Accor signs new Swissôtel hotel in Çeşme, Turkey

Accor opens a new hotel under the Swissôtel brand will be opening in Çeşme, Turkey. Swissôtel Çeşme is scheduled to open in June 2022, following the contract signed between Accor Hotel Group and Dilek Holding. Situated in Çeşme, Ilıca Bay, which is known as the Pearl of the Aegean and resembling the feeling of being in Maldives to its guests with its turquoise sea and unprecedented beach, Swissôtel Çeşme is architected by Durmuş Dilekçi. Interior architecture of the hotel is assumed by the master architect, Mustafa Toner who works for Toner Architects.

“We are pleased to announce the signing of the Swissôtel Çeşme in partnership with Dilek Holding, as it joins our portfolio of managed premium properties under our  portfolio in Turkey,” said Yigit Sezgin, Chief Commercial Officer for Accor India, Middle East, Africa & Turkey. “Present in 17 countries, the Swissotel brand is the perfect reflection of Swiss tradition blended with modernity. We believe the Swissôtel brand will bring a fresh blood to Çeşme” adds Sezgin, “where guests will experience lifestyle hospitality in every corner of the hotel when opening its doors in June 2022.”

Adil Dilek, president of Dilek Holding, expressed his satisfaction about the partnership formed with Accor and stated “We are bringing fresh blood to tourism overall and to Ilıca Bay, also known as the Pearl of the Aegean, where the Swissôtel Çeşme will be located. Just like we brought tourism to Çeşme 20 years ago we will introduce a concept with Swissôtel Çeşme which is promising to take tourism to a higher level. In line with our affiliation with Accor, we are aiming to take Çeşme to a more luxurious segment, positioning the city as the Cannes of Turkey through the Swissôtel brand.”

Sami Nasser, Chief Operating Officer for Accor India Middle East, Africa & Turkey commented “Accor is expanding and strengthening its presence in Turkey, with a current brand portfolio comprising of 55 hotels. I would like to express my best wishes for this project and to our partnership with Dilek Holding. I believe Çeşme to be one of the most beautiful destinations in Turkey with an existing understanding of luxurious hotel operations. Introducing our Swissotel brand to the region will consolidate tourism and reflect the beauty of Çeşme.