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ATM introduces a ‘Best Stand Build Incorporating Sustainability Initiatives’ for the 2023 annual exhibitor awards to recognise exhibitors that have made exceptional efforts to reduce their environmental impact and support the UAE’s net zero commitment Arabian Travel Market (ATM) 2023, the leading travel and tourism showcase in the Middle East which is being held at the Dubai World Trade Centre from 1–4 May 2023, will feature a sustainability category at its annual exhibitor awards next year for the first time. The decision was taken to recognise exhibiting organisations that have considered the impact that their stand will have on the environment and the efforts they have made to reduce and or offset their carbon footprint. Danielle Curtis, Exhibition Director ME, Arabian Travel Market, said: “We are aware of the incredible amount of effort and investment that goes into designing, building and manning exhibition stands at Arabian Travel Market. “Since its inception, the ATM exhibitor award programme has not only recognised those efforts, but has also encouraged exciting, fresh and creative ideas. “For our 2023 event, we wanted to include a category that provided synergy with our official theme, ‘Working Towards Net Zero’ and furthermore one that supports the UAE’s broader net zero commitment as well as RX’s mission to deliver Net Zero Carbon events by 2040.” “The sustainability award will be open to all exhibitors who can nominate themselves with a justification against certain criteria that will be clearly laid out in the ATM operations manual,” added Curtis. The criteria will include the use of bio-degradable, reusable and recyclable materials for the stand build & features, digital marketing materials, limited single use plastics, reduced freight and logistics emissions, waste management, …

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