The latest global study by Sabre reveals that travellers would spend $100 on airline ancillaries to personalize travel experience. Sabre surveyed travellers from 20 countries about what they would spend and why. The results show that 80 percent of travellers purchased air extras on their last trip, spending an average of $62. When asked if they would spend more to personalise their trip, the answer was “yes” – up to $99 if it improved their travel experience. The research was announced at the IATA World Passenger Symposium in Dubai, as part of a Sabre-hosted industry roundtable on how airlines and hotels can deliver more tailored offers and services to customers. More details in our December print version.
Read More »Marriott & Sabre together unveil wholesaler program
Marriott International together with Sabre Hospitality Solutions has unveiled a new distribution and booking solution, www.MarriottWholesalers.com, that provides thousands of authorized wholesalers, destination marketing companies, and tour operators access to real‐time rates and inventory for more than 4,200 Marriott properties around the world. The solution is part of Marriott’s strategy to transform the wholesale and leisure segment with technology and shift to dynamic rates and automated reservations, replacing antiquated processes for contracting, accessing inventory and booking hotel rooms. Approved wholesalers can now search real time hotel net rates and inventory globally to create tailor‐made packages for their customers. All hotel bookings are confirmed instantly online. The solution provides significant value to smaller wholesalers by removing the need for them to make a technology investment to gain direct, dynamic access to rates and inventory. The solution will make it more efficient than ever to distribute Marriott’s inventory to the broader leisure package segment. Wholesalers can establish or renew access in seven languages at MarriottWholesalers.com and once authenticated, they immediately have access to the booking engine.
Read More »World Travel Service inks deal with Sabre
World Travel Services, based in Bahrain, is working to deliver a more personalised travel experience for its customers, using industry-leading technology from global travel technology company, Sabre Corporation. The company, which signed a new multi-year agreement with the technology company, will use Sabre’s shopping, booking and travel management solutions to provide more choice to travelers, while also driving new revenue opportunities, operational efficiencies and productivity. The new agreement was marked by an official ceremony at World Travel Service offices, attended by senior management and Sabre executives from the region. World Travel Services joins many other leading travel management companies in Bahrain and the region to use Sabre’s broad portfolio of technology to achieve business goals and revenue growth.
Read More »Sabre Customer Forum in Abu Dhabi
Following the successful Las Vegas Customer Forum earlier this year, Sabre Hospitality Solutions last week (October 10-12) invited key hotel players from across the region to its EMEA Customer Forum in Abu Dhabi. The event brought together Sabre’s hospitality clients with industry experts and technology gurus to identify and discuss the most relevant trends impacting the industry and explore in-depth some of the most avant-garde innovations on the horizon. Keynote speaker Jonathan MacDonald, founder of Thought Expansion Network (TEN) gave insights on “Radical Disruption: How to turn risk into opportunity”. Sabre unveiled the latest innovative technology solutions developed to drive successful hotel strategies and increase business and asked participating hoteliers for feedback and comments.
Read More »TripCase mobile messaging by Sabre
Sabre has integrated its SynXis Central Reservations and TripCase, its mobile App used by travellers. Reservations made through the Sabre GDS and the SynXis CRS will automatically flow into the TripCase messaging channel, making it easy for hoteliers to message travellers with contextually relevant and personalised mobile messages featuring unique offers, upgrades and offers for hotel amenities including spas and restaurants. With this integration, hoteliers are able to engage with guests via their mobile device before, during and after their arrival on property. This real-time personal communication will help hoteliers build their brand image, increase loyalty, and drive incremental revenue. Sabre has a long track record for being on the cutting edge of exploring new technologies and TripCase is an example of that ingenuity. With a five-star rating in app stores, TripCase is used by millions of travellers to manage all of their trip details in a single place.
Read More »Sabre unveils next gen travel platform
Global travel technology leader Sabre Corporation has given travel consultants and suppliers across the airline, hotel, rail, cruise and car rental industries a sneak-peek at its game-changing Sabre Red Workspace. The software solution will harness the changes in the industry and provide both retailers and suppliers with a content rich marketplace, intelligent decision support tools and predictive data insights that enable agents and suppliers to more easily create personalised experiences for travellers. Developed on Sabre’s merchandising platform providing access to its award-winning GDS, travel consultants around the world will benefit from a more intuitive way to book travel, while airlines, hotels and other industry suppliers are now empowered to market their brands in the same way they market in other channels. Sean Menke, President of Sabre stated that Data, analytics, personalisation and mobile have been trending in the marketplace for some time and offer exciting opportunities for buyers and suppliers to meet changing traveller needs. Travellers want more than an itinerary; they want to feel confident about their purchases and expect a trip built around choice. That’s why in addition to a superior user experience, the new Sabre Red Workspace will provide travel consultants with data insights, relevant offers and price transparency. Data and analytics are critical assets to increase productivity and efficiency in the retail world, and their travel insight engine will help drive decision-making, revenue optimisation and true personalisation. Sabre will begin upgrading travel agency customers in Europe, Middle East and Africa (EMEA) to the new solution in early 2017, after a pilot later this year.
Read More »Sabre helps Etihad enhance traveller experience
Etihad Airways has introduced industry-leading technology powered by Sabre Corporation that helps personalise the travel experience for passengers, enabling them to easily purchase customised fares. The national airline of the United Arab Emirates operates more than 1,000 flights per week to over 120 destinations worldwide. Sabre’s Branded Fares will enable it to effectively market and sell its broad and unique roster of fares globally through the Sabre Travel Marketplace, reaching more than 425,000 travel agents globally including Sabre’s growing network in Asia, propelled by the acquisition of the former Abacus operations, which Sabre acquired in July 2015. Sabre Branded Fares allows airlines to address growing consumer demand for more personalised services that meet individual needs. Using Sabre’s enhanced solution, Sabre-connected travel agents can now provide travellers with Etihad Airways’ Fare Choices, enabling passengers to book different classes of travel with a variety of options, such as bags, seats and mileage to meet specific needs. Fare Choices allow Etihad Airways guests to book different classes of travel with a variety of fare options and benefits tailored to their specific needs. “Etihad Airways is experiencing strong growth and has a clear strategy to provide its passengers with more choice when booking fares,” said Harald Eisenaecher, senior vice president EMEA at Sabre. “We have been working with Etihad Airways to find new ways to further personalise its products and make the booking experience more seamless for passengers. Sabre Branded Fares is just one of several ways we are supporting the carrier’s goals to gain competitive advantage and lead the industry in offering a personalised and customer-centric service to its passengers.” Travel agents using Sabre can now offer clients more informed choices and a higher level of customer service, while also driving upsell opportunities based on enhanced visibility …
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