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The Department of Culture and Tourism – Abu Dhabi (DCT Abu Dhabi)  unveiled its new, innovative crowdsourcing platform, which serves as a collaborative, agile, and welcoming tool connecting DCT Abu Dhabi with the world. The unveiling took place as part of the Department’s participation in the 42nd edition of GITEX Global, which runs from 10 – 14 October at the Dubai World Trade Centre. The new Platform complements DCT Abu Dhabi’s five additional data-led projects on display throughout the event. The crowdsourcing platform will be used to implement a complete corporate innovation ecosystem and engage the worldwide community in solving challenges concerning DCT Abu Dhabi’s mandate whilst facilitating access for participants to share new ideas with the Department. The global activation will also support DCT Abu Dhabi’s brand and digital transformation, enhancing regional recognition and focusing on the Department’s efforts to encourage new talents, projects, designs, and ideas through one unified digital platform. Further, through this platform, DCT Abu Dhabi will tap into the vast knowledge of participants to create a wealth of knowledge of significant value. As a result, the competitive benefit for DCT Abu Dhabi can be found in the unexpected solutions that these unique insights will deliver. Additionally, the platform will allow for faster problem-solving while involving the community and driving the adoption and analysis of valuable data. H.E. Adnan Mohammed Alawadhi, Support Services Executive Director at DCT Abu Dhabi, said: “Developing and launching this platform comes in line with the UAE Digital Government’s Strategy 2025, focusing on digital transformation, which is a core priority of DCT Abu Dhabi. We are committed to identifying avenues for faster problem-solving and continually involving the community in projects. In addition …

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