VOX Cinemas to reopen in Abu Dhabi and Al Ain

Majid Al Futtaim announced that VOX Cinemas are reopen in Abu Dhabi and Al Ainfrom Monday, August 17 in compliance with the recent ruling by the Department of Economic Development in Abu Dhabi. In recent months, Majid Al Futtaim has reopened its leisure, entertainment and cinemas experiences across the Emirates including Dubai, Sharjah, Ras Al Khaimah and Ajman.

VOX Cinemas have undertaken extensive precautionary measures and put in place an all-encompassing sanitisation and physical distancing plan. During the temporary closures, Majid Al Futtaim also conducted extensive research to identify the top safety measures that would make guests feel comfortable about returning to its entertainment concepts and used the findings to proactively reimagine the guest experience.

Cameron Mitchell, Chief Executive Officer of Majid Al Futtaim Cinemas and Majid Al Futtaim Leisure & Entertainment said, “Cinemas representing 48% of the global box office are now open, including China, which has the largest number of commercial cinema screens in the world, and we are excited about rebuilding the film industry with back-to-back blockbusters in the coming months. Following the premiere of Scoob! last week and new releases including Ava and Black Water Abyss, we witnessed a 30% increase in ticket sales in UAE compared to the previous week.”

Mitchell added, “We have extensive measures in place at VOX Cinemas and have introduced innovative new measures to allay any concerns our guests may have. We are excited, prepared and ready to welcome back our guests and employees to Abu Dubai and look forward to reopening more of our entertainment experiences across the region as restrictions are eased.”