A new e-learning platform for future Swiss public transport experts was launched recently. Heidi and Peter take trade specialists on a virtual learning journey through Swiss public transport. In the process, agents can broaden their knowledge in an entertaining way and ac- quire essential public transport know-how to support their clients professionally and competently. Everything is quick and easy: the fascinating world of train, bus and boat is always at your fingertips. As multipliers central to the Swiss Travel System AG (STS AG), the worldwide network of trade specialists plays an important role. Trade experts are in direct contact with clients and sell the Swiss Travel System around the globe. The new Swiss Travel System Excellence Program imparts up-to-date knowledge and thereby enables agents to support their clients in a confident and competent manner. Maurus Lauber, CEO of STS AG, affirms: “We are convinced that this attractive platform will help trade specialists to sell even more travels by train bus and boat in Switzerland.” The Swiss Travel System Excellence Program is the only e-learning program worldwide to cover the entire public transport system of a country. In the individual courses, participants learn everything about the characteristics of the Swiss Travel System – from tickets and passes to premium panoramic trains to luggage transport. Thanks to the modular structure, learners choose for themselves which content they would like to explore in more detail. And it can be done in a very short time: on average, a module takes only about six minutes to complete. Learners are accompanied on this journey by Heidi and Peter, two animated characters personifying two important Swiss qualities: reliability and enthusiasm. The innovative program is available in …
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