Welcome To The World (welcometotheworld.com) has launched in Dubai, this video content platform aims to showcase the most popular and recommended hotels, restaurants, attractions and experiences of 175 global tourism hotspots, is set to disrupt travel and leisure booking norms by giving buyers the opportunity to book directly and support local businesses.
“This is an initiative borne out of the need to spur global travel and tourism resilience in the wake of the near critical industry slow-down caused by the Covid-19 pandemic,” explained Stefanie Schachtschabel, Founder & Managing Partner of Globally, who has pioneered Welcometotheworld.com.
“Welcometotheworld.com provides travel and tourism buyers with a purchasing alternative that enables and empowers them to support local businesses via the platform’s book direct functionality. The platform will create more value for tourism sector stakeholders by eliminating over-reliance on commission-heavy online travel agencies and accommodation aggregators.”
“Merchants can opt to pay a fee as part of an integrated Marketing as a Service package, which we believe will be a huge net saving on commission charges incurred on other booking aggregator sites. We are ready to work with operators of all sizes to curate and create video content that populates their profiles and drives revenue,” explained Schachtschabel.
“Dubai has a strong reputation of tourism invention and reinvention in close public-private sector collaboration which ideally fits with the ethos of Welcometotheworld.com,” said Schachtschabel. “Travel and tourism, as the world’s biggest employer, deserves the support of all who rely on it for a living and all who benefit from its ability to deliver huge wellbeing benefits.”
“We were quick to seize the opportunity of supporting the Welcometotheworld.com initiative, which will serve as a new benchmark in global tourism recovery,” said Jeroen Elmendorp, General Manager, Ritz-Carlton, Dubai.
“While we are breaking the mould on booking norms, we are enhancing opportunities for suppliers and buyers alike. In this climate, that’s got to be good news as we look to revitalise the sectors following the seismic impact of the pandemic,” added Schachtschabel.