SiteMinder and Cloudbeds have established a strategic partnership to expand connectivity between platforms and create new revenue capabilities for more than 60,000 hoteliers globally. This collaboration will provide Cloudbeds customers with direct access to SiteMinder’s powerful revenue platform, while SiteMinder customers can explore the industry-leading PMS platform offered by Cloudbeds. As a result, this partnership means expanded distribution capabilities and deep actionable insights for hoteliers, enabling them to make better commercial decisions. This partnership aims to set a new benchmark in platform connectivity, delivering an improved onboarding experience and exceptional operational accuracy for mutual hotel users. “In late 2023, we announced our mission of making sophisticated revenue management accessible to every hotel in the world. We are excited to partner with an industry leader like Cloudbeds to propel this mission, by removing the friction that comes with having critical data hidden away in isolated systems,” says Sankar Narayan, CEO and Managing Director at SiteMinder. “This partnership is a testament to the US$50 billion hotel revenue that is processed by SiteMinder’s platform each year as well as the unique position that we hold to completely transform revenue management for the global hotel industry. It continues SiteMinder’s long history of breaking down silos in a highly-fragmented industry.” Adam Harris, CEO at Cloudbeds, explains: “Our partnership with SiteMinder is about two of the hotel industry’s biggest names coming together with a mutual commitment to drive forward deeper connectivity between hotel platforms and create new standards that benefit hoteliers everywhere. This partnership empowers hoteliers worldwide by providing unified visibility and control across our platforms. This is just the beginning. We are excited to deliver incremental revenue opportunities for hoteliers while optimizing and streamlining the …
Read More »Top 12 hotel booking revenue makers of 2021 in the Middle East revealed by SiteMinder
SiteMinder, the world’s leading open hotel commerce platform unveiled the lists of distribution channels that over the past year brought the highest booking revenue to hotels in the Middle East and more than 20 other of the world’s most popular tourism destinations. The list for the Middle East—in line with global trends—reveals a more holistic online commerce strategy, consisting of both new and established methods, is being taken by hotel businesses to reach new customers and produce revenue. This holistic commerce strategy consists of a greater balance between direct and indirect revenue streams, with direct bookings retaining the third position in the Middle East. Globally, direct bookings now rank as one of the top two revenue drivers in more than half (12) of global markets—up from five markets last year and two in 2019—driven by increased investments in booking engines, hotel websites, metasearch, frictionless payments, support from hotel consultants and specialist applications designed for conversion. This year’s lists also feature 29 new distribution channels—including TBOHolidays and Airbnb in the Middle East—reflecting the current aptitude among hotels to embrace new revenue streams in their pursuit of new customers. Additionally, the lists increasingly feature Airbnb, which debuted in the Middle East’s list and two others, and rose in 12 additional markets, in spite of the channel being made available to traditional hospitality businesses only four years ago. Other major findings supporting a greater adoption of a holistic hotel commerce strategy included: The maintained relevance of regional channels, particularly in locations with ongoing reduced international travel. This was exemplified in the Middle East by Dubai-headquartered Destinations of the World by WebBeds. The ongoing importance of wholesalers for many accommodation providers, with leading bedbank …
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