Tag Archives: IFEMA

IFEMA MADRID is launching a new project to increase its commitment to cultural and leisure events in the capital. The latest innovation is Fiesta Flamenca by IFEMA MADRID Live, a selection of prestigious flamenco shows scheduled to coincide with major trade events. The shows will be an ideal opportunity for visitors, exhibitors, and the general public to enhance their stays in Madrid and enjoy a gastronomy featuring high-quality Spanish products. The new project is provided by SO-LA-NA Entertainment, the world’s leading producer of flamenco events, which has been organising international flamenco projects as a cross-cutting area since 2011, supporting international appreciation of Spanish dance, art and culture. The company has succeeded with international projects such as Las Minas Puerto Flamenco, Faro, Summer Flamenco Experience, and the prestigious Flamenco Real cycle, with more than 400 shows at the Teatro Real in Madrid since 2018, and since 2022, it has been working internationally. The producer became a world leader with Authentic Flamenco, with three simultaneous international tours co-produced with the Teatro Real and Fever, taking flamenco to 15 countries in America, Europe, the Middle East, Asia and Oceania, with more than 450 performances to great public acclaim. Fiesta Flamenca will premiere at IFEMA MADRID Live within the framework of Fruit Attraction 2023, a flagship, extremely international fair that will bring together more than 1,800 companies from 47 countries, including the institution’s most important and most international fairs and more than 89,000 trade professionals from all corners of the earth. The show “Origin” will premiere on 3, 4, and 5 October, a show starring one of the world’s best dancers or “bailaores” – Eduardo Guerrero – accompanied by a cast of seven prestigious …

FITUR 2021, will be held from May 19 to 23 next year, as agreed by IFEMA and the FITUR Organising Committee. This comes after a meditated decision that, exceptionally, makes this event essential to the recovery of the tourism industry, at a time that will still preserve its high international impact and thus, promote the professional reunion of companies, countries and destinations and provide a much-needed boost to the worldwide tourism activity. The meeting of the FITUR Organising Committee, headed by IBERIA’s President, Javier Sánchez Prieto, also featured speeches by the Secretary of State for Tourism, Fernando Valdés; UNWTO Secretary-General, Zurab Pololikashvili; the President of the Spanish Confederation of Hotels and Tourist Accommodation, CEHAT, Jorge Marichal; the President of the Spanish Confederation of Travel Agencies, CEAV, Carlos Garrido, and the President of Mesa del Turismo, Juan Molas, among others. For its part, IFEMA is focusing all its effort on presenting an edition aimed at contributing to the recovery of tourism at a time when FITUR’s role as a driving engine is critical and decisive. Therefore, it is especially important to focus on optimising its rallying power, in addition to enriching its specialised content and new business niches, as well as promoting knowledge areas that contribute towards relaunching both the national and international tourism activity, as one of the world’s main growth engines and especially for Spain, where tourism is the main sector, both in terms of GDP and employment. FITUR has the unanimous support from Spain’s tourism industry and it is currently the world’s second major trade fair, and first regarding its impact on the Latin American market. Each edition brings together over 11,000 companies from 165 countries, as well …