Tag Archives: Marina Cipriano

Experience Hub and Hotelbeds ink partnership deal

The trade and promotion arm of Yas Island Abu Dhabi ‘Experience Hub’ announced a strategic agreement with Hotelbeds, the world’s leading business-to-business bedbank, which will result in a new and wider distribution of leisure and entertainment experiences to the international travel trade. The agreement was officiated during the Arabian Travel Market (ATM) in Dubai, with representatives at the Yas Island stand were Experience Hub’s General Manager Marina Cipriano, and Vice President, Sales, Bruno Wiley. Hotelbeds was represented by Michael Lynden-Bell, Beyond The Bed Sales & Sourcing Director – MEAPAC at Hotelbeds,  and Mahesh Ammanath, Regional Sourcing Manager at Hotelbeds. Speaking about the signed agreement, Marina Cipriano, General Manager, Experience Hub, said, “Yas Island is now firmly established as a unique tourism destination which offers visitors to the UAE a diverse mix of leisure and entertainment, including three award-winning theme parks. Partnering with Hotelbeds will allow us to showcase Yas Island’s offerings to an even wider audience abroad and support our efforts to connect international markets to our one-of-a-kind destination.” Michael Lynden-Bell said, “We are very excited and pleased to confirm that a strategic agreement has been forged with Yas Island, one of the world’s fastest growing leisure and entertainment destinations. This news reflects our commitment to Abu Dhabi and the UAE as a whole, and demonstrates the confidence that partners, such as Experience Hub, place in our business-to-business bed and ancillary bank to access incremental and high-value clients”. Experience Hub will broaden its product distribution network and reach, driving increased awareness of Yas Island as a leisure and entertainment destination, while Hotelbeds – along with its Beyond The Bed division – will expand its offering beyond accommodation to include packaged …

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Experience Hub showcases Yas Island at ITB Berlin to lure the German market

Experience Hub, the trade and promotion arm of Yas Island Abu Dhabi, is participating at the ITB Berlin to further engage and strengthen relationships with the European travel market, while also expanding its network of partners from Europe. Yas Island is positioned to attract a growing number of visitors from across Europe with recent 2018 visitation numbers revealing an increase of 22 per cent in tourists from the United Kingdom, 10 per cent from Germany and a whopping 45 per cent from Russia. “Yas Island delivers a holiday experience unlike any other and that’s what we will showcase to industry leaders at ITB Berlin this year. With attractions that include award-winning theme parks, including the recently-opened Warner Bros World Abu Dhabi and a world-class motor sports facility like the Yas Marina Circuit, which is home to the Formula 1 Abu Dhabi Grand Prix, alongside more than 160 restaurants and Yas Mall, we have a portfolio of entertainment attractions to provide unparalleled holiday packages in the UAE capital,” said Marina Cipriano, General Manager, Experience Hub.” Experience Hub is managed by expert travel professionals across a wide global network who continuously cultivate collaboration opportunities to source valuable insights into the preferences of travellers from Europe and beyond. Experience Hub’s B2B booking portal provides travel partners direct access to holiday packages and tickets to Yas Island attractions at exclusive rates, among other services, keeping them in the know about the latest experiences and opportunities to enrich their offering to their travellers. “With our dedicated teams in the UK, Germany, Russia and other international markets, we have found that travellers are keen to experience shopping, dining, culture and the outdoors. With that knowledge, we can …

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Experience Hub set to expand trade collaborations at SATTE 2019

Experience Hub is set to participate at the South Asian Travel and Trade Exhibition (SATTE) taking place from January 16 to 18, 2019 in Delhi, India for promoting Yas Island Abu Dhabi as a one-of-a-kind destination for the UAE holidaymakers. It will highlight many of the island’s award-winning attractions while underscoring collaboration opportunities for travel companies in the South Asian market. Marina Cipriano, General Manager, Experience Hub, said: “We are deeply invested in India, which at a 20 per cent year-on-year growth rate is one of our fastest growing markets for Yas Island. SATTE 2019 is the perfect platform for us to further engage and strengthen our relationships with existing travel partners, while also expanding our network across the country. As always, we are keen to work hand-in-hand with the travel industry to deliver best-in-class services, and ensure we can provide Indian travellers visiting Yas Island Abu Dhabi with unrivalled entertainment value.” Following its launch in January last year, Experience Hub demonstrated its commitment to the Indian market by expanding its presence in the country, with the establishment of key offices in Mumbai, Delhi and Bengaluru. Experience Hub also embarked on several roadshows and events, in collaboration with the Department of Culture and Tourism Abu Dhabi and Etihad Airways, in an effort to further meet the particular needs of the Indian travel market.  

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