Category Archives: NTO (National Tourist Offices)

The Oman Tourism Development Company (OMRAN Group) has announced the soft opening for the 1,800-metre dual zipline project in the Wilayat of Khasab, in the Governorate of Musandam. This project is part of an integrated adventure centre designed to offer tourists unique experiences that combine adventure and exploration. An exciting zipline project is the first activity offered by the Oman Adventure Centre, which is being developed as part of a comprehensive development plan for the region. Through this plan, the Musandam Governorate will be able to diversify its tourism market by providing a wide variety of quality products and experiences. This will enable it to draw out its potential and highlight its position as a prominent tourist destination in the region. The Oman Adventure Centre was designed to accommodate a broad range of facilities, providing visitors with an integrated tourism experience. It has a waiting area and more facilities. Additionally, the zipline project will be managed and operated by LEOS, a specialist operator that runs adventure and entertainment projects on a regional and international scale. On this occasion, Mubarak bin Ali al Rahbi, Head of the Musandam Governor’s Office said, “The Musandam Governorate has a wealth of tourism offerings that can be utilised to develop a wide range of tourism projects. This project illustrates our ongoing efforts to utilise these elements for tourism development.” He added, “We are confident that the zipline project will encourage businesses within and outside the Governorate to develop more tourism-related services. In doing so, they will contribute to the sector’s growth, aligning with our vision to place Musandam on the local and regional map of the most prominent tourist destinations, especially in the areas of …

The Sharjah Commerce and Tourism Development Authority (SCTDA) has concluded its programme for the Sharjah Light Festival 2023, held under the patronage of His Highness Sheikh Dr. Sultan bin Mohammad Al Qasimi, UAE Supreme Council Member and Ruler of Sharjah, from 8 to 19 February 2023 in 13 locations across the Emirate of Sharjah. His Excellency Khalid Jasim Al Midfa, Chairman of the SCTDA, said: “The efforts, plans, and initiatives of the Sharjah Commerce and Tourism Development Authority aim to develop and advance the tourism sector, in line with the directives of our wise leadership, represented by H.H. Sheikh Dr. Sultan bin Mohammad Al Qasimi, UAE Supreme Council Member and Ruler of Sharjah, and his continuous support for the tourism sector in the emirate. The objective is to cement Sharjah’s reputation as a prominent destination on the global tourism map, offering visitors a distinctive mix of events, destinations, and innovative projects that meet all aspirations and enrich the tourism experience throughout the year.” H.E. Al Midfa noted that the 12th edition of the festival achieved remarkable success, adding to the emirate’s successful track record of organising major international events that attract tourists and families from all around the world. Every year, the Sharjah Light Festival reports a remarkable growth in visitor numbers to all locations, H.E. added, revealing that this year, the festival welcomed nearly 1.3 million visitors. The Light Village also welcomed large crowds of individuals and families, estimated at more than 148,000 visitors, to great media fanfare, H.E. Al Midfa continued, applauding the efforts made by all partners, entities, media outlets, content creators, social media influencers and various teams that contributed to the event’s success. The festival’s light …

Qatar Tourism, in collaboration with industry partners, took part in OTM Mumbai Show 2023 in order to attract the Asian market. Qatar Tourism won the ‘Best Design and Decoration’ award for its booth at the event. This year’s booth featured industry partners including Expo 2023 Doha – Ministry of Municipality, NH Collection Oasis Doha Hotel, Park Hyatt Doha, Radisson Blu Hotel, Doha, Tawfeeq Holidays, Mannai Holidays and Inbound Tourism L.L.C., Regency Travel & Tours and Travel Designer. Qatar Tourism’s booth also included a photobooth activation where visitors chose from a variety of iconic destinations in Qatar, capture a photo and keep it as a souvenir from the event in addition to a Arabic calligraphy workshop.

Saudi Tourism Authority (STA) has commenced an official partnership with the world’s preeminent Twenty 20 cricket league, the TATA Indian Premier League (IPL). Cricket is one of the most popular sports around the world. Through this partnership, STA aims to tap into a strong fanbase between the two countries, encourage affinity and increase awareness of Saudi as a leading destination for Indian travelers, especially among young people. With more than half of its population below the age of 30, India shares a similar demographic profile with Saudi Arabia, where 58 percent of the local population is in the same age group. As part of Saudi’s tourism strategy, India represents immense potential as it is expected to be Saudi’s largest tourism source market by 2030. The partnership is a strong example of Saudi supporting the country’s Sports sector. Saudi continues to strengthen its competitive advantage in the market, and it will look to welcome more than two million visitors from India this year. IPL is one of the biggest events on the international sporting calendar and the partnership adds to a growing portfolio of STA’s global strategic relationships. Partnerships like IPL are a key pillar of Saudi’s tourism strategy as they bring fans, athletes and nations together, while sparking curiosity from those that may want to be among the first to visit Saudi as a destination. The dynamic partnership builds on Saudi’s history and love for cricket, with the first governing cricket body established in 2003. In 2020, the Saudi Arabian Cricket Federation (SACF) was established and it currently looks after 16 regional associations in 11 cities, and counts 8,000+ registered players and 400+ registered clubs, with a total participation of 35,000 …

Qatar Tourism (QT) represented the State of Qatar in the 16th edition of the Tehran International Tourism Exhibition (TITE) 2023. As the first participation, QT’s booth included trade partners Qatar Airways, as well as The Torch Doha, Travel Designer WLL, Rixos Gulf Hotel Doha, and Banana Island Doha Resort. The tourism exhibition, which concluded at the Tehran International Permanent Fairground, presented the ideal opportunity for Qatar to highlight the latest developments in its tourism industry and showcase its newest tourism and hospitality offerings. In addition, it provided a platform for Qatar to network with prominent travel operators, agencies, and airlines in Iran, to increase business-to-business and business-to-consumer awareness on Qatar and provide an update on the destination’s offering. Chief Operating Officer of Qatar Tourism, Berthold Trenkel, said: “Iran is one of 15 target markets identified by Qatar Tourism as a primary source for visitors looking to relax, rejuvenate and take in Qatar’s vibrant culture. Participating in TITE allows us to share with sellers in Iran the information they need to expand and promote tourism opportunities to Qatar for their local, resident population. Initiatives such as these are important to help Qatar Tourism achieve its 2030 strategy, which aims to increase the number of visitors to Qatar by threefold, increase spending by 3 to 4 times, and grow the GDP contribution of the tourism sector to 12% by 2030.” Visitors to the Qatar pavilion (Hall 41 – Booth 18) were invited to learn about Qatar’s unique culture, beautiful outdoor spaces, and warm hospitality, all while exploring some of the newest attractions and favourable travel regulations that are set to boost the visitor experience.

The landmark 10th edition of the Arab Aviation Summit will be hosted in collaboration with Ras Al Khaimah Tourism Development Authority from March 14 – 16 at Al Hamra International Exhibition & Conference Centre under the theme ‘Impactful sustainability in modern-day travel and tourism’ in the presence of leading regional and global players in the aviation and travel industry from across the public and private sectors. The growing demand for decarbonising aviation and travel will be in focus at the region’s leading aviation industry event that brings together more than 600 aviation experts and hundreds of attendees across multiple sectors at Al Hamra International Exhibition & Conference Centre. Featuring a line-up of interactive panel discussions and inspiring keynote addresses in addition to various workshops and exhibitions which will take place during the three days summit enabling industry experts to share expertise and knowledge and explore the trends, insights and opportunities driving the continuous growth and development of the Arab aviation and tourism industry. Hosted in collaboration with Ras Al Khaimah Tourism Development Authority (RAKTDA), the summit will analyse the importance of impactful sustainability and disruptive technologies in a rapidly changing travel market. Stalwarts in the industry including Original Equipment Manufacturers, Destination Management Companies, tourism boards and start-ups, will include best practices and offer valuable perspectives on sustainable business models. Strategic sector discussions will also highlight curated and innovative products, services and initiatives that are currently changing the way people travel. The 10th Arab Aviation Summit will cement its status as the ‘voice of the industry’ with a series of workshops and partner networking events that open doors for discussions on opportunities and challenges in the sector. Endorsed by Arab governments, …

Wego and Japan National Tourism Organization bring the best of Japan to travelers. Through this partnership, Wego will work closely with Japan National Tourism Organization and develop a comprehensive and enticing campaign that will highlight the different aspects of Japan and showcase the best winter experiences. This will be promoted through all Wego’s marketing channels. Mamoun Hmedan, Chief Commercial Officer and Managing Director, Middle East, North Africa (MENA) and India of Wego, said: “We are excited to announce our partnership with the Japan National Tourism Organization to promote a new campaign to showcase the best of Japan to the world. Japan has a wealth of cultural and natural treasures that are sure to inspire visitors. This partnership allows us to give people an authentic experience and help travelers discover the unique beauty of the country.” Winter in Japan is one of the best seasons to visit the country, with a wide range of activities and experiences to enjoy. Whether you’re looking to hit the slopes, relax in a hot spring, or experience the country’s rich culture and history, there’s something for every type of traveler. Mr. Daisuke Kobayashi, Executive Director of JNTO Dubai office, commented: “When it comes to traveling to Japan, many people think of the cherry blossom season in spring, but it is not the only attraction. Cherry blossoms in spring, green nature in summer, colored leaves in autumn, and snow in winter. The greatest feature of Japan is the diversity that allows you to enjoy the natural scenery of each season and unique experiences throughout the year. Especially in winter, you can try skiing on the powder snow, which is said to be one of the best …

Abu Dhabi convention and exhibition bureau (ADCEB) will educate corporates, associations, event organisers, MICE agencies, and other industry stakeholders in South Korea about Abu Dhabi’s strong MICE proposition, highlighting it as a dynamic global destination for business events. Mubarak Al Shamisi, Director of Abu Dhabi Convention and Exhibition Bureau at DCT Abu Dhabi, said: “We are excited to open our first representative office in South Korea to further establish Abu Dhabi as a premier destination for meetings, incentive travel, conferences, and exhibitions. As we remain focused on progressing the emirate, growing our network of international offices will help us expand Abu Dhabi’s reach in newer markets. With the recent easing of travel restrictions in South Korea, we anticipate great demand for outbound MICE travel, making it the best time for us to establish our presence in this market.” In recent years, ADCEB has accelerated its financial and non-financial support towards strategic business events, which includes the launch of Advantage Abu Dhabi 2.0, an enhanced subvention programme that offers event organisers an array of support throughout the event planning cycle, comprising financial assistance and destination-driven value-adds. ADCEB continues to build strategic partnerships that ensures event objectives are met with world-class experiences for both planners and attendees. Earlier this year, ADCEB formed a strategic partnership with Etihad Airways, to further bolster support for MICE travel groups travelling to Abu Dhabi. Through this collaboration, ADCEB can offer eligible Advantage Abu Dhabi applicants additional flight benefits and perks such as group booking discounts, complimentary flights for large MICE travel group bookings on direct flights, and special flight rates for site/destination inspection trips to Abu Dhabi for clients who host their business events and incentive …

For the first time, the two most visited countries by the GCC, France and Spain have collaborated to bring out a special event titled, “Marhaba France, Spain 2023” which will take place in the Sultanate of Oman from 6th to 9th March 2023. The on-site event will bring in 70 suppliers from the two countries to meet 100 buyers from nine countries in GCC and ME region and expects to conduct over 2000 meetings. Karim Mekachera, Regional Director, Middle East, and Turkey, Atout France, “We will be organising Marhaba in collaboration with Spain and will be named as “Marhaba France, Spain 2023”. We have an array of 70 suppliers that will come over to meet with the travel trade from the region coming from nine different countries and of course this year we wanted to make something new and something different and as we work in the tourism industry, we thought to organise this event in another great destination and very popular in France, the Sultanate of Oman. Over three days we will have more than 2000 meetings, along with a special entertainment program, a special press corner for journalists to meet with all the different stake holders and promote both destinations. France and Spain remain as the two first destinations in terms of tourist arrivals in the world, so with this collaboration we also intend to introduce our travel trade to make the most of this event and partnership as they will be able to design new itineraries which can cover both countries France and Spain as they plan for their clients. We want the travel trade to think out of the box and give their Middle East clientele …

Under the patronage of His Highness Sheikh Dr. Sultan bin Mohammed Al Qasimi, Supreme Council Member and Ruler of Sharjah, the 12th Sharjah Light Festival, organised by the Sharjah Commerce and Tourism Development Authority (SCTDA), kicked off on Wednesday, 8 February 2023 and is set to continue until 18 February, covering 13 locations across the Emirate of Sharjah. The festival launched with an opening ceremony the Authority organised at University City Hall in Sharjah, in the presence of His Highness Sheikh Abdullah bin Salem bin Sultan Al Qasimi, Deputy Ruler of Sharjah, and His Excellency Khalid Jasim Al Midfa, Chairman of the SCTDA, along with a number of officials from the emirate, representatives of various media outlets in the UAE, and visitors to the event from the UAE and abroad. The opening ceremony included a dazzling light show titled Chasing the Light, a story of finding that flicker of light in the shadows, the silver lining and the efforts we take to keep the flame of curiosity high. This year’s edition of the Sharjah Light Festival presents performances and events in a new format, highlighting the emirate’s unique urban and architectural character, as well as its cultural identity, which have positioned it as an attractive destination for tourists and visitors from around the world. Mesmerising light shows and art displays will adorn buildings and destinations across the Emirate of Sharjah, with seven international artists taking part alongside a group of emerging creative artists. Speaking at the launch event, H.E. Al Midfa asserted that: “Sharjah Light Festival continues on its journey of excellence and innovation, continuously updating its visions and ideas, developing the technologies it relies on, and adapting to new …