A panel of industry experts explained during the opening day of ATM Virtual as to how developing a global set of transparent hospitality standards relating to health, safety and hygiene will be key to regain the trust of travellers in a post COVID-19 landscape. The panel which was moderated by industry consultant Gemma Greenwood, also included Tim Cordon, Senior Area Vice President for Middle East & Africa, Radisson Hotel Group, Christopher Lund, Head of Hotels, Colliers International, Middle East & North Africa, Simon Casson, President of Hotel Operations, EMEA, Four Seasons and Raki Phillips, CEO, Ras Al Khaimah Tourism Development Authority. “Building confidence will be key as we look ahead to the post-COVID-19 hospitality recovery. Not only is it important that our workers have confidence that their health and wellbeing is of prime importance, but for consumers too. They will need full reassurance that our properties are safe, secure and following the highest standards when it comes to hygiene and cleanliness,” said Cordon. Phillips said, “It’s important that hotels don’t drop their room rates. Hotels need to adapt to a new normal with increased sanitisation at the forefront, while being creative with their offerings and embracing innovative technologies which can help differentiate them from their competitors.” “One way of achieving this consumer trust, and I believe the hospitality industry in the UAE is leading the way in this respect, is by partnering with accreditation agencies such as the Bureau Veritas to ensure your property is following disinfectant and sanitisation protocols implemented by government bodies and abiding by the highest levels of hygiene,” said Lund. Casson added, “While we are doing everything we can to ensure the wellbeing and safety of …
Read More »Witness Four Seasons Hotels and Resorts’ innovative approach to luxury hospitality at ATM 2019
Four Seasons Hotels and Resorts will to showcase its latest innovative guest experiences and global expansion plans at Arabian Travel Market (ATM) 2019 in Dubai. Building on its long history of constantly enhancing guest experiences through its innovative approach to luxury hospitality, Four Seasons Hotels and Resorts will be highlighting the recent launch of ‘Take Your Time: Daily Discoveries’, a collection of on-property experiences that invites guests to celebrate the culture of each destination. The experiences are designed to encourage guests to truly connect with the world and the people who matter most in their lives. Simon Casson, President – Hotel Operations—Europe, Middle East and Africa, Four Seasons Hotels and Resorts, said, “At Four Seasons, we have a long legacy of innovation – not only in terms of how we leverage technology to enhance our offering and services, but also in the way we embrace and celebrate innovation as a way to constantly elevate the guest experience. Whether it is by inviting guests to connect with Four Seasons people and destinations in more meaningful ways, such as through ‘Take Your Time’, or providing real-time assistance through the Four Seasons Chat service, innovation has always defined our approach to creating unforgettable luxury hospitality experiences for our guests.” “While technology clearly has a vital role to play in shaping the future of the hospitality industry, we recognise that the human touch remains key to delivering authentic personal care that makes each and every guest feel treasured and understood. We will continue to evolve our services in line with the changing needs of travellers, but without compromising on our fundamental belief in the power of deep personal connections, which remains at the heart of …
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