Tourism Ireland to launch maiden virtual trade show on March 8 & 9

Inaugural virtual trade show for the Middle East hosted by Tourism Ireland will kick off on March 8-9, 2021 from 2 to 5pm UAE time. Niall Gibbons, Chief Executive of Tourism Ireland shared how the tourism offerings in Ireland has evolved with the covid 19 pandemic and the safety of the destination. “We strongly believe 2021 will see the restart of international travel. Tourism Ireland is actively planning for that restart with a three-phase plan – restart, rebuild and redesign. The priority for 2021 will be to restart tourism to the island of Ireland through a significant kick-start campaign, which will be launched across 12 markets, including the GCC, when the time is right to drive bookings and revenue for tourism businesses. It will deliver a very clear ‘book now’ message to create demand for holidays across the island of Ireland. Tourism suppliers from all sectors across the Island of Ireland have been implementing the newly required health and safety measures without compromising the holiday experience that makes Ireland so special and the great Irish welcome that we’re famous for. Tourism Ireland’s research consistently highlights the island of Ireland as one of the destinations holidaymakers will be most comfortable visiting when international travel resumes.”

He further stated the partners and how it will all work out during the two day event. “Twenty-five tourism suppliers from around the island of Ireland will be taking part in Tourism Ireland’s first virtual trade show in the Middle East. The two-day B2B event in partnership with TravTalk Middle East aims to promote the island of Ireland’s exciting holiday experiences and to reassure the travel industry that we are ready to welcome their clients as soon as possible. This virtual event will highlight Ireland’s boutique hotels, castles and luxury resorts and self-catering accommodation offerings in addition to the wide variety of superb culinary scene, world-class golf, outdoor, soft adventure and screen tourism experiences on offer across the island, which all boast the necessary safety charter measures.”