RAK Leisure (RAKL) announced that the world’s first Bear Grylls Explorers Camp (BGEC) will open close to the Via Ferrata on Jebel Jais in Ras Al Khaimah this October. As travellers across the globe navigate through the ‘new normal’, the opening of BGEC aligns seamlessly with travel experiences set in expansive, open and natural environments and that are curated for smaller groups with safety protocols and social distancing measures fully in place. Following the huge success of Bear Grylls Survival Academy in the United Kingdom, his globally renowned survival courses will debut in the Middle East in addition to the world’s first Bear Grylls branded camp accommodation opening in 2021 and featuring 20 recycled and redesigned containers, lending to the overall mountain experience.
“Within a larger global context, the launch of BGEC represents both innovation and resilience during what has been a very challenging year for the travel and tourism industry,” said Alison Grinnell, CEO of RAK Hospitality Holding. “Under the expert guidance of our RAK Leisure division, BGEC will further enhance the growing adventure offer on Jebel Jais and raise the profile of Ras Al Khaimah on the world stage.”
Raki Phillips, CEO of Ras Al Khaimah Tourism Development (RAKTDA) added, “As a tourism destination, Ras Al Khaimah has demonstrated time and time again, a robust identity aligning with current travel sentiment for remote and curated experiences, which is exactly what BGEC offers travellers in a new era of travel. In 2018, we launched the world’s longest zipline on Jebel Jais and are delighted to announce another first with the Bear Grylls Explorers Camp on the UAE’s highest mountain.”
Paul Gardiner, Managing Director of Bear Grylls Survival Academy concluded, “We are delighted to partner with RAK Leisure in making the Explorers Camp a must-go destination for adventure and nature seekers alike and we look forward to welcoming the first explorers!”