Sabre Hospitality announced the launch of SynXis Concierge.AI, an innovative solution harnessing the power of Generative AI to transform customer service for hoteliers. SynXis Concierge.AI represents Sabre Hospitality’s first deployment of Generative AI, a technology that generates new content from inputs such as text, images, and code. Drawing on Sabre’s extensive data resources, Concierge.AI provides immediate, detailed, and accurate responses to specific queries, ensuring that effectiveness is no longer solely dependent on support agent knowledge and experience. Initially, SynXis Concierge.AI is being utilized by Sabre’s Customer Care and Delivery (CCD) team to enhance customer service. The entire CCD team is equipped with Concierge.AI, poised to handle a variety of customer interactions including questions, requests, and problem resolution. “SynXis Concierge.AI will significantly elevate the customer service experience by providing swift and accurate resolutions,” said Scott Wilson, President, Sabre Hospitality. “This innovation underscores our commitment to leveraging cutting-edge technology to meet and exceed our customers’ expectations.” Sabre Hospitality’s plans for SynXis Concierge.AI, include integration into the Community Portal to enhance self-service capabilities. Sabre is also exploring its application in existing products to drive operational efficiency and optimize conversions. “Generative AI represents a monumental leap in technology for the hospitality industry,” said Amy Read, VP of Innovation at Sabre Hospitality. “With SynXis Concierge.AI, we are not only revolutionizing customer service but also unlocking new opportunities for driving operational efficiency and personalizing the guest experience. We have the data and connectivity to maximize Generative AI’s potential, and we are fully committed to continuous innovation, helping our customers achieve their fullest potential with this transforming technology.”
Read More »Sabre Hospitality and Uplift partner to revolutionize payment flexibility in hospitality
Sabre Hospitality and Uplift announced a strategic partnership that leverages Sabre’s SynXis to offer unparalleled payment flexibility to hotels and guests alike. Under this agreement, Sabre Hospitality will integrate the Uplift dynamic pay monthly option into the Sabre SynXis platform, enabling properties across all market tiers to seamlessly adopt a versatile payment model that resonates with guests at every price point. This collaboration underscores Sabre’s commitment to revolutionizing the guest experience by harnessing innovative solutions that enhance payment options and drive customer satisfaction. “At Sabre Hospitality, we pride ourselves on staying at the forefront of technology trends and meeting the dynamic needs of our partners and their customers in an ever-evolving industry,” said Scott Wilson President, Sabre Hospitality. “Our collaboration with Uplift underscores our unwavering commitment to innovation and responsiveness to market demands. By embracing Uplift’s cutting-edge technology, we surpass expectations, providing our clients and their guests with unparalleled convenience and flexibility.” Uplift partners with over 350 of the world’s leading airlines, cruise lines, resorts, and other major travel providers to help more consumers make meaningful purchases and experience the travel they deserve. “We are thrilled to announce our partnership with Sabre Hospitality, a true leader in the hospitality B2B technology space. The travel landscape is constantly evolving, and consumers increasingly seek flexibility in payment options,” said Tom Botts, Chief Commercial Officer, Uplift.” Our partnership with Sabre Hospitality is a testament to our shared vision of addressing these evolving needs. By integrating Uplift into the SynXis platform, we empower hotels to provide their guests with a seamless and convenient payment experience, ultimately enhancing customer satisfaction and loyalty.” This partnership enables Sabre to expand payment flexibility options for their extensive network …
Read More »Bahwan Travel Agencies renews strategic partnership with Sabre to boost growth
Bahwan Travel Agencies Oman, and Sabre Corporation announced the renewal of their strategic technology agreement at the Arabian Travel Market in Dubai. This renewal marks a significant milestone in the continued collaboration between the two companies, further solidifying their commitment to leveraging latest technology to drive business growth in Oman and the wider region. Under this renewed agreement, Bahwan Travel Agencies will continue to access Sabre’s portfolio of innovative technology, including its intelligent platform Sabre Red 360. This access enables Bahwan Travel Agencies to harness more data and content, providing clients with an expanded choice from over 400 airlines, 1.6 million lodging options, and numerous tour operators, rail, car, and cruise providers. The extensive marketplace empowers Bahwan Travel Agencies to curate and offer personalized travel packages from suppliers around the globe, significantly enhancing the overall travel experience for its customers. “The agreement renewal with Sabre endorses the robustness of our enduring partnership,” stated Sheikha Amal Suhail Bahwan, Vice Chairperson, Suhail Bahwan Group. “As a pioneer in the travel industry with 50 year’s presence in Oman, we ensure our travel business is empowered by latest technology, innovation and enhanced customer experience. Choosing Sabre as our technology partner is not only a strategic decision but also a logical choice to facilitate the growth of our business, enhance operational efficiency, and consistently add significant value for our customers.” Additionally, Bahwan Travel Agencies will deploy Sabre Automation Hub, Sabre APIs, Automated Exchanges and Refunds, and the Sabre E Ticket Report. These advanced technologies will empower Bahwan Travel Agencies to enhance its online presence, differentiate offerings, and provide customers with a more personalized and seamless travel shopping experience. “Bahwan Travel Agencies commitment to a strong and enduring …
Read More »Sabre Hospitality renews Wyndham following accelerated migration
Sabre Hospitality announced a multi-year renewal with Wyndham Hotels & Resorts, following the hotel franchisor’s highly successful adoption of SynXis Property Hub, Sabre Hospitality’s property management system (PMS). With seamless integration to SynXis Central Reservation System as a single source of truth, SynXis Property Hub increases operational efficiency by reducing the time to execute routine tasks and allows hoteliers to access their property from anywhere through cloud-native technology. In a landmark achievement that showcases the decade-long partnership between the two companies, Sabre and Wyndham teams successfully migrated more than 5,000 Wyndham hotels to SynXis Property Hub, including the transition of 550 in a single record-breaking month, nearly one year ahead of schedule. This early completion is complemented by the migration’s efficiency, which reduced the expected transition downtime for the Wyndham properties by 34%, ensuring successful management of day-to-day operations. This milestone not only highlights an innovative leap, but also sets a new industry standard for large-scale technology migrations. “Completing this migration nearly a year ahead of schedule is a testament to the power of innovation and collaboration,” said Scott Strickland, Chief Commercial Officer (CCO) of Wyndham Hotels & Resorts. “Through our work with Sabre, thousands of Wyndham hotels now benefit from groundbreaking efficiencies, further enhancing their ability to serve guests and deliver great experiences day-in and day-out.” Strickland highlighted some of the immediate benefits of this migration for Wyndham properties and their daily operations. “For instance, service desk interactions have decreased by 50% compared to the legacy system after just 30 days of adoption. Additionally, by equipping our housekeeping with mobile solutions, we’ve increased clean room availability for guests by up to 15%. We’ve also streamlined the reservation delivery and …
Read More »Dadabhai Travel and Sabre elevate travel experience in a renewed partnership
Dadabhai Travel in the Middle East, announces the renewal of its primary strategic GDS technology partnership with Sabre Corporation reaffirming their position as strategic contributors in shaping the future of the travel industry. This renewed commitment underscores Dadabhai Travel’s dedication to providing enriched customer experiences across multiple verticals, including Leisure, meetings, incentives, conferences, and exhibitions (MICE), business to business (B2B), and business to consumer (B2C). Sabre’s suite of products, including Sabre Red 360 (SR360), Content Services for Lodging (CSL), Sabre APIs, Sabre Virtual Payments (SVP), and Automation Hub, has played a pivotal role in empowering Dadabhai Travel to provide consistent and seamless services to its clients across its expansive network. The renowned SR360 platform, a cornerstone of this partnership, offers a customizable user experience that enables Dadabhai Travel to achieve product differentiation, selling branded content, add-ons, dynamic upsell options, and personalized offers. “Sabre’s continuous commitment to future investments and technology roadmaps aligns seamlessly with our vision of being the technology partner of choice,” said Aziz Gilitwala, Managing Director, Dadabhai Travel. “As a prominent TMC brand with diverse offerings, Dadabhai Travel relies on Sabre’s technology as our trusted partner. Sabre’s products and solutions have been instrumental in enhancing our capabilities and delivering on our commitment to offering unrivaled service levels, state-of-the-art technology, and providing competitive global travel options.” Sabre’s role extends beyond technology, with a critical contribution to enabling Dadabhai Travel to increase productivity and achieve ambitious growth objectives. This renewed collaboration marks a significant milestone setting the stage for continued innovation and excellence in the travel industry. “Our partnership with Dadabhai Travel goes beyond technology—it’s about collaboration, shared knowledge, and a joint commitment to driving innovation in the travel industry,” …
Read More »HotelREZ and Sabre agree to renew decade-long technology partnership
Sabre Corporation announced the renewal of the longstanding technology partnership between HotelREZ dedicated to connecting independent properties with bookers worldwide, and Sabre Hospitality. This renewal reaffirms HotelREZ and Sabre’s mutual commitment to leveraging both companies’ strengths, combining Sabre Hospitality’s cutting-edge technology with HotelREZ’s unparalleled representation services. The agreement marks the continuation of the partnership, utilizing Sabre Hospitality’s comprehensive suite of products, including Sabre Global Distribution System (GDS), SynXis Booking Engine, and Channel Connect, to enhance HotelREZ’s extensive range of hospitality solutions across more than 2500 customers. Both companies’ broad portfolio of hospitality solutions empower hoteliers to create and deliver a unique and differentiating guest experience based on their specific brand. “It’s essential to deliver both exceptional technology to our hotel customers to enhance revenue generation opportunities for their properties, whilst optimizing their use and potential through global representation and demand generation,” said Mark Lewis, CEO and founder of HotelREZ. “Sabre’s advanced technology and customer-centric approach aligns seamlessly with HotelREZ’s vision and roadmap solidifying our collaborative partnership.” By leveraging Sabre’s technology solutions, HotelREZ customers will benefit from Sabre Hospitality’s SynXis Platform and distribution technology to promote their content to hundreds of thousands of travel agents globally. In addition, HotelREZ customers will have access to Sabre’s SynXis Booking Engine, which offers a simple booking process to help hotels convert shoppers into guests while maintaining full control of their customer relationships and upselling with merchandising. This collaboration provides hoteliers with solutions that enable them to maximize revenue and operate more efficiently. “Global hospitality providers, such as HotelREZ, require access to robust technology solutions coupled with an expansive network of distribution channels to effectively reach customers and drive conversions,” said Frank Trampert, senior vice president, …
Read More »Arabian Travel Market’s sold-out Travel Tech area sees 56% year-on-year growth as leading brands prepare to showcase latest innovations in Dubai
ATM 2024’s sold-out Travel Tech space will be 56% bigger than last year with 33% more exhibitors participating this year, thanks to unprecedented demand from companies looking to showcase their innovations in front of a global audience. More than 100 of the world’s leading travel technology companies will be exhibiting at Arabian Travel Market (ATM) 2024, which will take place at Dubai World Trade Centre (DWTC) in the UAE from Monday 6 to Thursday 9 May. Sponsored by Sabre, the ATM Future Stage – formerly known as the Travel Tech Stage – will host over a hundred expert speakers from across the global travel and tourism industry, plus a diverse selection of cutting-edge innovations designed to improve efficiency and profitability within the sector. Delegates will explore how advanced tech can be leveraged to drive improvements across a range of segments, including payment, professional development, accessibility, sustainability and more. Danielle Curtis, Exhibition Director ME, Arabian Travel Market, said: “My colleagues and I are delighted to introduce the ATM Future Stage, which will harness the ever-increasing levels of innovation our industry is witnessing while building on the long-standing success of our Travel Tech offering.” The global travel technology market was valued at $9.4 billion in 2022 and is projected to reach $21 billion by 2032, according to Allied Market Research. The ATM Future Stage will host a selection of presentations and sessions designed to highlight opportunities within this space. These include; Navigating the Future: A Futurist’s Prediction, Strategic Capabilities and Implications of AI within Business, Putting the Traveller First with AI and Unlocking the Value of Travel: Harnessing Technology for Enhanced Traveler Journeys, which will be held in association with Amadeus. This …
Read More »Riyadh Air elevates planning efficiency through strategic partnership with Sabre
Riyadh Air announced a fundamental collaboration with Sabre Corporation to underscore Riyadh Air’s commitment to enhancing operational efficiency and driving incremental revenue gains through Sabre’s end-to-end Network Planning and Optimization solutions. Sabre Network Planning and Optimization solutions empower collaborative and intelligent decision-making, ensuring airlines can optimally design their networks, accurately forecast demand, and profitably schedule and allocate available capacity. Under this groundbreaking deal, Riyadh Air has chosen Sabre’s comprehensive suite of solutions, including Sabre Schedule Manager, Sabre Slot Manager, Sabre Profit Manager, and Sabre Market Intelligence – Global Demand Data (GDD) to achieve its strategic goals and drive its vision. “Sabre’s technology provides a new level of insight that will enable Riyadh Air to make informed network planning and commercial decisions, ensuring greater revenue returns, allowing us to invest more in enhancing the overall passenger experience,” said Vincent Coste, Chief Commercial Officer, Riyadh Air. “We have carefully selected a stable of world class technical suppliers to power Riyadh Air towards its maiden flight in 2025, and this collaboration is a key milestone in our journey to achieve operational excellence and scale our business efficiently.” Sabre Schedule Manager is an industry-leading scheduling solution that increases aircraft utilization by optimizing the schedule development process from planning to distribution, thereby increasing revenue potential. This solution seamlessly integrates with a wide range of third-party solutions and has globally assisted airlines in achieving incremental operating margins and increases in productivity, while maintaining robust and operationally feasible schedules. Sabre Slot Manager is another integral component of Sabre’s suite that automates the slot process and efficiently manages an airline’s critical slot portfolio with improved asset utilization. It stands out as the industry’s most comprehensive slot management solution …
Read More »Sabre signs new agreement with Red Sparrow Tourism Consultancy to enhance its presence in Egypt
Sabre Corporation announced a new alliance with Red Sparrow Tourism Consultancy. The deal will give travel agents across Egypt increased opportunities to grow their businesses with Sabre’s intuitive technology. Through the agreement, Red Sparrow will be licensed to represent and distribute the Sabre brand to travel agencies across Egypt. This will further amplify Sabre’s growing presence in Africa while giving agents enhanced access to Sabre solutions, including Sabre Red 360, which provides a full spectrum of bookable content through a customizable interface. Through Red Sparrow, Sabre-connected agents will also have access to a localized helpdesk in Egypt. “We’re excited and proud to be combining Sabre’s advanced technology with our deep market support and expertise,” said Tarek Hefny, Country Manager, Red Sparrow. “With continued focus on further, significant growth for the Egyptian tourist sector, it’s more important than ever that travel agents here have access to the industry-leading solutions they need to enhance offers and experiences for travellers while growing their own revenue.” This latest agreement further expands Sabre’s geographic footprint in Africa, following a recent distributor deal with SABRON Tech Ltd for key markets in East Africa. “Working collaboratively with our travel partners across the globe is incredibly important to Sabre, and for the growth of the wider travel ecosystem,” said Sean McDonald, Managing Director, EMEA, Agency Solutions. “So, we’re delighted to come together with Red Sparrow to provide travel agents in Egypt with the technology they need to make compelling recommendations and create personalized experiences for their travellers through Sabre’s smart workflows.”
Read More »Sabre and IAG expand partnership with multi-year distribution agreement including NDC content
Sabre Corporation entered into a multi-year distribution agreement with International Airlines Group (IAG) that will expand their existing partnership and further promote modern travel retailing practices. The agreement will allow Sabre-connected travel buyers and agencies to sell traditional EDIFACT content as well as having competitive access to NDC offers from British Airways, Iberia, Aer Lingus and Vueling – including Additional Price Points and ancillaries – through the Sabre travel marketplace globally. This enhanced content will provide travel agencies with a wider range of options to compare and shop for, while travellers will benefit from an improved experience with more choice and transparency. Sabre and IAG’s airlines are working closely together and will communicate as NDC content is rolled out to Sabre-connected travel agencies on a carrier-by-carrier basis. The agreement between Sabre and IAG underscores the industry’s shift towards modern travel retailing, where airlines can differentiate their offerings and provide more personalised experiences to travellers. Both Sabre and IAG are committed to advancing the NDC standard as a key component in the industry’s evolution towards modern airline retailing enabled by offers and orders. Colm Lacy, British Airways’ Chief Commercial Officer, said: “We are on a journey to A Better BA and we continue to invest across the business as part of that commitment. Not only are we improving the experience of those customers who fly with us, but also the way we work with our valued travel agent and travel buyer partners. We understand how valuable retailing is to them, and IAG’s partner-ship with Sabre allows us to make a wide range of attractable offers available even further across the globe.” This agreement is another milestone in the IAG strategy to embrace …
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