Tag Archives: Saudia

SAUDIA has signed an agreement with the Saudi Ministry of Media to strengthen coordination and collaboration across various sectors, including both ground and onboard services. The agreement was finalized during the inaugural ImpaQ Impact Makers Forum and signed by Khaled Tash, SAUDIA Group Chief Marketing Officer, and His Excellency Mishaal Al-Tuwaijri, Assistant Undersecretary for Shared Services at the Ministry of Media. Under this agreement, a dedicated channel for the Ministry of Media will be added to SAUDIA’s in-flight entertainment systems and displayed in Al Fursan lounges. This channel will provide regular updates on the Ministry’s initiatives. Additionally, SAUDIA will offer fast-track and business-class services to the Ministry’s guests and sponsor its events. Khaled Tash, SAUDIA Group Chief Marketing Officer, stated: “In line with SAUDIA’s new identity, we are committed to strengthening our relationships with various government entities to support their objectives. The Ministry of Media plays a pivotal role in showcasing the programs of Saudi Vision 2030 and its ambitious projects across various media channels. Displaying the Ministry’s initiatives on Saudia’s screens will significantly boost their visibility, supported by our daily operations of over 600 flights connecting the world to the Kingdom and over 100 destinations worldwide. This agreement aligns with Saudia’s largest project to enhance the guest experience by delivering quality services at every stage of travel and integrating the latest innovations in aviation.” The ImpaQ Impact Makers Forum, a visionary initiative by the Ministry of Media, serves as a premier platform for exchanging expertise and celebrating successful endeavors. The forum spans 14 key areas of influence, including media, artificial intelligence, sports, tourism, entertainment, and culture. It aims to redefine paradigms of media collaboration and create interactive platforms that tell …

SAUDIA Group has collaborated with Riyadh Season 2024 to unveil the “BLVD Runway” zone as part the season. This innovative zone, themed around an airport runway, is now open to visitors featuring three SAUDIA Boeing 777 aircraft that have been transformed to provide a unique setting for entertainment, shopping, dining, and interactive experiences. H.E. Advisor Turki Alalsheikh, Chairman of the General Entertainment Authority, received a symbolic key to the aircraft from H.E. Engr. Ibrahim Al-Omar, Director General of SAUDIA Group, marking the zone’s official launch, which will continue for two months. The zone, spans 140,000 square meters, and includes 13 retail stores, 13 interactive experiences, and five restaurants. A 12-day spectacle unfolded as the three aircraft were transported overland from Jeddah to Riyadh. Led by H.E. Turki Alsheikh, the journey garnered significant attention on social media, with each city along the route organizing welcoming ceremonies, highlighting the Kingdom’s logistical advancements. The event was thoroughly documented with videos and photos, which received widespread coverage across various media platforms. H.E. Engr. Ibrahim Al-Omar, Director General of SAUDIA Group, stated: “We are proud to be part of this historic moment, marking our participation in Riyadh Season, a key enabler of the Saudi Vision 2030 objectives. The season has experienced exceptional growth and transformation year after year and is one of the most anticipated entertainment events, under the direct supervision of H.E. Turki Alalsheikh. This collaboration is one of the fruits of Saudia’s sponsorship of Riyadh Season 2024 as a platinum and official airline partner. The launch event featured presentations by technicians from SAUDIA Technic – a subsidiary of SAUDIA Group – detailing the stages of dismantling and transport of the aircraft, two of which …

SAUDIA has launched its seasonal flights to Phuket, marking its second destination in the Kingdom of Thailand after the capital, Bangkok. Musaed Almusaed, Assistant Vice President, International Regions at SAUDIA, stated: “SAUDIA has scheduled flights between Jeddah, Riyadh, and Phuket, offering 12 weekly flights in both directions. We are committed to enhancing our competitive position and expanding our reach to new destinations, whether scheduled or seasonal. This aligns with the unprecedented and fundamental development of our services, aimed at enriching the travel experience at all stages and exceeding our guests’ expectations.” SAUDIA operates flights to over 100 destinations across four continents, leveraging its current fleet of 144 diverse Boeing and Airbus aircraft. With plans to add 130 new aircraft, SAUDIA aims to expand seating capacity and increase the frequency of flights to existing destinations while also reaching new international markets, contributing to the objectives of Saudi Vision 2030 by bringing the world to the Kingdom.

SAUDIA Group has signed a partnership agreement with Saudi Projects in a strategic initiative to enhance local media content and to enrich its in-flight entertainment experience. This collaboration brings episodes of the acclaimed media programs of Saudi Projects to SAUDIA’s BEYOND entertainment system, significantly enhancing the guests’ travel experience. The agreement was signed by Khaled Tash, Group Chief Marketing Officer at SAUDIA, and Eng. Mishal Al-Qassim, Founder and CEO of Saudi Projects. Saudi Projects’ media programs will be highlighted in the “Discover Saudi” library of SAUDIA’s BEYOND entertainment system, providing guests with unique insights into the Kingdom’s ambitious development projects. This is aligned with the objectives of Saudi Vision 2030, focusing on tourism, economic growth, and enhancing the “Quality of Life” Program. Khaled Tash, Group Chief Marketing Officer of SAUDIA, said: “This partnership brings numerous advantages, particularly in strengthening local content, which is a central focus of SAUDIA’s new strategic direction. Our BEYOND entertainment system now offers 243 hours of diverse local content, available in both visual and audio formats. This initiative not only broadens the entertainment choices for our guests but also enhances a key aspect of their travel experience.” BEYOND, SAUDIA’s innovative in-flight entertainment system, offers an immersive and interactive experience, featuring over 5,000 hours of HD content tailored to a wide range of guest preferences and age groups, available in 16 languages. Eng. Mishal Al-Qassim highlighted that this agreement will support Saudi Projects platform in expanding its publishing channels and reaching various audience segments, aiming to achieve the highest levels of engagement with all its programs and media products. These efforts focus on showcasing the Kingdom’s projects, future, and diverse economic opportunities, while also aiming to enhance …

SAUDIA Group announced the launch of “Nartaqi” program, a strategic initiative aimed at promoting and enhancing local capabilities. The program was unveiled during the second edition of the Local Content Forum under the patronage of His Excellency the Minister of Transport and Logistic Services and Chairman of Saudi Arabian Airlines Corporation, Engr. Saleh Al-Jasser, along with His Excellency the Director General of SAUDIA Group Engr. Ibrahim Al-Omar, in direct coordination with the Local Content and Government Procurement Authority (LCGPA). “Nartaqi” represents a pivotal part of the Group’s new strategy, aligning seamlessly with the objectives of Saudi Vision 2030 to foster a thriving national economy. The subsidiaries of SAUDIA Group are working in unison to achieve the core objectives of “Nartaqi” program. These objectives focus on maintaining leadership in the aviation industry localization efforts, partnering with stakeholders to enhance the Kingdom’s aviation sector capabilities, and sustainably increasing the contribution of local content to the aviation sector through swift-execution initiatives. Additionally, the program aims to improve the internal and external perception of the Group and its suppliers’ local content footprint. Dr. Ibraheem Sheerah, Chief Transformation Officer and Local Content Head at SAUDIA Group said: “SAUDIA Group has designed the holistic roadmap for “Nartaqi”. The program is structured into three phases: the design and construction phase, which focuses on securing essentials, updating processes and procedures, and developing initiatives; the implementation and development phase, which measures and maximizes impact; and the sustainability assurance phase, achieved through collaboration with partners”. Through “Nartaqi” program, SAUDIA Group prioritizes local manufacturing of aviation parts and components, transforming raw materials into aircraft parts and localizing technical and logistical services. This effort spans the entire supply chain, including supplier network …

SAUDIA announced a partnership between AlFursan loyalty program and Choice Hotels, enabling AlFursan members to join Choice Privileges, the loyalty program of Choice Hotels. The agreement was signed by Essam Akhonbay, Vice President of AlFursan Loyalty Program at SAUDIA, and Nour Ghanem, General Manager of Choice Hotels in Saudi Arabia. As part of the partnership, AlFursan members will earn 1,000 AlFursan reward miles for every 5,000 Choice Privileges points converted. Essam Akhonbay, the Vice President of AlFursan Loyalty Program at SAUDIA, commented: “This partnership reflects SAUDIA’s ongoing commitment to enhancing its global network of partnerships and offering more exclusive benefits to AlFursan members. With Choice Hotels’ extensive portfolio across the world, this collaboration opens a wealth of new opportunities for our members to enjoy exceptional travel experiences worldwide.” David Beers, CEO of Choice Hotels EMEA, said: “We continue to focus on adding redemption benefits that provide further value for our members so they can redeem the points they have earned by staying at nearly 7,500 Choice Hotels around the world. This new agreement is a great expansion of the rewards and opportunities that are available to the 65 million Choice Privileges members for their travels.” AlFursan members enjoy a wide range of benefits and exclusive offers through extensive local and global partnerships, allowing members to accelerate the earning of Miles to redeem for flights with SAUDIA and our SkyTeam partners.

SAUDIA has officially launched its inaugural flight from King Fahd International Airport in Dammam to Beijing, China. The new route will operate twice a week in each direction, as part of a connecting flight from King Abdulaziz International Airport in Jeddah. With this addition, Dammam becomes the third city from which SAUDIA operates flights to Beijing, following Jeddah and Riyadh. The total weekly seating capacity between the Kingdom and Beijing is approximately 1,310 seats across 4 flights, while the weekly capacity to Guangzhou is 1,966 seats across 6 flights. SAUDIA has a designated Boeing B787 Dreamliner, known for its high operational efficiency and comfort, offering guests an elevated travel experience. SAUDIA celebrated the inaugural flight from Dammam to Beijing with a special ribbon-cutting ceremony in the departure hall. The event was attended by Mr. Wang Qimin, The Consul General of the People’s Republic of China, Engr. Mohammed Al-Hassany, CEO of Dammam Airports Company (DACO), and Mr. Wail Basaffar, the Assistant Vice President of KSA Sales at Saudia. Eng. Mohammed bin Ali Al-Hassany, CEO of Dammam Airports Company, said: “The launch of flights to Beijing, in partnership with Saudia, reflects our commitment to diversifying the international destinations of King Fahd International Airport to meet travelers’ aspirations and enhance their experience. This initiative is part of our plan to develop international air traffic, aiming to attract new airlines and increase direct destinations, which will support economic and tourism growth in the Eastern Province.” He added: “From January to September 2024, King Fahd International Airport achieved a remarkable 16.2% growth in passenger numbers compared to 2023, and I commend the tremendous efforts of our team and partners in making this accomplishment possible.” Mr. …

SAUDIA signed a codeshare agreement with Delta Air Lines. The agreement builds on the airlines’ existing interline relationship and will expand the choice of destinations for SAUDIA guests between North America and the Arabian Peninsula. The carriers applied to the necessary codesharing authorities today and will start selling codeshare itineraries once all government approvals have been received. The codeshare agreement will enable greater connectivity between the United States and the Middle East. SAUDIA guests will gain access to 12 destinations in the U.S. beyond Delta’s hubs at JFK and LAX airports. Delta customers will gain access to 9 destinations in Saudi Arabia and the Middle East beyond the cities of Jeddah and Riyadh. SAUDIA and Delta guests will enjoy enhanced travel experiences between the airlines’ respective destinations, serving both tourism and business sectors. SAUDIA and Delta are both members of the SkyTeam alliance. Frequent Flyers will continue to earn and redeem miles on both airlines, while SkyTeam Elite Plus travelers benefit from SkyPriority services. Arved Von Zur Muehlen, Chief Commercial Officer at SAUDIA, stated, “Signing this codeshare agreement with Delta Air Lines reflects SAUDIA’s commitment to expanding its flight network, providing seamless travel experiences and enhancing its global connectivity. This provides Saudia’s guests with more travel options, promoting the local tourism sector and allowing international visitors to discover the diversity of the Kingdom’s attractions.” He added, “This partnership between two legacy airlines fosters greater collaboration between the Kingdom of Saudi Arabia and the United States, opening up new possibilities for commercial and tourism relations. We look forward to furthering our cooperation and exploring additional opportunities with Delta.” Perry Cantarutti, Senior Vice President Alliances at Delta, said: “SAUDIA’s growing Jeddah hub and extensive network bring …

As part of SAUDIA’s investments to make King Abdulaziz International Airport into a true hub and enhance the guest’s travel experience, they officially inaugurated its new First and Business Class Check-In Lounge at Terminal 1 of King Abdulaziz International Airport in Jeddah. H.E. Eng. Ibrahim bin Abdulrahman Al-Omar, the Director General of SAUDIA Group inaugurated this luxurious, exclusive space which is designed to elevate the travel experience for SAUDIA’s First and Business Class guests, as well as AlFursan Gold members. The lounge offers personalized services tailored to meet the needs of discerning travelers. The new lounge features 10 dedicated check-in counters, each complemented by a comfortable seating area to ensure a seamless and relaxed start to the journey. Upon arrival, guests are greeted by specialized staff and treated to traditional Saudi coffee and dates. The lounge also includes a dedicated café counter, offering a selection of hot and cold beverages. The opening of the new First and Business Class Check-In Lounge marks a significant milestone in SAUDIA’s strategy to strengthen its Jeddah hub. This strategy involves centralizing operations in state-of-the-art facilities and services, optimizing connectivity and transit traffic, and maintaining a distinctive on-time performance through integrated operations. By creating a true hub, Saudia is also contributing to the broader Saudi Vision 2030 goal of attracting 330 million visits and welcoming the world to the Kingdom. Additionally, the lounge’s design reflects the rich Saudi culture and landmarks, highlighting SAUDIA’s new era and its dedication to presenting the nation’s rich identity and culture to its guests. Riyadh M. Alhudhaif, General Manager of the Jeddah HUB stated: “Unveiling SAUDIA’s new First and Business Class Check-In Lounge marks a landmark milestone in luxury travel, redefining …

AlFursan and Carwah announced a partnership agreement that allows AlFursan members to earn extra Miles for every car rental booked through Carwah. The partnership offers AlFursan members a seamless way to maximize their travel benefits. By choosing Carwah for their car rental needs, members can accumulate Miles for future flights, upgrades, and other valuable rewards. The agreement was signed by Essam Akhonbay, Vice President of AlFursan loyalty at Saudia, and Faisal Hamad AlQahtani, the Chief Executive Officer of Carwah. Members can benefit from a lucrative reward structure, earning one Mile through AlFursan Rewards program for every three SAR spent with Carwah. Essam Akhonbay said: “This partnership aligns with AlFursan’s commitment to enhancing members’ experiences by offering them a range of exclusive opportunities to earn Miles and other distinctive benefits. Today, we are excited to combine the advantages of AlFursan’s extensive rewards program with Carwah’s comprehensive car rental network, aiming to elevate our offerings and add value to Saudia’s guests.” Faisal Hamad AlQahtani stated, “We are thrilled to announce our partnership with AlFursan, providing members with an exceptional and rewarding car rental experience through Carwah. With over 80,000 cars registered on our platform and 1,200 branches across 44 cities and airports in the Kingdom, AlFursan members can now earn Miles with every Carwah rental. This makes their travels—whether by car or air—even more rewarding. Together, we are enhancing the way you travel, one Mile at a time!” Al Fursan has expanded its partner network to include more than 20 global partners in the past two years, offering members a wider range of rewards and benefits with banks, hotels, car rental companies, telecommunications, retail, and insurance, as part of the program’s global partnerships. Members also …