Tag Archives: UN tourism

UN Tourism has presented a new volume of its “Tourism Doing Business: Investment Guidelines”, this time with a focus on the investment potential of the Hashemite Kingdom of Jordan. The report was launched at the Conference “Investing in Tourism: Opportunities and Challenges for Sustainable Financing”, part of the 50th UN Tourism Regional Commission for the Middle East. Elaborated in collaboration with the Ministry of Tourism and Antiquities of Jordan, the guide provides a comprehensive overview of the socioeconomic reality of the Kingdom, its tourism performance, and investment opportunities. In front of an audience composed of high-level officials, investors, and experts from across the region, UN Tourism highlighted the appealing value proposal of the country, which counts with globally recognized UNESCO World Heritage sites, a New Wonder of the World, Petra, and unique natural attractions with celebrated therapeutic benefits. H.E. Mr. Makram Queisi, Minister of Tourism and Antiquities of the Hashemite Kingdom of Jordan, affirmed: “One of Jordan’s driving forces of recovery is the active and solid partnership we have with the private sector. The government of the Hashemite Kingdom of Jordan has embarked on legislative reforms targeting investment as a whole by introducing a new investment law and also significant reforms in the tourism law. These reforms are the result of direct and continuous dialogue with the private sector. We are taking solid steps into transforming Jordan into a haven for investors, and with the help of our formidable partnership with UN Tourism and the introduction of the UN Tourism investment guide of the Hashemite Kingdom of Jordan we are on the right track”. Natalia Bayona, UN Tourism Executive Director, who presented the report’s content at the conference, stated: “Jordan …

Last year, the travel and tourism sector in Saudi Arabia grew over 32% to contribute a record-breaking SAR 444.3BN to Saudi’s GDP, representing 11.5% of the entire economy. This exceeded the previous record by almost 30% and underscores the sector’s pivotal new role in the nation’s economic framework. The World Travel & Tourism Council’s 2024 Economic Impact Research (EIR) has revealed a record-breaking year for travel & tourism in Saudi Arabia, with new records in GDP contribution, sector jobs and visitor spend. Saudi Arabia’s travel & tourism sector is now soaring past all previous records, testament to the country’s commitment to becoming a global tourism hot spot. Jobs supported by the sector grew by 436,000 to reach more than 2.5MN, representing almost one in five jobs in the country. Although the jobs lost during the pandemic were fully recovered in 2022, today’s announcement shows sector employment in Travel & Tourism has increased almost 24% since the previous peak. International visitor spending surged by almost 57% to reach SAR 227.4BN, breaking the previous record by SAR 93.6BN, while domestic visitor spending grew by 21.5% to reach SAR 142.5BN. Seven years ahead of its target, Saudi Arabia welcomed 100MN tourists in 2023. Today, the country is surging toward even greater heights and has set a more ambitious aim of attracting 150MN tourists by 2030. Julia Simpson, WTTC President & CEO said; “Saudi Arabia’s Travel & Tourism sector’s extraordinary achievements last year mark a pivotal moment in its journey towards becoming a global tourism leader. “This success is a direct result of the Kingdom’s visionary commitment to the sector, showcasing an impressive fusion of cultural heritage and innovative tourism initiatives. As the sector continues …

The Middle East saw the strongest relative growth, with international arrivals exceeding by 36% pre-pandemic levels in Q1 2024, or 4% above Q1 2023. This follows an extraordinary performance in 2023, when the Middle East became the first world region to recover pre-pandemic numbers (+22%). UN Tourism shared that international tourist arrivals reached 97% of pre-pandemic levels in the first quarter of 2024. According to UN Tourism, more than 285 million tourists travelled internationally in January-March, about 20% more than the first quarter of 2023, underscoring the sector’s near-complete recovery from the impacts of the pandemic. In 2023 international tourist arrivals recovered 89% of 2019 levels and export revenues from tourism 96%, while direct tourism GDP reached the same levels as in 2019. UN Tourism’s projection for 2024 points to a full recovery of international tourism with arrivals growing 2% above 2019 levels. In line with this, the newest data released by the UN specialized agency for tourism show that: Yet it also recalls the need to ensure adequate tourism policies and destination management, aiming to advance sustainability and inclusion, while addressing the externalities and impact of the sector on resources and communities Europe, the world’s largest destination region, exceeded pre-pandemic levels in a quarter for the first time (+1% from Q1 2019). The region recorded 120 million international tourists in the first three months of the year, backed by robust intra-regional demand. Africa welcomed 5% more arrivals in the first quarter of 2024 than in Q1 2019, and 13% more than in Q1 2023. The Americas practically recovered pre-pandemic numbers this first quarter, with arrivals reaching 99% of 2019 levels. International tourism is experiencing a rapid recovery in Asia and the Pacific …

The importance of the unified tourist visa for the GCC countries, which is scheduled to come into force at the end of this year, and its role in contributing to supporting the process of sustainable and comprehensive economic development, was highlighted at the Regional Committee for the Middle East of the United Nations Tourism Organisation in Qatar. The meeting included constructive discussions on tourism investments and means of financing, by stressing that Qatar is characterized by having an attractive investment environment for local and foreign investors, thanks to economic stability capable of withstanding challenges and achieving growth in GDP. Qatar has seen the establishment of more than 800 new businesses and the implementation of 135 FDI projects with a total value of $29.78 billion. In addition, Qatar Tourism is keen to achieve service excellence in all aspects of the tourism sector through close cooperation with public and private sector institutions in the country, which contributed to providing an attractive and exceptional experience for visitors. Qatar Tourism, chaired by HE President of Qatar Tourism Saad bin Ali Al Kharji, is participating in the fiftieth meeting of the Regional Committee for the Middle East of the United Nations Tourism Organization, which was held in Muscat, Sultanate of Oman, and will continue until the 24th of this month. At the end of the meeting yesterday, it was announced that Qatar will host the next meeting of the Committee in its fifty-first edition. The selection of Doha to host the next meeting is an affirmation of Qatar’s role as a regional and global hub in cultural, economic and political exchange, thus enhancing cooperation between countries and contributing to the development of international relations, thus …

Saudi Arabia has made unprecedented strides in its tourism sector, setting a remarkable milestone with total spending by inbound visitors reaching 135 billion riyals in 2023. Inbound visitors spending in 2023 reached 135 billion SAR, marking the Kingdom’s highest ever spending by inbound visitors with a growth of 42.8% compared to inbound visitors spending in 2022. Furthermore, data from SAMA showed that in 2023, the Kingdom achieved a surplus of 48 billion riyals in travel account, reflecting a growth rate of nearly 38% compared to the surplus recorded in 2022. The notable surge in spending by inbound visitors is part of the successive achievements in Saudi Arabia’s tourism sector. Particularly noteworthy is Saudi Arabia’s leadership position on the UN Tourism’s list of large tourist destinations, showcasing significant growth in the number of international visitors in 2023 compared to 2019. As highlighted in the UN Tourism Barometer report released in January 2024, the Kingdom witnessed a remarkable 56% increase in inbound visitors in 2023 compared to 2019. Furthermore, there was a noteworthy recovery of 156% in the number of inbound visitors in 2023 compared to 2019, indicating a robust resurgence in the Kingdom’s tourism industry. Furthermore, Saudi Arabia has garnered widespread international recognition from the UN Tourism and the World Travel and Tourism Council (WTTC) for surpassing 100 million inbound and domestic tourists in 2023. Both organizations have praised the significant efforts undertaken in the Kingdom’s tourism sector.

A groundbreaking statistical framework, developed under the leadership of UN Tourism, has been adopted by all 193 UN member states. The Statistical Framework for Measuring the Sustainability of Tourism (MST) thus becomes the internationally agreed reference framework for measuring the economic, social and environmental aspects of tourism. The adoption by the UN Statistical Commission at its 55th session marked a historical milestone towards harnessing the full potential of the sector, providing a solution to the pressing need for a harmonized methodology to effectively assess the sustainability of tourism. “Tourism is a powerful force for positive change when managed responsibly and sustainably,” says Zurab Pololikashvili, UN Tourism Secretary General. “The adoption of the Statistical Framework for Measuring the Sustainability of Tourism marks a paradigm shift, going beyond GDP by enabling the measurement of what matters most to people and planet.” The adoption of the Statistical Framework for Measuring the Sustainability of Tourism marks a paradigm shift, going beyond GDP by enabling the measurement of what matters most to people and planet Collaborative effort This achievement is the fruit of a seven-year UN process led by Austria and Spain as co-chairs of the UN Tourism Committee on Statistics, with Saudi Arabia and Seychelles as co-vice chairs. Under auspices of the Committee, the Framework was developed thanks to the extraordinary work of the multistakeholder Expert Group on Measuring the Sustainability of Tourism composed of 40+ countries and 30+ international and regional organizations including the UN Statistics Division, the International Labour Organization (ILO), subnational authorities and observatories, academia and others. The work involved technical guidance from an Editorial Board chaired first by the Philippines and then by Canada, as well as extensive engagement and consultation with …

UN Tourism Secretary-General Zurab Pololikashvili joined Iran’s President, His Excellency Ebrahim Raisi, in opening the 17th edition of the Exhibition. At the leading event, UN Tourism reaffirmed its commitment to supporting Iran grow its tourism sector through promotion and investments, while also supporting the country in educating a new generation of tourism workers. Mr Pololikashvili also met with the Mayor of Tehran, Ali Reza Zakani, with bilateral talks focusing on working together to make the city a more attractive destination both for tourists and for investors. The Secretary-General of UN Tourism has concluded an official visit to the Islamic Republic of Iran. Zurab Pololikashvili led a high-level delegation to the country to join the official inauguration of the Tehran International Tourism Exhibition and for a series of bilateral meetings to advance common goals around tourism resilience, diversity and rural development. The Secretary-General explored the Tehran International Tourism Exhibition alongside Iran’s Minister of Cultural Heritage, Tourism and Handicrafts, Ezzatollah Zarghami and Deputy Minister Dr. Ali Asghar Shalbafian. The UN Tourism leadership commended their hard work building the sector, with particular recognition of how tourism is celebrating Iran’s diverse ethnic groups and traditions while also providing a common vision for the future of the country. Representing UN Tourism’s growing Affiliate Members network, the CEO of Abbas Abad Cultural and Tourism Area, Seyed Hossein Hejazi, also met with Secretary-General Pololikashvili to make clear the role the private sector is playing in advancing shared goals. In line with the Organization’s emphasis on rural development, Governor Malek Rahmati was presented with a plaque to commemorate Kandovan being included in the list of Best Tourism Villages by UN Tourism. The significant potential for growing tourism as a pillar …