Wyndham Hotels & Resorts becomes the Official Partner Hotel of ITB China 2021, which is set to take place as a physical event in Shanghai from 24 – 26 Nov 2021, with a virtual extension from 8 Nov to 31 Dec 2021. With over 8,900 hotels and 21 established brands across nearly 95 countries, the world’s largest hotel franchising company becomes the official partner hotel of ITB China for the third year in a row. The corresponding agreement was formally signed on 29 June, by Jane Yang, Senior Director, Commercial, Asia Pacific, Wyndham Hotels & Resorts and Mr. David Axiotis, General Manager of Messe Berlin (Shanghai), the organizer of ITB China. The hotel industry giant will have a strong presence on both the physical and digital show floor of ITB China, introducing its brand-new products and innovative services to the industry in one place.
Mr. David Axiotis, General Manager of ITB China, said: “We are very delighted to continue our strategic partnership with Wyndham Hotels & Resorts. The dynamics and synergies that come from our show has helped forge many mutually beneficial industry partnerships. We believe that the new hybrid format of ITB China 2021 will be the perfect platform for our partners to develop their business and organize marketing campaigns.”
Joon Aun Ooi, President of Wyndham Hotels & Resorts, Asia-Pacific, said: “As the largest B2B show for the travel trade in China, ITB China is an excellent platform for hoteliers to form meaningful connections with travel agencies, convention organizers and corporate clients. We are honoured to be the Official Partner Hotel of ITB China for the third time – a strong testament of our long-standing partnership as well as enduring commitment to China as a key strategic market. We are looking forward to showcasing our diverse and exceptional portfolio of over 1,500 hotels in Asia Pacific to all attending industry stakeholders at the event.”