Sabre Corporation announced the availability of Lodging AI, marking the introduction of its Sabre Travel AI™ capabilities in the lodging sector and enhancing the power of Content Services for Lodging. Lodging AI can help travel agencies improve hotel attachment rates, creating additional revenue opportunities and providing travelers with more personalized lodging options. Using Sabre Travel AI™ machine learning models, the new lodging capability analyzes property attributes, customer trip segmentation, and traveler and agency preferences to generate custom lodging options and serve up properties that are most likely to be booked.
“Artificial intelligence combined with data and insights, such as profiles and preferences, is a very powerful tool in removing friction from the travel booking process,” said Sabre Chief Product Officer Garry Wiseman. “As the next evolution of intelligent retailing capabilities supported through our strategic partnership with Google, Lodging AI brings more personalized results to enable agents to be more efficient in their workflows and to ensure travelers obtain the most relevant options available.”