Spain Tourism is all set to host its first post-pandemic travel and trade roadshows in Saudi Arabia as part of its initiative to target travellers of the region. The first event will take place in Jeddah on the 25th of October 2021, at Jeddah Hilton, with a following one in Riyadh on the 26th of the same month, at Hyatt Regency Riyadh Olaya. This will be the first time Spain Tourism hosts such an event in Saudi Arabia after the pandemic, having stated earlier this year that the destination is set to strengthen its marketing presence in the region and expand its engagement and promotional activities within the Kingdom of Saudi Arabia specifically. About 40 participants are expected to attend the events, provided that the total attendance does not exceed 50 people as demanded by health regulations in the Kingdom. The attendees will include key players from the Saudi tourism, hospitality and aviation industries, giving key agents in Saudi Arabia the opportunity to have one-to-one meetings with representatives from Spanish destinations, DMC’s and hotels. Speaking about the Spain Tourism Roadshow in Saudi Arabia and heading the Spanish delegation, Daniel Rosado, Director of Spain Tourism – GCC commented: “Spain Tourism is extremely excited to host its first post-pandemic roadshow in Saudi Arabia as part of our dedication to further engage and develop our connections with the Saudi market. As part of our continuous efforts to strengthen the connections between Saudi’s outbound travel professionals, MICE specialists and Spain Tourism’s travel industry partners, the event will prove a great opportunity to further develop new joint opportunities, create new holiday packages for Saudis and increase visitation from the Kingdom to Spain.” SAUDIA airlines currently …
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