Hotelbeds announced a strategic partnership with Thomas Cook following the acquisition of the brand by Fosun Tourism Group. Thanks to this collaboration Thomas Cook will gain access to more than 180,000 unique hotel properties in 140 countries worldwide, many of which are contracted under exclusive terms and conditions by a team of over 1,000 contracting professionals located in the most popular leisure destinations around the world. Thomas Cook joins Hotelbeds’ existing 60,000 travel trade buyers – such as tour operators, travel agents, airlines and points redemption schemes – who typically book further in advance, pay more per room, stay for longer, have lower cancellation rates and spend more at the property. León Herce, Global Sales Director at Hotelbeds said, “All of us at Hotelbeds are immensely pleased to see Thomas Cook relaunching and we’re delighted to be able to support their new model. Hotelbeds has the experience, technology and hotelier relationships available to help Thomas Cook attract travellers with the best possible service and hotel product. We look forward to watching it grow once again into one of Europe’s leading holiday brands.” Emma King, Head of commercial product added, “When we were developing our new Thomas Cook we wanted to offer our customers the widest possible choice of hotel accommodation – and to be able to do that quickly without the need for direct contracting. Our relationship with Hotelbeds as a strategic bedbank partner, gives our customers access to a huge portfolio of exclusive and competitively priced hotels worldwide. We’re only selling holidays to destinations on the UK government’s travel corridor list, including Turkey, Italy and some parts of Greece. We will update that once travel restrictions change or are …
Read More »Thomas Cook to open first own-brand hotel in UAE
Thomas Cook is set to open its first own-brand hotel in UAE, the smartline Ras Al Khaimah Beach Resort, on November 1, 2017. It will be a contemporary beach resort featuring 253 chalets, a 700-metre private beach, three pools, four bars, a coffee shop, a buffet restaurant, a spa with sauna and Jacuzzi, inclusive of WiFi. Apart from this, Thomas Cook and Ras Al Khaimah Tourism Development Authority have extended their major co-operative marketing agreement which aims to raise the profile of the UAE emirate as a premier leisure destination for European tourists. The partnership, which started in 2016, enters its second phase in August 2017 and seeks to further develop Ras Al Khaimah as a year-round destination for holidaymakers through inspiring marketing content delivered via Thomas Cook’s multi-channel media offering.
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