Tag Archives: Wyndham Hotel Group

Starting from April 16, 2018, Wyndham Hotel Group brands is set to unite its family of hotel brands under one umbrella by adding ‘by Wyndham’ suffix to their names. Brands adding the hallmark are Super 8, Days Inn, Howard Johnson, Travelodge, AmericInn, Baymont, Ramada, Ramada Encore, Dolce, Dazzler, Esplendor and Trademark – representing 7,074 properties across the globe. The move not only unites the company’s diverse hoteliers under a common mission and name, but is also expected to favourably impact guest trial and brand awareness throughout the company’s portfolio. “As the leader in midscale and economy lodging, the Wyndham name has become synonymous with making hotel travel possible for all,” said Barry Goldstein, Executive Vice President and Chief Marketing Officer, Wyndham Hotel Group. “This new designation for our brands is a celebration of the accomplishments we’ve made in our mission to make travel possible for everyone, revolutionising Wyndham Rewards and elevating our brands through a laser focus on quality, technology, and sales and marketing,” he said. The updated brand names and logos will appear across Wyndham’s digital placements from brand websites to mobile sites and third-party listings.

Wyndham Hotel Group has become the official partner hotel of the second edition of ITB China 2018, set to take place from May 16-18 at the Shanghai World Expo Exhibition and Conference Centre. A corresponding agreement was signed by Leo Liu, President, Greater China Wyndham Group and David Axiotis, General Manager, ITB China. The hotel group will connect brand new products and innovative services of tourism with the best industry experts in one place. With becoming the official hotel partner of China’s new marketplace for the travel industry, the Wyndham Hotel Group Greater China further solidifies its position as a leading international hospitality company. Liu said, “As one of the international leading hotel groups, Wyndham Hotel Group is pleased to partner with ITB China, a leading international travel expo, in a premier event that offers a professional take on the travel industry in a joint effort to promote its development and therefore deliver better travel experience for Chinese travellers.“ Axiotis said, “We are proud to collaborate with the Wyndham Hotel Group as partners who understands their business and markets so well. I am confident this will be a win-win partnership for both ITB China and Wyndham.”

Wyndham Hotel Group announced Riyada International Hotels & Resorts, master franchisor of the Ramada brand in the Kingdom of Saudi Arabia, and Concept Towers Real Estate, have agreed to develop a brand-new Ramada hotel centrally located in Riyadh. The 189-room Ramada Riyadh King Fahd Road will become the 11th Ramada in the country, and the 18th hotel under Wyndham Hotel Group’s portfolio of brands, which includes 12 operational hotels and a further six currently under development within the Kingdom.  The globally-recognised Ramada brand encourages travellers to explore the world with its portfolio of more than 850 hotels spanning 64 countries across all six continents. In 2016 Ramada was named the fastest-growing hotel brand in Europe by PKF hotelexperts, an internationally recognised leader in the field of hotel, tourism and leisure consulting