euros in revenue for the Madrid economy. FITUR receives institutional support with official visits from all five continents. As in every edition, in addition to the support of the tourism sector, FITUR has received strong institutional backing. After the official inauguration presided over by Their Majesties the King and Queen of Spain on the first day, the Fair has had significant presences such as Daniel Noboa, President of Ecuador, which is this year’s Partner Country of the International Tourism Fair. Additionally, it has received the official visit of the Prime Minister of Spain, Pedro Sánchez, the Prime Minister of Albania, Edi Rama, representatives from the World Tourism Organization, the Ibero-American General Secretary, and more than ten regional presidents of Spain. In total, the 44th edition of FITUR has recorded the attendance of nearly 400 authorities, including State Secretaries, Tourism Ministers, ambassadors, business envoys, mayors from different regions, and other political and institutional representatives. Media coverage and social media impact of FITUR 2024 The fair’s growth and impact have been reflected in the extensive media coverage, with nearly 23,000 articles published in national and international media. In total, FITUR has accredited about 6,800 journalists (10% international from 53 countries). Moreover, in the social media sphere, during the first two …
Read More »Gulf Travel Show 5.0 wraps up in resounding success with 2000 plus meetings
The fifth edition of the Gulf Travel Show (GTS) 2022 with Tourism Malaysia as platinum partner and German National Tourists Office GCC as silver partner successfully concluded yesterday after two very productive days of networking with an overwhelming response spearheading the recovery of tourism in the region. The theme in focus was sustainability hence buyers from across the Middle East were able to connect with exhibitors and conduct over 2000 one-on-one meetings attended by travel agents, tour operators, tourism boards, airlines, hotels, travel management companies, international agencies and media. Yamina Sofo, Director of Sales and Marketing at the German National Tourist Office (GNTO), the regional office of GNTB, “It’s been a pleasure being back at this year’s Gulf Travel Show, and connecting with both our legacy partners, and brand new potential who we’re looking forward to fostering relationships with. As part of the show, we have been presenting information on our #FeelGood campaign, which focuses on sustainable tourism and highlights ways to explore Germany’s diverse culture, while reducing carbon footprint. We are also driving awareness of accessible tourism, through Tourism For All, which promotes the barrier-free options in Germany and offers a wide range of adventurous offerings for all. In addition, we’re hosting a webinar on #FeelGood in the GTA auditorium, which we’re excited for visitors to the show to come and witness. The GCC is one of our most important source markets, so it’s great to be hear and further develop our understanding of the market, as well as present what we have on offer.” VIP buyer Zayeem Mohtisham, General Manager, Tour Planner reiterated, “We had a great experience at the Gulf Travel Show 5.0. Not only were the …
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