The “Via Riyadh” area, the latest luxury destination for visitors in the Kingdom of Saudi Arabia achieved a huge number of visitors in less than a month, reaching one million visitors since its opening on the 11th of May. Visitors in the region experience new and integrated destination with luxury hotels, shopping times in terms of luxury brands in the world of fashion, watches and jewellery with elegance experts and personal assistants, in addition to distinguished services such as valet parking and carrying purchases and delivering them to the place the visitor desires, which enhances the feeling of luxury and makes it easier for him to roam and enjoy. in the area. Via Riyadh provides, through luxury and private cinemas, a unique viewing of the best international shows, as it transports the visitor to another life full of creativity and art in the prepared seats, unique locations, visual and audio systems, and all the minute details that make the experience unprecedented. An elegant package of luxurious activities and places, with the presence of the most distinguished international and local brands, many restaurants and cafes, one of the most famous 5-star hotels “The St. Regis Riyadh”, and 7 high-end cinemas, to contribute to creating a wonderful experience for visitors. Via Riyadh is an ideal entertainment area that provides the best hospitality and shopping methods in a sophisticated location with its design, corridors, artistic sculptures and elegant spaces, as well as enjoying the most delicious food and the latest dishes in Michelin-starred restaurants and elaborate cafes with their indoor and outdoor sessions that overlook the Salmani style and an authentic urban style.
Read More »Bahrain, Saudi Arabia sign MoU to boost tourism
It was shared by Bahrain News Agency that Bahrain and Saudi Arabia has signed a memorandum of understanding between the two countries to boost tourism in both destinations. This landmark agreement not only signifies a milestone in their bilateral relations but also sets the stage for an exponential surge in their respective tourism sectors. Fatima Bint Jaffar Al Sairifi, Tourism Minister Bahrain has affirmed that the signed agreement with Saudi Arabia in the field of tourism will confirm the status of both nations as a joint regional and global tourism destination. According to Minister Al Sairifi, this agreement is the first cooperation agreement between the tourism sectors of the two countries, where they also prepared a comprehensive marketing plan in this area that consists of engaging the private sector in promoting the two countries as one tourism destination. Ahmed Al Khateeb, Saudi Arabia’s Tourism Minister, underlined the importance of the agreement between the two countries, pointing out that the MoU signing is the culmination of the long-standing historic relations, in line with the directives of their leaderships. He emphasised the importance of staying on top of the latest developments in the Gulf region’s tourism sector, especially in the two kingdoms, which boast a rich culture, civilization, and heritage, in order to strengthen tourism cooperation. Minister Al Khateeb said that the agreement addressed important issues, including training and developing human resources, investing in technology in the tourism industry, and establishing joint marketing programmes to promote the cultures of the two countries and the region to tourists from around the world. He affirmed that the agreement will also develop the tourism investment in both countries, as well as improve and enrich the …
Read More »200 exhibitors from 30 nations attend Riyadh Travel Fair
The 13th edition of the Riyadh Travel Fair with TravTalkME as media partners concluded in the Saudi capital of Riyadh yesterday. It is a significant annual event where the leading travel and tourism companies in Saudi Arabia with GCC And Other International Companies / Countries gather with exhibitors representing tourist promotion authorities and tourist companies at the Arab and International levels. This year Kazakhstan, South Africa, The Royal Commission of Al Ula and many other key partners held special B2B sessions to present their destinations to the travel trade. This year’s event attracted over 200 exhibitors from 30 countries. Another significance this year was the many interactive sessions in most pavilions which provided exciting give aways and prizes. Amala Tourism had their stand adorned with some beautiful birds and other species which attracted many visitors. Speaking with TravelTVNews, Nawaf Khalid, General Manager Amala Tourism shared that in keeping with the Saudi Vision 2030, they will be opening a special family destination 200km from Riyadh, with an animal sanctuary, 186 key resort, man made lake and many other exciting activities for both domestic and international visitors. He further reiterated that within the next two years, the project will be completed and travellers will be able to enjoy the destination.
Read More »Careem and STA Sign MoU to Improve Visitor Experience with Exclusive Deals and Offerings
Leading multi-service app in the region, Careem, has announced signing a Memorandum of Understanding (MoU) with the Saudi Tourism Authority (STA) to explore opportunities for collaboration and introduce exceptional offerings, exclusive packages, and special discounts that boost the overall tourism experience. General Manager of Individual Transportation Services at Careem in Saudi Arabia, “We are delighted to establish this valuable partnership with STA, with the goal of utilizing Careem’s advanced technologies, extensive audience, and wide customer base to offer effortless services and attractive deals that improve the general experience of visitors coming from the GCC and the Middle East,” said Ahmed Orabi, adding, “We have rolled out our first batch of offerings under the MoU targeting visitors to Saudi Arabia, featuring exclusive deals of flights from international airports in the Middle East.” “This MoU with Careem proves once again STA’s commitment to partnering with leading companies in the region and offering outstanding services and packages, as well as its aim of collaborating closely with its partners to improve the tourism experience by sharing insights and jointly working towards mutual benefits.” said Abdulkarim Aldarwish, President of Middle East & Africa Markets at STA. The MoU was announced during the 30th Arabian Travel Market, held in Dubai on May 1 to 4, 2023, signed in the Saudi Arabia pavilion’s central area by Ahmed Orabi, General Manager of Individual Transportation Services at Careem in Saudi Arabia, and Munirah Abanomy Head of marketing partnership for middle east and Africa in STA.
Read More »Almosafer and Saudi Tourism Authority expand partnership to boost inbound tourism to KSA
The Saudi Tourism Authority (STA) has signed another partnership agreement with Almosafer, Saudi Arabia’s leading travel company (part of Seera Group) to boost inbound tourism to the Kingdom of Saudi Arabia through its multiple business operating under the Almosafer umbrella. Under the agreement, Almosafer will promote inbound tourism to the Kingdom from the GCC through its consumer segment. Almosafer will also promote inbound tourism to its B2B customers in the Middle East and North Africa region through Mawasim, its Hajj and Umrah tour operator, and through Discover Saudi, its destination management company. The agreement was signed by Fahad Alobailan, Chief Tourism Officer at Almosafer, and Munirah Abanomy, Head of Marketing Partnerships for Middle East & Africa at the Saudi Tourism Authority, at the Saudi Pavilion at the Arabian Travel Market. Fahad Alobailan, Chief Tourism Officer at Almosafer, said: “We continue to build on our longstanding relationship with the STA, working together to achieve the goals of Vision 2030. Saudi Arabia has a plethora of incredible cultural, natural, historical and religious attractions that are drawing in an increasing number of international tourists. We have seen a significant increase in demand for inbound tourism to the Kingdom and we will continue our role in enabling this continued growth.” Commenting on this agreement, Abdulkarim Aldarwish, President of the Middle East & Africa Markets at the Saudi Tourism Authority, said: “The Saudi Tourism Authority is keen to conclude fruitful agreements and strategic partnerships with major travel companies in the Kingdom. We look forward to achieving our common strategic goals and working to empower and advance business growth for our partners in the private tourism sector in the Kingdom. Through the agreement with Almosafer, we …
Read More »SEVEN signs second licensed agreement with Hasbro, Inc. to develop the world’s first Transformers indoor entertainment centre in Saudi Arabia
Saudi Entertainment Ventures (SEVEN), a wholly owned subsidiary of the Public Investment Fund (PIF), has signed a second licensed agreement with Hasbro, Inc. a global branded entertainment leader. Under the agreement, SEVEN will bring the Transformers brand to its entertainment destinations in the Kingdom of Saudi Arabia. The agreement follows an earlier announcement of a licensed agreement between to the two parties for the world’s first PLAY-DOH attractions. SEVEN have partnered with AOA, an industry leader in immersive experience design and production, to develop the Transformers attractions which will provide thrilling and highly immersive experiences for people of all ages. Spanning over 10,000 square metres, the first Transformers attraction will open at SEVEN’s entertainment destination in the Al Hamra district of Riyadh, with two additional attractions set to open at other SEVEN’s entertainment destinations. The Transformers ride-based attractions will feature thrilling state-of-the-art rides and captivating environments that will have guests fully immersed in the action-packed world of the iconic brand. To complete the overall visitor experience, there will be branded retail, including specially developed merchandise, and themed food and beverage venues, leaving guests feeling as though they have stepped into the Transformers universe. Abdullah Al Dawood, Chairman, SEVEN, said: “We are delighted to once again be partnering with Hasbro to bring this iconic brand to the Kingdom. We continue to cement our position as the national champion of the Kingdom’s entertainment sector, strengthening the entertainment ecosystem with our strategic partnerships to bring a wide range of attractions for the people of Saudi Arabia to enjoy.” Matt Proulx, VP, Location Based Entertainment at Hasbro, Inc. said: “By partnering with SEVEN in the Kingdom, we can bring even more truly unique experiences …
Read More »Rotana signs four Edge by Rotana properties and one Rayhaan by Rotana property in KSA in partnership with Memar Development & Investment at the Future Hospitality Summit, Riyadh
Rotana announced its ambitious pipeline across the Kingdom of Saudi Arabia at the Future Hospitality Summit (FHS) 2023, signing four “Edge by Rotana” and one “Rayhaan by Rotana” property in partnership with Memar Development & Investment, a leading real estate development company specialized in the hospitality development guided by the motto “Developing to enhance life”. Guy Hutchinson, President & CEO of Rotana, and Eng. Abdulaziz Al Meqren, CEO of Memar Development & Investment, were both present at the official signing of the agreement at FHS’s Global Stage on Tuesday, 9 May 2023. Commenting on the partnership, Hutchinson said: “Saudi Arabia presents one of the fastest-growing markets in the region, increasingly establishing itself as a leading tourist destination. These new properties located in the heart of Riyadh include a mix of hotels and serviced apartments, offering our guests diverse options to suit their varying needs. We are excited to partner with Memar Development & Investment on this project as we work together to deliver on Rotana’s singular brand promise of delivering ‘Treasured Time’ for all our guests.” The five new Riyadh properties will add 618 keys to Rotana’s growing portfolio. This is in line with the group’s target of adding triple the number of rooms it currently runs in the Kingdom to 6,000 over the next four years. The new Edge by Rotana properties will be interconnected, operating in synergy to ensure efficient workflow and deliver the ultimate guest experience. The properties will offer guests a range of dining options as well as recreational facilities such as pools, gyms, treatments rooms and more. Eng. Abdulaziz Al Meqren, CEO of Memar Development & Investment added “We are pleased to sign today with …
Read More »Abha and Taif emerge as favourite holiday hot-spots for Saudis: Knight Frank
The cities of Abha and Taif have been named as the favourite domestic holiday destinations for Saudi nationals, according to global property consultant Knight Frank’s flagship 2023 Saudi Report. In its survey of 498 Saudi-national households, carried out in partnership with YouGov, Knight Frank has found that Saudi nationals not only travel within the Kingdom on a high frequency, but some are being put off by high costs, which will be significant hurdle to overcome if the Kingdom’s tourism strategy is to be successfully achieved. The rapid expansion of hospitality-linked offerings across the country is expected to play a critical role in boosting domestic tourism, which Knight Frank forecasts will form a key part of the future of the Kingdom’s hospitality landscape and is already a thriving industry. Faisal Durrani, Partner – Head of Middle East Research explained: “For domestic tourism to flourish in the Saudi Arabia, care and attention must be paid to the development of attractions in secondary and tertiary cities if they are to compete and thrive alongside all the new giga project hospitality offerings. Furthermore, with 28% of Gen Z Saudi’s highlighting high costs (as a barrier to domestic travel, there remains an opportunity to develop more cost-effective accommodation options. “Think luxury glamping sites, youth hostels, 3* hotels, which will form just 17% of total hotel room supply by 2030, noting of course cultural sensitivities and adaptations that may be required”. With 100 million visitors expected to pass through the Kingdom’s gateways by 2030, the volume of real estate projects linked to the hospitality, tourism and entertainment sectors is unsurprisingly soaring, says Knight Frank. The tourism and hospitality sector is quietly being positioned as one of …
Read More »IHG Hotels & Resorts signs MOU with the Saudi Tourism Authority to accelerate growth of tourism sector in the Kingdom
IHG Hotels & Resorts signed a Memorandum of Understanding (MOU) with the Saudi Tourism Authority (STA). The MOU provides a framework for both entities to explore methods to increase inbound visitation to Saudi Arabia from key markets across Middle East and Africa region. This includes developing customised promotions, joint marketing campaigns, and promotion through loyalty programs which will showcase Saudi Arabia as one of the world’s most exciting destination to an international audience. The MOU was signed at the Saudi pavilion at the Arabian Travel Market 2023 held in Dubai, by James Britchford, Vice President Commercial at IHG for India, Middle East and Africa, and Munirah Abanomy, Head of Marketing Partnership for Middle East & Africaat Saudi Tourism Authority. With Saudi Arabia targeting 100 million visitors by 2030, the Kingdom is a priority market for IHG Hotels & Resorts in the Middle East. The hospitality group aims to support the tourism sector in the country by growing the footprint of its existing brands, as well as introducing new brands from its global portfolio, in addition to running campaigns to promote various destinations within the country. IHG also plans to further support the Kingdom’s economic Vision by investing in developing Saudi talent in the Kingdom, with an ambition to hire 6,000 nationals across it’s growing portfolio by 2030. James Britchford, Vice President, Commercial, India, Middle East & Africa, IHG Hotels & Resorts said: “As a reflection of our commitment to support the growth of the tourism industry within the Kingdom, we are delighted to sign a Memorandum of Understanding with the Saudi Tourism Authority. Collaborations with key government entities, such as the STA, enable us to position and promote attractive destinations …
Read More »Kanoo Travel and Desert Adventures Tourism form Joint Venture to provide the most comprehensive destination services in Saudi Arabia
GCC-based travel conglomerate Kanoo Travel and premium destination management company Desert Adventures Tourism have signed a Memorandum of Understanding (MoU) to establish a joint venture in Saudi Arabia at Arabian Travel Market 2023. The collaboration brings together two of the largest and most reputable travel trade organisations in the Middle East, aiming to create the most comprehensive destination services company in the region. The joint venture marks a significant milestone in both companies’ history as they combine their expertise, resources, and capabilities to provide travellers with unparalleled travel experiences in Saudi Arabia. Desert Adventures Tourism, managed by Thomas Cook India Group and wholly owned by Fairfax Financial Holdings Canada, has been a leading company and partner of choice for many worldwide tour operators with 25 years of experience in destination management in the United Arab Emirates, Jordan, and Oman. The company has developed a reputation for providing stability, consistency, and quality of service that its partners have come to trust. Kanoo Travel, an esteemed travel company with a legacy spanning over eight decades, offers the most comprehensive and reliable travel solutions. With a focus on corporate travel, Meetings, Incentives, Conferences, and Events (MICE), leisure and holiday travel, airline representation, and marine travel, Kanoo Travel has established itself as a leader in the travel industry. The company’s commitment to delivering exceptional solutions and services has been consistently acknowledged, resulting in numerous regional industry awards. Peter Payet, CEO of Desert Adventures, expressed excitement about the new venture, saying, “We are delighted to partner with Kanoo Travel to provide the most comprehensive destination services in Saudi Arabia. With their extensive local knowledge and resources and our international expertise, we are confident that this …
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