Etihad Airways and the Department of Culture and Tourism – Abu Dhabi are taking Jeddah residents on an immersive tour of Abu Dhabi across VOX Cinemas using 3D projection mapping. This is the first time this technology is being utilised to promote a destination in the Kingdom of Saudi Arabia, and the wider Middle East region. This month, projection mapping will turn VOX cinemas into a theatrical stage to provide viewers with a simulated first person experience of what it’s like flying with Etihad Airways to Abu Dhabi. Tim Burnell, Vice President Marketing, Etihad Airways, said, “Abu Dhabi is a dynamic capital with a wealth of exciting opportunities to offer to every type of traveller. We are delighted that today’s technology can showcase what our airline and capital has to offer, by bringing the experience to them, making them feel like they are actually here.” Viewers will board an Etihad aircraft and walk around the Business Cabin before being transported to world-famous leisure attractions including Ferrari World Abu Dhabi, Yas Waterworld and to Warner Bros. At World Abu Dhabi, famous cartoon and comic characters such as Bugs Bunny and Batman will interact with the audience. The journey continues to a mangrove forest, followed by miles of beautiful white sand beaches and a live cooking demonstration, before closing on Abu Dhabi’s rich skyline.
Read More »Etihad’s Abu Dhabi Pass to provide special offers
Etihad Airways has added more options to its “Extraordinary Abu Dhabi Pass” including restaurants, leisure attractions and a five-star hotel, to provide visitors arriving in Abu Dhabi with more exclusive discounts and special offers. On dining experiences, visitors can now also look forward to a 20 per cent discount off various dining outlets in Yas Mall, including Fish & Co, Greek, Al Fanar and more. Adventure seekers will benefit from a 20 per cent discount on Leisure Train Tourism tours in Al Ain and a generous 50 per cent off Hala Abu Dhabi tours, including the Story of Abu Dhabi City Tour, Morning Desert Drive and Desert Sunset Drive & BBQ experiences. For an award-winning beach resort experience, guests at Park Hyatt Abu Dhabi will enjoy a 20 per cent discount on accommodation (inclusive of breakfast), across all food and beverage outlets, and at its signature Atarmia Spa. To qualify for discounts or special offers, visitors simply have to keep their Etihad Airways issued boarding pass (branded or non-branded) and present it at participating retailers to receive their discount. Tim Burnell, Etihad Airways Vice President Marketing, said, “Etihad is delighted to increase the number of exclusive discounts available with The Extraordinary Abu Dhabi Pass. Guests now have even more offers and opportunities to explore Abu Dhabi for less this summer, and discover for themselves the wealth of exciting opportunities our dynamic capital, and wider emirate, has to offer.”
Read More »Etihad and TAT sign $1mn deal to boost tourism
Etihad Airways, the national airline of the United Arab Emirates, and The Tourism Authority of Thailand (TAT) signed a landmark $1 million agreement to increase tourism to Thailand. Under the new agreement, the Abu Dhabi-based airline and TAT will jointly promote travel to Thailand from priority markets including the United Arab Emirates, UK, France, Germany, Italy, Egypt and Kuwait. The agreement was signed by Etihad Airways Vice President Marketing, Tim Burnell, and TAT’s Deputy Governor Tanes Petsuwan at a commemorative event in Bangkok at the Executive Lounge, Grande Centre Point Terminal 21. They were joined by Etihad Airways Senior Manager Marketing, Lamya Al Nuaimi. Burnell said: “Etihad Airways has a long and proud association with Thailand – in fact Bangkok was one of our first international routes. It continues to be one of the busiest in our network enjoying strong year-round demand, particularly from the UAE, GCC, Middle East, Africa and Europe. “With five daily flights to Thailand – four to Bangkok and one to Phuket – Etihad Airways has a significant investment in Thai tourism and the new agreement with Tourism Authority of Thailand supports and extends that commitment.Through innovative joint marketing campaigns, we aim to bring hundreds of thousands of first-time and repeat travellers from Europe and the Middle East to Thailand to enjoy this beautiful country and to experience the warm, friendly hospitality for which the Thai people are world-renowned.” Bangkok continues to be one of Etihad Airways’ busiest routes – around 800,000 guests travelled to and from Bangkok in 2016 alone. In all, more than 6 million guests have flown on the airline’s Thailand routes since 2007 and further growth is expected. Tanes Petsuwan said: “Europe …
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