DCT Abu Dhabi partners with Hilton to further enhance destination offering

The Department of Culture and Tourism – Abu Dhabi (DCT Abu Dhabi) announced an agreement with Hilton to further enhance the emirate’s destination offering.  The agreement, which was signed at Arabian Travel Market 2024, will enable guests staying at Hilton hotels in Abu Dhabi this summer to enjoy special benefits and discounts at various iconic landmarks throughout the emirate. This initiative aims to enrich the stay experience for guests while showcasing the diverse cultural and leisure offerings Abu Dhabi has to offer. Additionally, Abu Dhabi’s vibrant events will be integrated into Hilton’s regional promotional activities, amplifying the visibility of the emirate’s cultural and tourism initiatives across a wider international audience base and giving Hilton guests insight into the Emirate’s exciting calendar of events.

Abdullah Yousuf, Director of International Operations at DCT Abu Dhabi, said: “Through our collaboration with Hilton, we are bridging the gap between visitors and their next wonderful experience in the Emirate, introducing them to enriching sights, landmarks, and events, and encouraging them to discover more about Abu Dhabi at their own pace. This partnership aligns with the objectives of our Tourism Strategy 2030, contributing to our goal of making Abu Dhabi a leading global destination and achieving sustainable tourism growth.”

Guy Hutchinson, President, Middle East and Africa, Hilton, said, “We have a longstanding relationship with DCT Abu Dhabi and are delighted to sign this latest agreement, which will see us partner to amplify Abu Dhabi’s tourism initiatives and support Hilton’s properties in the emirate. Our four hotels in Abu Dhabi are the ideal base for visitors to enjoy all that the emirate has to offer including theme parks, world-class dining and pristine beaches. We look forward to building on our strong relationship with DCT and working together to showcase Abu Dhabi to the world.”

Hilton has four properties operating in Abu Dhabi – Conrad Abu Dhabi Etihad Towers, Hilton Abu Dhabi Yas Island, The WB Abu Dhabi, Curio Collection by Hilton and DoubleTree by Hilton Yas Island Residences.