Boutique Group marks its first independent participation at the Arabian Travel Market (ATM) highlighting its commitment to redefining the luxury hospitality experience by transforming some of Saudi Arabia’s most iconic former royal residences, among other cultural and historic landmarks, into ultra-luxury hotels. Boutique Group also announced details of a new Memorandum of Understanding signed with ALTANFEETHI luxury concierge service to cooperatively exchange knowledge and expertise to develop and enhance guest experience at airports in the Kingdom of Saudi Arabia. Boutique Group’s portfolio includes the stunning Al Hamra Palace in Jeddah, known for hosting some of the world’s most prominent international public figures, the Red Palace in the heart of old Riyadh, which adorned the SAR 100 bank note and served as the home to the Council of Ministers for three decades, and the Aga Khan Award-winning Tuwaiq Palace, an architectural masterpiece inspired by Saudi Arabia’s iconic forts, tents and oasis landscape. Across its palaces, Boutique Group is dedicated to designing bespoke modern luxury offerings rooted in a strong sense of place, backed by strong partnerships and an authentic representation of Saudi’s vast heritage. “This year’s ATM theme explores gateways. This is particularly poignant for Boutique Group, because our properties are in essence a gateway to a new model of hospitality, and a more sustainable future. Inspired by Saudi Arabi’s rich heritage and powered by its talent, we are creating a gateway to a more resilient and diversified economy,” said Mark De Cocinis, Chief Executive Officer at Boutique Group. “We are also delighted to sign a Memorandum of Understanding with luxury concierge provider, ALTANFEETHI, and look forward to exploring more ways to collaborate on this remarkable new model of Saudi hospitality,” …
Read More »Germany promotes royal palaces and heritage sites for eid travellers from GCC
The German National Tourist Board (GNTB) is inviting travellers to embark on an enchanting journey through the country’s rich history and fairy tale landscapes this Eid al-Fitr. From royal palaces to charming castles, travellers can this summer immerse themselves in Germany’s awe-inspiring world, where medieval tales come alive. With 25,000 enchanting sites, from UNESCO World Heritage Sites to hidden gems, Germany’s historic treasures offer both romantic getaways and legendary tours filled with pure magic. Whether it is the Baroque-style Moritzburg Castle constructed on its own artificial island near Dresden or Kriebstein Castle that looms ominously over the River Zschopau in Saxony; the Barockgarten Großsedlitz in Heidenau or Germany’s oldest “porcelain palace”, the Schloss Favorite Rastatt near Baden-Baden.The wonderous sites promise unique experiences, from open-air concerts under starry skies to captivating exhibitions. Visitors can participate in the Hohenzollern Mountain Race, conquering 365 vertical metres to reach Hohenzollern Castle’s courtyard; explore the world’s first playing card museum to design their own cards at Altenburg Residential Castle; or experience music fusion at Spandau. Explorers can also discover other fascinating landmarks such as Sanssouci Palace, which is actually an ensemble of palaces and gardens; immerse themselves in culture at regular musical performances and events at Wartburg Castle; experience the annual theatrical tribute paid to William Shakespeare at Neuschwanstein Castle; and visit Heidelberg Castle, which hosts a series of unforgettable theatre, opera, and concert productions. Each of these landmarks highlight Germany’s rich history and architectural wonders. Furthermore, Germany has been promoting its slogan, “Germany Simply Inspiring”, aimed at promoting sustainable travel and communicating the country’s positive image as a travel destination with a wide range of eco-conscious tourism experiences. The goal is to extend the …
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