Saudi Arabia has made unprecedented strides in its tourism sector, setting a remarkable milestone with total spending by inbound visitors reaching 135 billion riyals in 2023. Inbound visitors spending in 2023 reached 135 billion SAR, marking the Kingdom’s highest ever spending by inbound visitors with a growth of 42.8% compared to inbound visitors spending in 2022. Furthermore, data from SAMA showed that in 2023, the Kingdom achieved a surplus of 48 billion riyals in travel account, reflecting a growth rate of nearly 38% compared to the surplus recorded in 2022. The notable surge in spending by inbound visitors is part of the successive achievements in Saudi Arabia’s tourism sector. Particularly noteworthy is Saudi Arabia’s leadership position on the UN Tourism’s list of large tourist destinations, showcasing significant growth in the number of international visitors in 2023 compared to 2019. As highlighted in the UN Tourism Barometer report released in January 2024, the Kingdom witnessed a remarkable 56% increase in inbound visitors in 2023 compared to 2019. Furthermore, there was a noteworthy recovery of 156% in the number of inbound visitors in 2023 compared to 2019, indicating a robust resurgence in the Kingdom’s tourism industry. Furthermore, Saudi Arabia has garnered widespread international recognition from the UN Tourism and the World Travel and Tourism Council (WTTC) for surpassing 100 million inbound and domestic tourists in 2023. Both organizations have praised the significant efforts undertaken in the Kingdom’s tourism sector.
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