Tag Archives: Saudi Arabia

Red Sea Global (RSG) announced it is to become the exclusive agent for Bear Grylls Survival Academy (BGSA) bringing the world-famous survival and adventure brand to Saudi Arabia. The partnership promises to offer outdoor enthusiasts the opportunity to learn key team building, wilderness education and survival skills on a variety of course options, all of which have been designed by Bear Grylls himself. It also opens the possibility to collaborate on accessible opportunities including physical and mental wellbeing programs alongside RSG’s adventure sports brand Akun. This follows the developer’s commitment that its destinations will be focused on offering experiences that are accessible and inclusive for guests and visitors with disabilities and special needs. “Bear Grylls is known the world over for his exhilarating and adrenaline-pumping adventures in nature’s most challenging environments. Yet, always at the heart of these exploits is the central message that nature plays a profound role in shaping us as people – instilling strength, resilience, self-belief and teamwork. We believe that everyone should have the chance to follow their sense of adventure and will work with the Bear Grylls Survival Academy team to develop outdoor experiences for all, whether adults or young people, and irrespective of physical and cognitive ability,” said John Pagano, Group CEO of Red Sea Global.

Beond Airline in Saudi Arabia has selected Almosafer as the exclusive general sales agent (GSA) in Saudi Arabia. Almosafer will lead Beond’s sales, promotions and ground staff activities in Saudi Arabia through its dedicated service solution Almosafer Business, leveraging the large customer base across Almosafer’s businesses including the consumer segment, Discover Saudi, the destination management company,and Mawasim, the Hajj and Umrah tour operator. Under the agreement, Almosafer Business will handle the reservations, transactions and administration relating to general sales for Beond. Beond’s fleet is comprised of an all-premium cabin configuration that delivers maximum comfort, elegance and style. It plans to operate a non-stop route between Riyadh and Malé. The newly launched airline has set out to capitalise on the ever-increasing demand for travel from KSA to the archipelago in the Indian Ocean, which as a destination has seen a steady influx of visitors from the Saudi market, especially in the luxury segment. Tero Taskila, Chief Executive Officer and Chairman of Beond, said: “Beond is pleased to be represented by Almosafer in Saudi Arabia. They have the standards, experience and consumer trust necessary to offer Beond’s premium leisure experience to discerning customers in the Saudi market.” Muzzammil Ahussain, Chief Executive Officer of Almosafer, said: “The Maldives is a very popular destination for Saudi travellers and a very important market for our company. At a time where travellers are increasingly looking for exclusive and meaningful experiences, we are delivering on our commitment to our customers and partners by offering a wide range of products and services that cater to their needs. We look forward to working with Beond to provide our customers with premium experiences.” This year, there has been increasingly strong …

The Ministry of Tourism in Saudi Arabia  announced an extraordinary achievement in the country’s tourism sector. In the first quarter of 2023, Saudi Arabia witnessed a remarkable transformation, transitioning from a deficit of USD 427 million in Q1 2022 to an impressive surplus of USD 6.1 billion during the same period this year. This momentous shift is underpinned by the phenomenal growth in incoming tourism revenues, which have surged by an astounding 225% compared to the first quarter of 2022, reaching a staggering USD 9.8 billion. This data, reported by the Saudi Central Bank, showcases the Ministry of Tourism’s unwavering commitment to not only revitalizing the tourism sector but also harnessing its pivotal role in advancing the national economy. His Excellency the Minister of Tourism, Ahmed Al Khateeb, underscored the significance of this accomplishment, stating, “These achievements are a testament to the Kingdom’s dedication to creating a world-class tourism sector. In the past year, Saudi Arabia’s tourism sector has witnessed a paradigm shift driven by new regulations, increased connectivity, ease of accessibility, and a greater focus on partnerships. Saudi Arabia is rapidly emerging as a key global destination for tourists and investors, powered by a skilled and ambitious workforce. The Kingdom is shaping the future of tourism, one that is sustainable, full of opportunity, and connects communities, countries, and cultures.” In recent times, Saudi Arabia has achieved several notable milestones in the tourism industry. The country ascended an impressive 16 places in the international tourism revenue index, ranking 11th globally in 2022. This marked a significant leap from its 27th position in 2019. Furthermore, Saudi Arabia continued to excel internationally, welcoming approximately 7.8 million tourists in the first quarter of …

The Royal Commission for AlUla (RCU) entered a new, far-reaching and long-term strategic partnership with Red Sea Global (RSG) to develop and expand Saudi Arabia’s rapidly growing tourism landscape and boost the Kingdom’s status as one of the world’s most in-demand locations for tourists and investors. Signed at a meeting between Amr AlMadani, the CEO of the Royal Commission for AlUla, and John Pagano, CEO of Red Sea Global, the Memorandum of Collaboration (MoC) agreement will act as a catalyst for the continued growth and expansion of Saudi Arabia’s tourism sector, allowing each project to transfer knowledge, expertise, best practices, innovative ideas, and solutions as they drive ahead with their shared goal of meeting the Kingdom’s Vision 2030 aspirations. As two of the world’s most ambitious tourism projects – located just 350 km apart – the ongoing regeneration of Saudi Arabia’s Red Sea region has many attributes in common with AlUla, each facing and overcoming a variety of unique challenges as they progress with comprehensive development strategies. The new partnership, which will function on a national and global scale, will fuel the growth of Saudi Arabia’s economic diversification allowing each destination to achieve its full potential while benefiting local communities and stakeholders alike. As the core developer of Saudi Arabia’s stunning Red Sea region, RSG is spearheading a new model of regeneration that is helping to reimagine the sustainable luxury tourism industry by merging the vast coastal area’s rich environmental biodiversity and cultural heritage with unrivalled amenities and hospitality services. Now established as a must-visit destination for holidaymakers seeking high-end accommodation and one-of-a-kind cultural experiences within an incredible natural landscape, AlUla is one of the world’s most diverse and immersive …

The Public Investment Fund (PIF) announced the establishment of the Kayanee Company (“Kayanee” or “the Company”), a unique lifestyle integrated concept designed to inspire and enhance women’s well-being in Saudi Arabia. Kayanee will focus on women’s health and lifestyle of future generations through six offerings, including fitness, apparel, personal care & treatments, nutrition & diagnostics, healthy eating and learning. Chaired by HRH Princess Reema Bint Bandar, Kayanee will adopt a female-focused approach to all its services, prioritizing mental, physical and social health. In line with the Vision 2030 ambition to create a vibrant society, the company aims to reach over one million consumers. The establishment of Kayanee is part of PIF’s strategy to unlock the capabilities of promising sectors, localize technology, enable the private sector, drive the diversification of the local economy, and contribute to enhancing the quality of life, in line with Vision 2030. In an effort to ensure mass participation, a world-class digital platform will become the main gateway for Kayanee’s customers, providing seamless connection between in-person and online services.  The company will act as a catalyst for the rapid growth of health, well-being and fitness in Saudi Arabia, supporting the development of the industry through collaboration with the private sector and across the value chain. Raid Ismail, Head of MENA Direct Investments at PIF said: “Kayanee will serve to expand Saudi Arabia’s SAR 16 billion fitness and well-being industry. It is a very exciting time for PIF to venture into women’s fitness, wellness and well-being, and Kayanee is well positioned to enable the industry through its integrated offering, which will see the company partner with the growing private sector to create a vibrant society.”

Continent Worldwide Hotels announced the signing of two remarkable hotels in Madina and another prestigious property in Al Dammam. These strategic developments mark a significant milestone for the brand as it continues to expand its footprint in the Gulf and MENA regions. Continent Al Waha Riyadh, located in the heart of Riyadh, offers an oasis of comfort and luxury with its meticulously designed rooms and impeccable service. Continent Al Ertiqaa Jeddah, situated in the vibrant city of Jeddah, captivates guests with its modern elegance and convenient access to key attractions. Meanwhile, Continent Al Uqayr Eastern Province showcases the brand’s dedication to providing exceptional experiences in the tranquil setting of the Eastern Province. Continent Worldwide Hotels is proud to introduce the Continent Areola Hotel and the Continent Rose Hotel, two exquisite properties poised to elevate the hospitality experience in Madina. The Continent Areola Hotel, a 4-star establishment with 216 luxurious rooms, buffet restaurant, fine dining restaurant and a meeting room, is set to become a cornerstone of comfort and elegance. The Continent Rose Hotel, offering 286 rooms, a restaurant, and a meeting room, is ready to extend warm hospitality to its guests. Meanwhile Continent Al Khobar is  a mix use project with Hospital and Business Building in the strategic area of Al Dammam District, consisting of 42 luxury rooms and suites, an all day dining area, a coffee shop on the roof top with beautiful view of Dammam, a Spa & Healthclub on the 21st floor of the tower.

Hilton has announced plans to open over 50 new hotels across 10 of its brands, making the country the company’s largest pipeline market in Europe, the Middle East and Africa (EMEA). Commenting on Hilton’s growth in Saudi Arabia, Carlos Khneisser, Vice President, Development, Middle East & Africa, said: “Saudi Arabia’s rapid evolution continues to provide exciting growth opportunities for Hilton, and we’re working closely with our owners to introduce more award-winning hospitality brands in existing and new locations throughout the country. These latest signings are strong examples of our diversified growth in up-and-coming, large-scale developments such as Laysen Valley in Riyadh and our commitment to unlock tourism potential in the secondary cities.” Hilton has accelerated its growth strategy in Saudi Arabia in recent years, announcing multiple signings as the company works towards its plans to increase its portfolio to more than 75 trading properties across the country. The latest of these signings include Conrad Hotels & Resorts entry into the heart of the Saudi capital with Conrad Riyadh Laysen Valley, which is set to open in 2025. Hilton’s growth continues in secondary cities, with the recent signings in Abha, Hilton The Point Residences and Canopy by Hilton The Point, both due to open in 2026. With plans to more than quadruple its presence in Saudi Arabia over the next few years, Hilton is working closely with leading owners and developers to enhance business and leisure travel destinations throughout the country.

flynas announced the launch of direct flights connecting Bishkek and Osh in Kyrgyzstan and Almaty in Kazakhstan to Jeddah in addition to increasing the frequency of flights between Tashkent, the capital of Uzbekistan and Jeddah, in line with the partnership agreement with the Air Connectivity Program (ACP).  This strategic collaboration between flynas and ACP, established in April this year, is a significant milestone in increasing the Kingdom’s tourism growth and strengthening the ties between Central Asia and Saudi Arabia. Starting on August 20th, flynas will commence direct flights from Osh, the second-largest city in Kyrgyzstan. Subsequently, on September 2nd, the leading LCC will launch flights from Bishkek, the capital of Kyrgyzstan, to King Abdulaziz International Airport in Jeddah. These routes will operate with three weekly direct flights, resulting in a total of six weekly flights between the two cities. Additionally, flynas will further strengthen connectivity between Almaty and Jeddah, with the introduction of two weekly direct flights commencing from the 2nd of September. This expansion aligns with the Saudi ecosystem’s broader efforts to attract 100 million annual tourists to the Kingdom by 2030. Starting from August 20th, visitors from Tashkent can benefit from increased options as flynas enhances its offering with an upgrade to three weekly direct flights to Jeddah, building on the success of the route’s initial launch on September 14th, 2022. This milestone was made possible through the collaboration of a thriving domestic ecosystem and ACP’s expertise in developing robust air routes and ensuring their resilience. Currently, flynas operates an extensive network that spans over 70 domestic and international destinations, with a frequency of 1,500 weekly flights. Since its inception in 2007, flynas has flown over 60 million …

NEOM and Volocopter  announced the successful completion of a series of air taxi test flights. This marks the first time an eVTOL (electric Vertical Take-Off and Landing) aircraft has received a special flight authorization and performed test flights in the Kingdom of Saudi Arabia. The flight test campaign lasted over a week and built on 18 months of collaboration between NEOM, the General Authority of Civil Aviation (GACA), and Volocopter, with the aim of implementing and scaling an electric UAM ecosystem and testbed in NEOM. The parties worked closely to ensure full regulatory compliance and safety ahead of the test campaign. Nadhmi Al-Nasr, CEO of NEOM, said: “The successful test flight of a Volocopter eVTOL is not just another milestone towards the creation of NEOM’s innovative, sustainable, multimodal transportation system – it is a tangible example of NEOM as a global accelerator and incubator of solutions to the world’s most pressing challenges. Driving the development of smart, sustainable, and safe mobility systems will improve livability and connectivity in cities around the world and reduce carbon emissions, creating a cleaner future for all.” His Excellency, Abdulaziz A. Al-Duailej, President of the General Authority of Civil Aviation (GACA) of the Kingdom of Saudi Arabia: “This safe and successful test flight represents an important milestone of the Saudi aviation sector and another steady step towards achieving the aviation sector’s strategy, through innovation and employing emerging technologies to create new industries that contribute to the output GDP and create more jobs. It also confirms GACA’s commitment to enabling the safe integration of innovative air transport patterns that improve the mobility experience of individuals in urban areas and the quality of life in the Kingdom …

The new national airline of the Kingdom of Saudi Arabia, Riyadh Air flew will make its public debut on June 19th at the 54th Paris Air Show as part of Riyadh Air’s first appearance to global audiences. A new chapter in air travel is taking the skies with the world class, digitally native airline “Riyadh Air”. The Boeing 787-9 Dreamliner painted aircraft with the modern and striking livery was revealed in Riyadh at King Khaled International Airport on June 12th marking a national celebration of the new carrier. The historical moment and ceremony were attended by highnesses, excellencies, and official dignitaries. The new airline will elevate the way the world travels with a new level of guest experience and technology that will pioneer the future of the travel industry. The brand identity of Riyadh Air reflects the modern and forward-thinking theme from the Kingdom of Saudi Arabia. It is inspired by the warmth and hospitality of the Kingdom and the vibrant lavender colors that carpet the desert in the spring, the beautiful livery is one of a series which will continue to push boundaries in aviation. It has been designed to incorporate visual references to the Kingdom and the city which include the sweeping curves of Arabic script with the global campaign tagline ‘The Future Takes Flight’. Riyadh Air will build connectivity from the capital city to over 100 destinations around the world due to its convenient location with over 60 per cent of the world’s population within eight hours flying time. The airline aims to be significantly innovative in providing travel services in the sector, while being instrumental in delivering the Kingdom’s National Transport and Logistics Strategy and the …