Announced during the World Tourism Day celebrations in Riyadh, “Tourism Opens Minds” will showcase the powerful role that tourism plays in bridging cultures and promoting a more interconnected and harmonious world. To mark the launch, delegates gathered in Riyadh were presented with a special Pledge calling on them to actively work to promote new and under-appreciated destinations. The ‘Tourism Opens Minds’ initiative extends a compelling invitation for travelers to broaden their horizons and explore the uncharted corners of our world. World Tourism Day 2023 was held as new data from UNWTO underscored the sector’s recovery from the impacts of the pandemic. At the same time, however, research suggests that only a minority of tourists intend to seek out new or different destinations as they start travelling again. According the UNWTO World Tourism Barometer, global tourism is on track to recover  80% and 95% international arrival numbers by the end of 2023. Notably, however, a recent YouGov survey found that 66% of tourists believe that travelling to a place that provides familiarity is important. Just under half of respondents feel uncomfortable travelling to places they know little about. This is despite the fact that, of those that do travel to new destinations, 83% agree that they come back with a changed or broadened perspective.

SAUDIA revealed its new brand identity and livery during a milestone event in Jeddah. This new identity is in line with a wider strategic digital transformation plan aimed at strengthening the airline’s support for the Kingdom’s Vision 2030 to bring the world to Saudi Arabia. The rebrand marks the beginning of a new era for Saudia, introducing innovative concepts in terms of customer services with a strong focus on digital aspects and enhancing the guest experience by celebrating Saudi culture. This transformation reinforces Saudia ‘s national identity as it reimagines all products and services to engage all five senses. It was revealed in the presence of Royal Highnesses, Excellencies and leaders from both the public and private sectors, as well as prominent media correspondents and aviation experts. Guests can anticipate an authentic Saudi experience during their journey, showcasing the very best of Saudi Arabia and its rich culture. This includes a distinctive fragrance and sonic identity, locally inspired cuisine, all crafted by skilled Saudi craftsmen. This new identity mirrors Saudi Arabia’s welcoming spirit, leaving guests with a deep sense of the country’s warmth and hospitality, while promoting a deeper appreciation of Saudi culture for both nationals and visitors. The rebrand also encompasses new uniforms for cabin crew and ground staff. The new brand color identity, comprised of green, blue, and sand, represent Saudia’s aim to expand its fleet and destinations, connecting the world to Saudi Arabia, emphasizing the Kingdom’s authenticity and deep-rooted values.

Christopherson Business Travel and Travelport jointly announced an industry first: being the first travel management company (TMC) to successfully issue a ticket on the revolutionary Deem platform since its integration with Travelport+. The move signals a significant advancement in corporate travel management and marks the dawn of a new era in modern retailing. The integration of Deem with Travelport+ demonstrates Christopherson’s commitment to providing its customers with the most efficient and advanced travel booking options. New distribution capability (NDC) technology allows for more personalization, flexibility, and transparency in booking and servicing travel, ultimately enhancing the customer experience. As longtime partners of Travelport, Christopherson was one of the first North American TMCs to upgrade to Travelport+, enabling the agency to deliver the modern retailing experience their customers expect. Travelport+ simplifies access to multi-source content and generates value for agents and travelers, with advanced retailing capabilities, sophisticated cloud-based point of sale solutions, and tools that make operations easier. “Adopting Deem with Travelport+ is a game-changer for our clients,” said Mike Cameron, CEO of Christopherson Business Travel. “This successful implementation not only positions us at the industry’s forefront, but it ensures our customers benefit from a consumer-like booking tool with multi-source content, including NDC, displayed in a modern storefront, all powered by Travelport+.”

In an exclusive interview with TravelTV Middle East, Mohamed Abdalla Al Zaabi, Group CEO, Miral revealed that this summer, there has been 90% occupancy at the newly opened Warner Bros hotel with a daily rate of AED 1200/-. Al Zaabi reiterated, “We are very proud of the success of those hotels, especially Warner Bros hotel for example in summer only this year we achieved 90% occupancy and the average daily rate of 1200AED and that is unheard of before. We think that this is the vision of Yas island.  In 2021, Miral we opened 3 hotels: Hilton Abu Dhabi, Double Tree as well as in collaboration with Warner Bros Discovery Warner Bros Abu Dhabi hotel.” On the sidelines at the Future Hospitality Summit Abu Dhabi, Al Zaabi further shared, “over the last 15 years Miral has been creating an unique and unforgettable destination and experiences in Abu Dhabi which helped to vision Abu Dhabi as a global hub for tourism, leisure and entertainment, we are the trusted partner here in the sector and we are very happy that the role that we are playing to transform the sector to attracting the sector in Abu Dhabi as well as the role we are playing to diversify the economy of the emirate and increase the revenue of the tourism sector. Miral looks after a number of attractions in Yas island and we oversee the strategy of Saadiyat destination management through our portfolios and we are very proud of the contribution that we are bringing here to the tourism industry from economic impact as well as revenue of tourism and very importantly the number of jobs that we have created over the past …

MSC Cruises announced that in November it will open its first office in Saudi Arabia and also launch a brand-new itinerary from Jeddah as a further demonstration of its commitment to support the Kingdom’s plans for its tourism sector with Saudi Vision 2030. Details were unveiled in Riyadh by Pierfrancesco Vago, Executive Chairman of the Cruise Division of the MSC Group as he attended the United Nations World Tourism Organization’s (UNWTO’s) ‘World Tourism Day’ conference. The new office will be based in Jeddah and house the commercial, sales and marketing functions for both MSC Cruises and its sister company, Explora Journeys, a new luxury cruise brand that began operations in July this year.  MSC Cruises added that it will start its third season of Red Sea voyages from Jeddah in two months’ time with a new sailing itinerary for international and Saudi Arabia-based holidaymakers. The 294 metre long 16 deck MSC Orchestra can accommodate up to 2,550 passengers and will operate from Jeddah for six months and offer 20 separate 7-night sailings to Aqaba in Jordan to visit Petra and three destinations in Egypt – Sharm El-Sheikh, Sokhna Port for Cairo and Safaga for Luxor – before returning to the Saudi port. In 2024, Explora Journeys’ second ship EXPLORA II will sail in the Middle East in 2024 and visit Jeddah to enable its passengers to visit the city as well as Al Ula and Hegra. Pierfrancesco Vago, Executive Chairman, Cruise Division, MSC Group, said, “We are honoured to have played an important role partnering with the key government bodies to stimulate the establishment of the cruise industry in Saudi Arabia. Initially starting with local cruises during the pandemic and then …

Minor Hotels announces the upcoming opening of a new ultra-private luxury resort in the United Arab Emirates. The 22-key Anantara Santorini Abu Dhabi Retreat is set to launch in Q4 2023 and will provide a unique boutique escape from the city, including the option for exclusive use buy-outs. This sophisticated new addition to Anantara’s growing Middle East portfolio is located in Ghantoot, an unspoilt enclave of coast approximately halfway between Dubai and Abu Dhabi. Offering uninterrupted views of the Arabian Gulf, away from the towering skylines of the cities in either direction, Anantara Santorini is a 25-minute drive from Dubai’s Al Maktoum International Airport and 35-minute drive from Abu Dhabi International Airport. Created to reflect the iconic buildings of its namesake island, the low-lying white buildings of Anantara Santorini blend gently with the surrounding landscape and house a collection of ultra-private accommodation offering spacious interiors with ample sun-drenched terraces and unspoiled sea views. The luxurious spaces have a refined décor with soft, neutral furnishings, which continue throughout the resort. Guests will find relaxing moments on the resort’s private beach, an expansive outdoor pool that overlooks the Gulf, while the indoor cinema provides private screenings on demand with the option of late-night movies with custom gourmet cuisine. Bespoke spa treatments will be able to be enjoyed in private beachside cabanas and 24-hour butler service will ensure guests’ needs are fulfilled around the clock. The culinary experiences on offer at Anantara Santorini will include an elegant restaurant dedicated to the heritage of the region, where local ingredients and spices are brought to the fore, plus in-keeping with the property, an ocean-side restaurant will serve delicacies from Greece. Evenings can be enjoyed at …

Red Sea Global is partnering with Monaco Marina Management to establish RSG’s Amaala Yacht Club as one of the world’s premier yachting destinations. The partnership with M3, privileged partner of “La Belle Classe Destinations”, a certification owned and operated by the world-famous Yacht Club de Monaco, was confirmed in a signing ceremony at the Monaco Yacht Show, hosted at the Saudi Red Sea Authority exhibition stand. Together, they will work to meet the criteria and standards to be certified as ‘La Belle Classe Destinations’ once in operation, a marker of excellence for yacht clubs and marinas around the world. The agreement also covers developing an exceptional event calendar, creating a sailing academy, supporting with training and recruitment, and providing seasonal, reciprocal opportunities for members, cadets and youth. “The Amaala Yacht Club, with its signature architecture inspired by the rock formations that created our Triple Bay millennia ago, will be the stunning centerpiece of our marina development. With M3’s support, our facilities, operations, services and amenities will ensure our Yacht Club honors the striking landscape in which it is set and makes Amaala one of the world’s most distinguished yachting destinations,” said John Pagano, Group CEO of Red Sea Global. ‘La Belle Classe Destinations’ certification is awarded to yachting destinations that demonstrate a deep understanding of maritime ethics and etiquette, environmental protection, design aesthetics, educational and economic impact. Recipients become part of a global network of excellence, committed to building the future of sailing and yachting while maintaining these essential values. “What excites me most about this partnership is the opportunity for training and knowledge transfer. Empowering Saudi nationals has always been at the center of our regenerative approach, and with …

Emirates announced that its highly sought-after Premium Economy offering will be introduced to two more points in its network, São Paolo from 19 November and Tokyo Narita from 20 December. São Paolo will become the airline’s fifth point in its North and South American network where flights will operate with the new cabin class, while Tokyo Narita will become the second gateway in Emirates’ Far East network which offers its latest cabin product, featuring extra legroom, premium features and amenities.  As the airline’s retrofit programme picks up pace and the product extends to more routes on its network, São Paolo will become the 13th city where Emirates will operate its newly retrofitted flagship A380 aircraft, while the number of points offering Premium Economy will grow to 14 with the addition of Tokyo Narita. Besides featuring the new Premium Economy seats, the enhanced aircraft that will operate on the routes also boast refreshed interiors that provide an elevated experience throughout the other cabins, with a new look and feel. Seats can be booked immediately via emirates.com, Emirates sales offices and travel agencies. From 19 November, travellers flying between Dubai and São Paolo can book Emirates’ Premium Economy seats on EK261/262, which will initially be available three times weekly, scaling up to daily flights in December. Premium Economy on flights EK318/319, to and from Tokyo Narita, will launch as a daily offering from 20 December.

TravTalk Middle East together with Bahi Ajman Palace Hotel and Ajman Department of Tourism Development conducted a very special panel discussion under the theme “Shaping the sustainability future in businesses.” One of the key comments made by the moderator and the panel is the commitment individually to make a small change which would bring in a great impact to the travel, tourism and hospitality sectors. Iftikhar Hamdani Area General Manager Northern Emirates Bahi Ajman Palace Hotel and Coral Beach Resort Sharjah moderated the event with seven panellists. Among the panellists were Khadija Mohammed Turki – Tourism Marketing & Promotion Expert – Ajman Department of Tourism Development, Roxana Jaffer – CEO – Sovereign Hotels Ltd, Sanith de Silva Wijeyaratne – Director Climate and Conservation Consortium, Shubhojit Mahalonobis – Director and Managing Partner -Danube Home and Hospitality Solutions, John Horgan – Director – Eco Burner, John Whaley – CEO – Integrity Business Solutions and Amish Choksey – Partner and General Manager – Green Gold Eco Tech Fzco. The keynote speaker opening the floor was young sustainability advocate Sarim Hamdani who shared that sustainability is the need of the hour as there will be severe consequences for the next generation if we don’t take any action at this point of time. Iftikhar Hamdani Area General Manager Northern Emirates Bahi Ajman Palace Hotel and Coral Beach Resort Sharjah shared that it was utmost important to get all businesses involved in making a change. Hamdani has been an advocate over the past many years for sustainability. It was not just a mere project, but for him a passion to make that simple change in life to prepare for the future. Khadija Mohammed Turki – Tourism …

Saudi Arabia was officially granted Approved Destination Status (ADS) by the People’s Republic of China. The bilateral agreement, signed on behalf of the Ministry of Tourism of Saudi Arabia allows Chinese citizens to travel to Saudi Arabia in group tours in addition to facilitating greater ease of access to the Kingdom. The achievement of Approved Destination Status is a significant milestone for Saudi Arabia that will drive greater connectivity between the Kingdom and China and unlock new opportunities across the tourism ecosystem. The announcement comes after continued bilateral ties between both nations, including the success of the Arab-China Business Conference and the Saudi-China Roadshow earlier this year, demonstrating Saudi Arabia’s commitment to become an economic and strategic partner to China. Following the signing ceremony in Beijing in the presence of His Excellency Abdulrahman Ahmad Al-Harbi, Ambassador of Saudi Arabia to China, Fahd Hamidaddin, Chief Executive Officer of Saudi Tourism Authority and Du Jiang, Vice Minister of Culture and Tourism, P.R. of China. His Excellency Ahmed Al-Khateeb, The Tourism Minister of Saudi Arabia said, “Underpinned by China’s Belt and Road Initiative and Saudi Arabia’s Vision 2030 – a historic reform blueprint aimed at driving forward meaningful economic and social development – China and Saudi Arabia are unlocking limitless opportunities and driving forward mutually beneficial collaboration. The ADS status is expected to significantly boost inbound travel from China, creating greater ease of access needed to reach Saudi Arabia’s target of attracting 3 million Chinese tourists by 2030. Today signifies the culmination of months of dedicated efforts between our nations, encapsulating our enduring and historic bilateral relations, which is built on the foundation of shared vision and mutual interests. China’s expansive connectivity vision …