Visit Qatar hosts workshop for meetings and incentives, conferences and exhibitions industry partners

Visit Qatar hosted a workshop for its local MICE industry partners with 70 representatives of hospitality, destination management companies, hotels and event halls, to discuss ways to collaborate in attracting business events to Qatar.  The workshop aimed to provide participants with the essential tools and insights to effectively position Qatar as a key destination for business events, enhance their bidding strategies for international gatherings, as well as educate international MICE investors about the diverse assets of events in Qatar.
The workshop was attended by more than  Attendees also gained valuable insights into the key characteristics of the exhibition and conference markets in China, India and Russia and guidelines for delivering a successful work and a compelling presentation. The workshop programme included panel discussions featuring dignitaries from Qatar’s meetings, incentives, conferences and exhibitions (MICE) industry, as well as bilateral meetings with industry investors.

Visit Qatar’s strategy emphasizes that the meetings, incentives, conferences and exhibitions (MICE) sector is a priority pillar in driving growth in the country’s tourism sector. By increasing the number of business events, Qatar aims to strengthen its position as a leading global hub for the meetings, incentives, conferences and exhibitions industry. Thanks to its advanced infrastructure, business-friendly ecosystem and state-of-the-art venues, Qatar has cemented its position as a preferred destination for the MICE sector for its ability to host world-class events.