This summer, the German National Tourist Office (GNTO) invites travellers from the GCC to discover thrilling new experiences across Germany’s great outdoors—where adventure, culture, and nature come together in unforgettable ways. Through its renewed “Embrace German Nature” campaign, GNTO spotlights Germany’s serene and lesser-known lakes, offering a refreshing escape where clear waters, alpine landscapes, and sustainable travel come together in perfect harmony. Yamina Sofo, Director of the Marketing & Sales Office – GNTO GCC, said, “Germany’s hidden lakes offer the perfect answer to the summer heat, with refreshing natural beauty, cultural depth, and sustainable experiences that resonate deeply with GCC travellers. Our ‘Embrace German Nature’ campaign celebrates slowness, authenticity, and well-being. Whether you are exploring a forest-lined lake by paddleboard, relaxing in a spa town, or soaking up the calm from a houseboat, these are the journeys that stay with you.” From Lake Constance to Königssee and the vast Mecklenburg Lake District, Germany’s lakeside destinations provide ideal settings for family holidays, nature retreats, and wellness escapes. Whether paddling across calm waters, cycling through forested paths, or staying on a houseboat under starlit skies, these experiences offer a revitalising break from the heat while promoting a connection with nature and climate-friendly travel. With Germany ranking second as a nature travel destination among Europeans, holding a 14 per cent share of the nature-oriented holiday market, and with nature-based trips making up over 21 per cent of all European holiday travel to Germany in 2023, totalling 6.7 million trips, these destinations promise both broad appeal and accessibility to GCC visitors seeking an alternative to traditional summer travel. Travellers looking for breath taking mountain scenery will find inspiration in the journey along the Lake …
Read More »Emirates reveals flight searches for summer travel increased by 7% compared to last year
Flight searches for summer travel have climbed 7% compared to last year, with France leading the charge, experiencing a remarkable 35% increase in outbound travel searches, followed by Ireland, Canada and Saudi Arabia. Germany and the United Arab Emirates (UAE) are also seeing strong momentum, highlighting robust travel intent across key markets. As international travel reaches a fever pitch this summer, Emirates’ latest analysis of global booking data* and search patterns reveals where travellers are dreaming of and escaping to in July and August, with a shift towards new cultural experiences and off-the-beaten-track locales. In 2025, a few breakout stars have emerged as the top summer destinations for Emirates, and they’re largely concentrated in the Far East, Indian Ocean and Europe. Vietnam has emerged as this summer’s ‘it’ destination, stealing the spotlight with a robust 61% leap in interest, and an uplift in booking demand. Emirates flies to three points in Vietnam with 25 weekly flights: Ho Chi Minh City, Hanoi and in June this year, the airline launched services to Da Nang via Bangkok, with flight times that offer seamless connections to/from major European cities and key American hubs. Vietnam’s vibrant third metropolis is a gateway to a trio of UNESCO World Heritage treasures and over 3,000km of untouched coastline. For culinary adventurers, Vietnamese cuisine is a story in every bite. From bustling street food markets to hidden local gems, the country’s dining scene promises an unforgettable experience. Close behind, the island nation of Mauritius continues to charm travellers, with searches for flights rising 41% as the second most in-demand destination on the Emirates network this summer. The airline offers two convenient daily flights on its iconic A380s; while …
Read More »Etihad to launch new seasonal destination, Al Alamein, and resumes seasonal flights to five European summer destinations
Etihad Airways kicks-off the summer season with six hot destinations, including the airline’s new seasonal flights to Al Alamein. As part of its expanding network, Etihad is launching flights to Al Alamein (DBB) from 17 July with two weekly flights to Egypt’s hidden gem on the Mediterranean coast. Offering the perfect mix of natural beauty and cultural history, Al Alamein will become a popular choice for guests seeking relaxation and adventure, just a short flight away. In addition to the new destination, Etihad has resumed its five seasonal routes to European summer hotspots, giving direct access for holiday-makers to some of Europe’s most beautiful destinations, Nice, Malaga, Mykonos, Santorini and Antalya. Nice (NCE) in the French Riviera, is an ideal entryway for exploring the Côte d’Azur France, while flights to Malaga (AGP) offers a gateway to Andalucía and popular holiday destinations on the Mediterranean coast, including Marbella, and further inland to the historic cities of Seville, Cordoba, and Granada. For guests seeking a Greek island getaway, Etihad resumed its convenient flights direct to the enchanting islands of Santorini (JTR) and Mykonos (JMK). From crystal-clear waters, white-washed buildings and stunning sunsets, both islands offer an excellent escape. Etihad also relaunched flights to the popular Turkish resort, Antalya (AYT), on 17 June. Set on the turquoise coast of the Turkish riviera, this is a Mediterranean gem for holiday-makers seeking sun and relaxation. Onboard the first flights of all six seasonal routes, guests received a limited-edition Summer Fun Kit which includes: a branded cooler bag, an inflatable beach ball, a microfibre beach towel, a Voss water bottle and a gift booklet. Guests were able to step off the plane beach-ready and well-equipped to step straight on to the …
Read More »Etihad gears up to welcome over seven million travellers this summer
Etihad Airways is preparing to welcome more than seven million guests at Zayed International Airport over the busy summer travel period. Shaeb Alnuaimi, Director of Airport Operations, Etihad said: “We are looking forward to hosting millions of guests at Zayed International Airport as they head off on their summer holidays, including those flying on our seasonal routes to Malaga, Antalya, Santorini, Nice, and Mykonos. At every stage of the journey, we’re focused on delivering the highest standards of safety, comfort, and service. Whether it’s our modern fleet, award-winning hospitality, or thoughtful travel experiences, our guests can expect a smooth and enjoyable journey from the moment they check in.” Etihad Airways has compiled essential tips to help guests prepare for their travels: Staying informed is essential during busy travel periods. Guests can easily access the latest flight information through the Manage My Booking section on etihad.com or via the mobile app, where they can view or modify flight details, select seats, and access various other services. To avoid potential queues, guests are strongly encouraged to arrive at the airport at least four hours before departure during peak periods. For added convenience, Etihad offers multiple early check-in options: Online check-in opens 30 hours before departure and is available through etihad.com or the mobile app. After checking in online, guests can use the many automated self-service bag drops at the terminal, allowing them to weigh and tag their bags and collect their boarding pass in under a minute. Several off-airport check-in and bag-drop facilities are also available at: Abu Dhabi Cruise Terminal (open 24 hours) The Fountains – YAS Mall (open from 10am to 10pm) Mussafah (open from 10am to 10pm) at 38 …
Read More »DXB set for summer surge with over 3.4 million guests expected in the season kick-off
Dubai International (DXB) is entering a period of sustained peak operations, with more than 3.4 million guests expected to travel through the airport between 27 June and 9 July 2025. Daily volumes are forecast to average over 265,000 with the busiest day on 5 July for both departures and transfer traffic. Dubai Airports, alongside its stakeholders, has activated an integrated summer readiness plan to ensure guest journeys remain safe and efficient. While the wider regional situation has led to some delays and cancellations across the network, the oneDXB community has been working around the clock to support guests, provide welfare, and maintain service continuity. Supported by a real-time monitoring and predictive system to optimise manpower and resource utilisation. DXB continues to monitor the situation in close coordination with authorities and airline partners, prioritising the safety of all guests and employees on the ground and through to take-off. Guests departing in the coming days are encouraged to follow these key tips to ensure a smoother airport experience: • For those travelling with families, children over the age of 12 can use Smart Gates to speed up the passport control process. • Arrive no earlier than three hours before departure. • Utilise online check-in, self-service kiosks and bag drop at DXB Terminal 3. • DUBZ provides home check-in and baggage collection services, allowing guests to complete their airport formalities from the comfort of their home or hotel. • Stay informed on flight and gate updates with DXB Express Maps, the wayfinding platform that helps you navigate the airport with a quick QR code scan and search. • Enhanced support is available for People of Determination, including marked accessibility routes, discreet assistance for guests wearing …
Read More »flynas connects Baku and Trabzon to Medina with direct flights as of 4 July
flynas announced connecting Trabzon in Turkey, and Baku, the capital of Azerbaijan to Medina with weekly direct flights, within 2025 summer destinations. In collaboration with Taibah Airports Company, starting 4 July, flynas will be operating two weekly flights to the Turkish city of Trabzon, a popular destination for Saudi travelers seeking stunning natural scenery and a temperate climate. A weekly direct flight to the Azerbaijani capital, Baku, will also be launched starting 6 July, reflecting flynas’ commitment to connecting Medina with multiple international destinations and offering diverse, direct travel options to key global tourist destinations. Currently, flynas operates 139 routes to over 70 domestic and international destinations across 30 countries, with more than 2,000 weekly flights. Since its launch in 2007, it has carried over 80 million passengers. The airline aims to reach 165 domestic and international destinations as part of its growth and expansion strategy aligned with Saudi Vision 2030.
Read More »Summer travel shifts towards staycations: CEO Elaxiom Travel
Speaking with TTME Elmira Heshmati – CEO – Elaxiom Travel and Tours UAE shared that this year there has been a slight shift in the summer travel plans as travellers are opting for staycations and outbound trips to southeast Asian destinations. “Travellers are splitting their summer plans between staycations and outbound trips. Demands for wellness retreats within the UAE and across GCC drives a booming domestic market, however, outbound travel remains robust. It’s hard to ignore the rapid growth of staycations with the influences of the social media connection between local travels and social media which has made people’s strong reliance on their unique features; storytelling, sharing experiences, going live from different locations, receiving feedback through comments, and real-time interactions.
Read More »Visit Qatar launches ‘Scoop on the Sea’ to attract families during summer
Visit Qatar launches ‘Scoop on the Sea’ event as a new summer experience on the shore of West North Bay to attract visitors. This summer event held daily on the shore of West North Bay from 18 June to 13 August 2025. Based on a concept inspired by the world of ice cream, the event offers a variety of activities suitable for the whole family, including interactive competitions and live sports and entertainment shows. The event includes a busy programme, where the water festival includes kitesurfing and boarding shows, a rowing fashion festival, as well asunique activities such asFoam Family Party , and a virtual reality experience to simulate Formula 1 cars, where visitors can enter a cockpit that simulates Formula 1 racing with virtual reality technology. The ecosports competition allows participants to compete on stationary bikes designed to convert kinetic energy into usable energy. Theair show also includes a series of smoke and flags shows. Daily entertainment programs includecarnival games, air jumping park, photo corner and open sports sessions.Interactive activities include pedestrian shows on long sticks, children’s shows, mime shows, musical performances, family challenge track, sand castle building competitions, trips to Safliya Island, bodyweight movement competitions, volleyball and basketball tournaments. Visitors will also have a variety of food and beverage options available throughout the event. The event will be held from 10:00 am to 6:00 pm on weekdays, and from 8:00 am to 6:00 pm on weekends (Friday and Saturday). The entrance fee is QAR 35 for adults on weekdays and QAR 50 on weekends, with free entry for children under 12 years old and seniors over 60 years old. Tickets can also be purchased through the event website.
Read More »85% of UAE travel sites adopt email authentication measures to protect holidaymakers during peak booking season
Proofpoint, Inc., a leading cybersecurity and compliance company released new research revealing that 85% of the top online travel sites* in the UAE have adopted Domain-based Message Authentication, Reporting and Conformance (DMARC), a key email security protocol that helps protect users from email fraud. However, only 45% of these sites have implemented it at the highest enforcement level of “reject,” which actively blocks unauthorised emails from reaching inboxes. The findings are based on a DMARC adoption analysis of the top 20 online travel sites in the UAE, and across Europe and the Middle East. DMARC is an email validation protocol designed to protect domain names from being misused by cybercriminals. It authenticates the sender’s identity before allowing a message to reach its intended destination. DMARC has three levels of protection – monitor, quarantine and reject, with reject being the most secure for preventing suspicious emails from reaching the inbox. With travel demand in the UAE continuing to rise, a recent KPMG study found that 77% of UAE travellers use mobile apps or hotel booking services, increasing the volume of digital interactions between consumers and travel brands. But as consumers eagerly plan and book their getaways, this surge in activity – coupled with a high volume of emails and promotional offers from travel companies – creates a perfect storm for cybercriminals, turning dream holidays into costly scams through sophisticated email fraud. Key findings include: • The UAE demonstrates stronger foundational email security adoption compared to its European counterparts, with 85% of the top travel sites publishing a DMARC record, reflecting growing awareness of cybersecurity best practices across the country’s travel sector. • However, there is room for improvement with only 45% …
Read More »Turkey, Italy, France, Thailand emerge as top summer getaways by GCC : RateHawk
According to RateHawk, the top 10 outbound destinations for the entire summer include Turkey, Italy, France, Thailand, Spain, the United Kingdom, Switzerland, Austria, Greece, and the United States. The average transaction value for accommodation bookings is $1551, with an average stay of five nights. Although Indonesia didn’t enter the top 10 most-booked outbound destinations, it has become one of the fastest-growing travel choices, showing a remarkable two-fold increase in bookings year-over-year, according to RateHawk. Traditionally, over half (53%) of these bookings are located in Bali, particularly in popular areas such as Ubud, Kuta, and Munduk. The visa-free policy and strong air connections with the GCC region, including a newly launched Saudia flight from Jeddah to Bali, continue to boost tourism to this tropical island. European destinations, with top choices in cultural capitals such as London, Paris, Milan, Munich, and Barcelona, remain a traditional favorite among GCC travelers seeking to escape the summer heat. The steady growth of tourism to Europe continues, driven by improved connectivity through the launch of new direct routes to popular destinations, including Saudia’s flight to Venice and Flydubai’s flights to various Greek resorts, such as Corfu, Santorini, and Mykonos. Thailand, another favourite Asian destination among GCC travelers, continues to show steady growth of 48% from last year, especially in areas like Bangkok and Phuket. Travelers heading to Asia typically choose longer stays, often up to one week in just one hotel. Serkan Ozbay, Regional Director in the Middle East region, commented: “Summer season in the GCC region traditionally has two spikes in travel demand. The first peak aligns with the Eid Al-Adha holidays, which this year fall between 5 June and 9 June, with Dubai as …
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