Stella Stays revealed that 81% of residents and guests are Millennials or GenZ according to their latest data showcasing trends in purchasing power and behavioural profiles from Gen Z and Millennials renters amidst real estate industry shifts, with this audience base constituting 46% of the global population and growing. The company’s data showcases that 81% of residents and guests at Stella Stays residences are Millennials and Gen Z, the next-generation renters. With the steadfast rising cost of becoming a homeowner, Millennials and GenZ often turn to renting, despite it being a tedious and inconvenient process by traditional means, rife with inconsistencies, untrustworthy rates, lack of flexibility and limited experiences. Recognizing the unique challenges faced by this demographic, Stella Stays redefines renting from a commodity to a horizontally integrated experience that appeals to the same target audience as other tech-enabled services like Careem, Talabat, Apple and Netflix. This is achieved by offering a tech-driven flexible living platform including furnished apartments with versatile payment options including cryptocurrency, designer interiors, prime locations, community spaces and year-round modern services – mirroring the convenience of a hotel in a residential space and eradicating the inconveniences synonymous with traditional rentals. The tech-savvy, trendy and well-traveled next-gen renters view living as an experience rather than a commodity. They prefer features such as technology, indoor and outdoor community spaces, and enhanced design facets, and Stella Stays listened. From smart home systems to design upgrades with modern touches, the company prioritizes modern aesthetics and functionality. The residences’ appeal extends beyond the physical features; Stella Stays strategically creates living spaces that are social media friendly and invests in design upgrades to captivate the “Instagram-able” lifestyle of its major audience. Collaborating …
Read More »Stella Stays launches two branded residences in Al Barari Dubai
Rentals for business travellers are becoming popular in Dubai, Stella Stays launched two branded residences in Al Barari Dubai recently. Mohannad Zikra, CEO and Co-Founder of Stella Stays expressed great excitement: “The launch of Stella Stays Al Barari is a significant milestone in our journey of becoming the unrivaled leader in flexible living, both in the UAE and globally. We aim to deliver an extraordinary level of comfort, convenience, and a uniquely personalized rental experience, distinctively setting Stella Stays brand apart.” Stella Stays, the renowned proptech start-up disrupting the rental landscape with its pioneering flexible living solutions and technology-integrated branded residences, announces the launch of two iconic residences in the prestigious Al Barari, Dubai this July. This highly anticipated launch represents a significant milestone in Stella Stays’ journey to reshape rental experiences. Stella Stays Al Barari residences, composed of 90 state-of-the-art units, showcases the brand’s distinctive “Show Up and Start Living” concept. The meticulously designed, fully-equipped apartments offer an unparalleled level of comfort, convenience, and elegance, ensuring a sophisticated living environment and personalized rental experience for residents. Nestled in the heart of Al Barari’s lush green landscape, Stella Stays residences seamlessly blend with premier recreational, commercial, and community amenities. Residents can immerse themselves in the peaceful exclusivity that Al Barari is renowned for, while also enjoying access to high-end facilities and amenities such as indoor and outdoor sporting venues, swimming pools, botanical gardens, cycling and walking pathways, restaurants, and supermarkets. The harmonious fusion of natural beauty, wellness and modern amenities creates an unrivaled living experience in Dubai. At Stella Stays Al Barari, residents and guests will embark on a tech-enabled seamless journey from effortless booking and stay management to smart …
Read More »Stella Stays expands into Egypt through strategic agreement with Tameer
Stella Stays announces its expansion into Egypt, introducing a prime location in New Cairo city, through its agreement with Tameer. The agreement that Mr Mohammed Al Ghussein, Chairman of Stella Stays and Mr Saad Al Wazzan, Chairman of Tameer signed in a ceremony on September 27th, 2022 and will mark the joint endeavour between the two companies to build communities rather than general structures, a new living experience rather than dull spaces, to create life and stories within the development. Through this agreement, Stella Stays aims to disrupt Egypt’s residential real estate sector landscape alongside Tameer, Egypt’s well-established residential developer driving the pulse and progression of the housing market since 1954. The highly-anticipated Stella Stays AZ Homes, strategically located in a prime spot in the midst of the bustling New Cairo city, is within fifteen minutes from Cairo International Airport, ten minutes from both downtown Katameya and walking distance from the American University in Cairo; making it highly attractive not only foreign travellers and expats but also local residents. In line with Stella Stay’s modern approach, the property will offer ready-to-live, smart apartments with open kitchens, as well as modern recreational and commercial amenities. The project is unique as it encourages an ever-so-inviting, community-driven lifestyle and provides a social neighbourhood where residents enjoy large open kitchens, outdoor deck and lounge, a swimming pool, an outdoor gym, a cinema theatre and co-working spaces. Stella Stays EZ Homes are well-crafted with facilities that fit every lifestyle, all at the residents’ fingertips. Residents and guests will be able to use the Stella Stays app to navigate the entire journey – from finding, booking and managing their stays, checking in, controlling smart home systems, …
Read More »Stella Stays expand to Istanbul, Turkiye with two towers
Stella Stays announces expansion into Turkiye, launching two towers in prime locations in Istanbul, Turkiye. Stella Stays Istanbul Etiler Tower and Stella Stays Istanbul Galata Tower will welcome guests from June and July 2022 respectively, offering tech-enabled, designer apartments with spacious living space, full kitchens and dedicated workspaces to both travellers and long-term residents. The launches in Istanbul mark the company’s first move into European markets, as part of an aggressive global expansion plan, after launching in Saudi Arabia in early June 2022. Stella Stays is actively exploring further opportunities in Turkey, as well as top destinations in Europe and globally. Mohannad Zikra, Co-founder and CEO of Stella Stays, said: “We are very excited about our expansion into Istanbul as it is one of the most visited cities in the world with north of 13 million annual visitors. The Ministry of Culture and Tourism of Turkiye projected about 45 million tourists and $35 billion in revenue for 2022 – a sharp recovery from the pandemic impact, with the majority of visitors coming from Europe. Istanbul is renowned for its rich culture, history, impressive architecture, a modern skyline and delightful shopping experience, which contribute to its popularity. Istanbul is also the gateway between Europe and Asia with a buzzing residential and hospitality real estate sector. These are the attributes that make Istanbul a perfect destination for Stella Stay’s global expansion. We plan to continue developing Stella Stays’s portfolio in Turkiye’s top cities and the surrounding regions.” Stella Stays enters global markets through master leases or profit-sharing agreements with real estate developers and property owners. The company uses proprietary algorithms that identify, evaluate, and select the most desirable properties around the world, …
Read More »Stella Stays expands to Saudi Arabia opening its first tech enabled residential hospitality concept in the region
UAE’s Stella Stays announces its expansion into the Kingdom of Saudi Arabia, introducing the first tech-enabled residential hospitality concept in the region. The highly anticipated Stella Stays Riyadh Olaya Tower will open its door in June 2022, as a significant milestone in the company’s impressive growth trajectory. Stella Stays Olaya Tower offers modern, fully equipped, tech-enabled apartments and hotel suites, a co-working space, recreational and commercial amenities. Stella Stays offers holidaymakers, business travellers, and residents a seamless hospitality experience, through leveraging ground-breaking technology and modern service. Guests and residents in Saudi Arabia will be able to use the Stella Stays app to navigate the entire journey – from booking and managing their stays, checking in, controlling smart home systems, to ordering a wide range of guest services. Payment terms are flexible and can be made through various methods, including debit, credit cards and crypto payments. Riyadh and Jeddah are strategic locations for Stella Stays’ expansion with more than 1 trillion dollars of real estate and infrastructure developments underway. The Kingdom’s economy has fueled solid growth in residential construction with developers progressing a booming number of freehold apartment projects. Saudi Arabia also offers some of the most attractive set-up costs in the real estate sector in the region. Commenting on the expansion, Mohammed Al Ghussein, Chairman of Stella Stays said: “We are extremely proud of our launch in Saudi Arabia, and we believe that our vision for the future of living and hospitality aligns perfectly with Vision 2030, in transforming the Kingdom into a world economic centre with blossoming tourism and entertainment industries. The speed of national development is phenomenal, with around 730,000 homes to be added to Riyadh by 2030. …
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