The first webinar by the Spain tourism board was concluded successfully with participants from all over the United Arab Emirates and GCC. The next two sessions to be held on June 10 and June 17, 2020. Daniel Rosado Bayon – Director of the Spanish Tourism Office in Abu Dhabi conducted the session with a general update about the country, connectivity, weather etc. He stated that last year Spain received more than 83 million visitors.
Furthermore, a poll was held on the right side of the screen for the visitors to interact; the first poll was ‘What are the barriers for coming to Spain?’ there were four criteria given first was connectivity, lack of knowledge of the destination, lack of cultural ties and last one visa issues so in this, about 46 per cent stated visa issues and 36 per cent lack of knowledge about the destination, so this webinar focused on the second aspect and provided the knowledge necessary. These polls are important as the tourism board will receive some main areas of concern which will help them to develop further products according to the requests of the clients.
There were several videos shown throughout the webinar which actually gave an opportunity for the visitors to take a closer look of the destination and its offerings. In this session, Madrid and Barcelona were the key areas in focus. It was a very comprehensive presentation by Rosado about the many activities that can be done, the historical, cultural and entertainment options for families, leisure travelling individuals, honeymooners, youth, adventure and MICE visitors etc.