Neorcha has partnered with Dubai-based TIME Hotels to launch its new performance-based App in the Middle East. It is the first hotel group to introduce the new Neorcha App across its property portfolio. The deployment of additional mobile and contactless guest services is aligned with the Group’s “Sanitised& Ready” protocol, launched in partnership with global leading hygiene solutions provider Diversey, to embrace the new normal as the hotels welcome guests after COVID-19 restrictions were eased over the summer.
Joseph Fayad, Corporate Director of Information Technology at TIME Hotels commented, “The implementation of innovative technology is crucial to our recovery post-COVID-19, and our future growth within the tourism industry. As pioneers of the tourism industry, we want to be early adopters of new technology. The partnership with Neorcha helps us achieve this and underscores our commitment to our guests by ensuring seamless interactions at every step of the customer journey.”
Rogerl El Khoury, Managing Director and Founder of Neorcha, said: “We are delighted to welcome TIME Hotels as the first hospitality group to implement our new performance-based App, enabling its hotels to provide seamless and contactless self services to its guests as part of the group’s commitment to offer the highest safety standards.”