Royal Jordanian (RJ) announced the launch of its new Voice of the Customer programme, powered by technology from Medallia, the global leader in customer and employee experience, and delivered by Kantar. The new initiative has been designed to further enhance the end-to-end journey of passengers across RJ’s flight network covering 141 destinations. Royal Jordanian’s Vice Chairman and CEO Samer Majali commented: “Improving the customer experience is at the heart of RJ’s mission, as we strive to better our business performance and deliver class-leading quality product at all journey touchpoints. Our new Voice of the Customer programme has been engaging different customer segments, and we have already received 17,000 pieces of valuable feedback, which we will use to drive the RJ brand towards greater customer satisfaction and loyalty.” RJ’s new Voice of the Customer programme will capture feedback from its flyers from the moment of booking right the way through to their final destination, gathering insight at eight key touchpoints across the end-to-end journey. Using the Medallia Experience Cloud and its AI-powered text analytics capability, RJ will be able to easily identify key trends in passenger feedback and use these insights to drive meaningful change to enhance customer journeys for its growing base of flyers. “Gathering feedback and acting on that insight is the cornerstone of every successful CX strategy. Royal Jordanian has recognised the value of a comprehensive CX programme, and we are delighted to be working alongside Kantar to help RJ realise their vision of customer centricity,” said Eduardo Crespo, Senior Vice President and General Manager of the UK, Ireland, and the Middle East at Medallia. “Kantar is very excited to partner with Medallia to deliver a best-in-class NPS …
Read More »Royal Jordanian Airlines renews distribution and operator agreements with Travelport for global network expansion
Travelport and Royal Jordanian Airlines announced they have renewed the distribution and operator agreements to deepen their decades-long relationship. Under the agreements, Royal Jordanian Airline will continue to provide the widest range of products and ancillaries to Travelport-connected agencies worldwide, along with the highest level of service to its customers. Travelport will support the airline’s technological transformation by ensuring its robust product offering is delivered to agents through Travelport’s innovative, modern retailing platform, Travelport+. Furthermore, Royal Jordanian Airlines and Travelport have renewed the operator agreement for Royal Jordanian Airlines’ distribution of Travelport+ to agencies in Jordan. “Throughout our decades-long partnership, we have been impressed with the cooperation and adaptability that Travelport has demonstrated as a partner. They have a firm grasp of our business requirements and have worked closely with us to meet our commercial goals, helping us further elevate our positioning as the airline of choice for the entire Levant region. We are eager to work closely with Travelport on our global network expansion, strengthening our relationship with Travelport and having direct access to the world-class travel marketplace, in line with our ambitious, comprehensive growth strategy for the coming years,” said Karim Makhlouf, Chief Commercial Officer at Royal Jordanian. “In addition, the 25-year partnership between Royal Jordanian Airlines and Travelport is reinforced with our renewed operator agreement, which will enable us to cement our position as the leader in sales distribution and support for agents in Jordan”, he added. “The distribution agreement renewal with Royal Jordanian Airlines is evidence of their trust in the long-established partnership with Travelport,” said David Gomes, Head of Commercial, Air Partners EMEA at Travelport. “We are thrilled to have renewed our agreement with Royal …
Read More »Royal Jordanian Airlines launches new routes between Amman and Stockholm
As part of the airline’s strategic plans to expand its global network and welcome new visitors to Jordan, Royal Jordanian Airlines (RJ) has announced plans to introduce a new, direct route between Amman, Jordan and Stockholm, Sweden, beginning of May 29. The twice-weekly flights will connect passengers traveling between the two cities in just around four to five hours. The new Stockholm expansion is part of RJ’s new strategy to focus on driving tourism into Jordan and becoming the airline of choice for the Levant region. Passengers throughout Northern Europe will have direct route to the Jordanian capital from the capital of Sweden. Royal Jordanian Airlines Chief Commercial Officer, Karim Makhlouf, said, “It is my great pleasure to announce our new route to Stockholm, Sweden, which will make it easier than ever for tourists from Northern Europe and especially from Sweden to discover Jordan’s incredible wonders. Helping to promote and drive tourism to the Kingdom is a key focus of our new strategy—as is our emphasis on further developing Amman as the primary gateway to the Levant, by offering improved connectivity to our broader network. This newest route is yet another step in line with RJ’s ambitious five-year growth plan, which includes increasing our current fleet of 24 aircraft to more than 40 aircraft in the coming three to five years.” We want to welcome Royal Jordanian Airlines to Sweden and Swedavia Airports with the new route to Amman. The route will be an addition to the existing offer of routes available at Arlanda and it is evident that there is demand from travelers who wish to visit their friends and family in the Middle East, as well as from …
Read More »Royal Jordanian Airlines expands technology agreement with Sabre to help drive profitability and fuel growth
Sabre Corporation and Royal Jordanian Airlines announced the renewal and expansion of a long-term distribution and technology agreement to continue to distribute the carrier’s content through Sabre’s global distribution system (GDS) and to utilize Sabre’s leading technology to achieve its strategic goals. Under the expanded agreement, Royal Jordanian will continue distributing its content to the large network of travel agents and corporations worldwide connected to Sabre’s GDS. Furthermore, the airline will be deploying a set of Sabre leading technology including Sabre’s Dynamic availability and Fares Manager and Fares Optimizer. The adoption of these products can help Royal Jordanian Airlines move toward a more flexible and modern environment, while supporting its growth. “We have ambitious plans to double our fleet and operations within the coming 3-5 years and to position Royal Jordanian as the carrier of choice connecting Jordan and Levant with the world,” said Karim Makhlouf, chief commercial officer, Royal Jordanian. “Our extended technology partnership with Sabre will help us deploy the most robust and advanced technology to enable our growth plans, help us drive profitability and improve our efficiency while staying on top of today’s ever-changing airline landscape. We are excited to continue partnering with Sabre at this exciting time.” Dynamic Availability empowers airlines to gain better control of their pricing position by leveraging shopping data, automating fare changes, and enabling dynamic pricing capabilities to generate recommendations that help drive incremental revenue opportunities. Fares Manager and Fares Optimizer, on the other hand, brings integrated end-to-end automation and intelligence to airline pricing to increase analyst productivity and improve revenue opportunities. “As a key building block for personalized retailing, our dynamic pricing engine enables airlines to optimize availability at scale and …
Read More »Royal Jordanian debuts flights to Toronto
A ceremony for the inaugural flight was held recently at Queen Alia International Airport. Present were Her Excellency The Canadian Ambassador Donica Pottie, RJ Vice Chairman/CEO Samer Majali and Airport International Group CEO Nicolas Claude. RJ Vice Chairman/CEO Samer Majali expressed his pleasure at the addition of Toronto to RJ’s route network, a move that comes in implementation of the airline’s five-year strategy, which includes, among others, growing the fleet and the route network in order to position Amman as the leading gateway for the Levant. Majali said that the new route is bound to attract more tourists to Jordan, facilitate travel for individuals, families, expatriates, Arab communities, students and businessmen, and boost trade between the Jordanian and the Canadian markets. “Furthermore, we are now focusing on bringing in more tourists to Jordan and help boost tourism through providing outstanding quality of service accompanied by our Jordanian hospitality when flying RJ from/to Toronto,” Majali commented. Airport International Group CEO, Nicolas Claude, said: “We are pleased to be inaugurating this new route connecting Amman and Toronto, which aligns with our strategy to expand Queen Alia International Airport routes network, while providing passengers greater travel options and serving new markets. I would like to thank our national carrier, Royal Jordanian, for supporting our commitment to opening new routes, and strengthening our standing as an award-winning gateway to the Levant and the world.”
Read More »Royal Jordanian Airlines introduces new exclusive services in Iraq
Being the largest foreign carrier covering major cities of Iraq, RJ serves five Iraqi cities with multiple flights to/from Baghdad, Basra, Erbil, Najaf and Sulaymaniah, with over 30 frequencies per week. Additionally, RJ will offer complimentary hotel accommodation in Amman to transit passengers who are traveling from Iraq via Amman to other worldwide RJ destinations in Europe, USA, Canada, and the Arabian Gulf. Royal Jordanian’s Chief Commercial Officer Karim Makhlouf said: “We are committed to offer our passengers in Iraq the best connectivity with our global network via Amman to over 32 worldwide destinations. To cater for their needs, passengers will receive free visa and hotel accommodation for any connecting flight via Amman exceeding 8 hours.” In line with RJ’s expansion plans in Iraq, the airline and the National Bank of Iraq (NBI) sealed an agreement to introduce the first co-branded credit card in Iraq under RJ’s frequent flyer program “Royal Club”. This co-branded credit card allows its holders the opportunity to earn additional miles on each payment when using the bank’s credit card, whilst exchanging these miles against many rewards that the program offers ranging from flight tickets, upgrade on their travel booking class, extra baggage allowance and many other benefits. Karim Makhlouf said: “In line with its five-year plan, RJ will double its fleet and expand its route network; it is also placing Iraq as a key market in its growth plan. For this end, we are signing different partnerships with Iraqi institutions, among which is our partnership with the National Bank of Iraq. We are delighted to cooperate with NBI and introduce the first co-branded credit card in Iraq.” He added that this partnership will increase Iraqi …
Read More »Royal Jordanian implements new measures on inbound flights
Royal Jordanian is implementing the new measures required by the Jordanian Civil Aviation Regulatory Commission for inbound flights.Until further notice, all passengers traveling to Jordan are required to pay the PCR test fees prior to flight departure through airlines sales channels, except for children less than 5 years of age. In addition, passengers are to fill out a health declaration form and submit it to the check-in counter employee at the airport before boarding the plane. These measures will apply to travelers of all nationalities flying to Jordan. RJ passengers are urged to arrive at the airport 3 hours prior to their scheduled flights to avoid delays and allow more time for the implementation of the new procedures.
Read More »Royal Jordanian inks deal with Royal Air Maroc
Royal Jordanian and Royal Air Maroc concluded a free sale codeshare agreement whereby Royal Jordanian will market Royal Air Maroc flights, putting Royal Jordanian’s carrier code on these flights between Casablanca’s Mohammed V International Airport and Amman’s Queen Alia International Airport. Royal Jordanian does not operate flights to Morocco. The codeshare three weekly flights will be sold as of August 5, which will be also the first date of travel. The agreement with Royal Air Maroc is bound to enhance cooperation between the two flag carriers and improve passenger traffic by providing Royal Jordanian customers convenient options to fly to/from Amman; they can also plan their trips to reach further destinations on Royal Jordanian’s global route network. Royal Air Maroc operates its flights between Casablanca and Amman with a B737 aircraft; the plane departs from Mohammed V International Airport at 23:10 and arrives at QAIA at 6:50 the following day. Return flights depart from Amman at 7:50 and arrive in Casablanca at 12:05. Stefan Pichler, President/CEO, Royal Jordanian, said, “We are delighted to be working with Royal Air Maroc, a leading carrier in the Maghreb region. This agreement is a further step in the strategic and historical partnership between Jordan and Morocco, and an added value towards higher air traffic between our companies.” Abdelhamid Addou, CEO, Royal Air Maroc, said, “We are very pleased to start this codeshare with Royal Jordanian which will pave the way for our traffic and frequencies development in this market and will allow both carriers to access each other’s networks via the Special Prorate Agreement established for routes beyond Casablanca and Amman.”
Read More »Royal Jordanian offers in-flight entertainment system on Airbus A319 and A320 fleet
Royal Jordanian (RJ) launched a new, state-of-the-art technology, offering passengers wireless in-flight entertainment (IFE) system on board the airline’s four Airbus A319 and six A320 aircraft. The new IFE service, which is provided by Bluebox Aviation Systems, is deployed on the Bluebox Wow portable wireless IFE system; this solution provides wireless content streamed to passengers’ personal devices on both Crown and Economy classes. To be able to view a wide range of films, TV programmes, games, airline info and audio, passengers need to download the ‘Sky Connect’ app on their personal devices from Apple Store or Google Play prior to their flight departure. This will enable them to stream IFE content provided by RJ for free on their personal devices (smartphones, laptops and tablets). Also RJ launched a campaign through all its communication channels to encourage customers to download the app and inform them about the requirements needed to enjoy using the new technology. Stefan Pichler, President & CEO, Royal Jordanian, said, “We’re continually enhancing our passenger services across all touch points, and Bluebox Wow enables us to do that by delivering wireless IFE to passengers’ own devices. It is both a cost-effective and a quick way of modernizing the IFE on part of our medium- and short-haul fleet, and with Bluebox’s commitment to continually invest in new capabilities, we know that as the technology advances, so will our ability to deliver even more to our passengers.” “We are delighted that Royal Jordanian has chosen Bluebox Wow,” said Kevin Clark, CEO of Bluebox. “Both the technological innovation and the deployment model of Bluebox Wow make Royal Jordanian and its fleet of A319s and A320s a natural fit for Bluebox Wow, a solution that …
Read More »Etihad Airways inks codeshare agreement with Royal Jordanian to enhance guest experiences
Etihad Airways and Royal Jordanian have announced a new codeshare partnership to provide customers with greater access to key leisure and business destinations in North Africa, Europe, Canada, Asia and Australia. This is the first such partnership between the two airlines which offer multiple daily services between their respective hubs in Abu Dhabi and Amman. The partnership will see Etihad Airways place its ‘EY’ code on Royal Jordanian’s flights from Abu Dhabi via Amman’s Queen Alia International Airport to Larnaca and Berlin, while Algiers, Tunis, Vienna and Montreal will be added to the agreement soon. In turn, Royal Jordanian will initially place its ‘RJ’ code on Etihad Airways services from Amman to Abu Dhabi and vice versa, and then from the UAE capital to Brisbane and Seoul. Subject to government approval, RJ will also market Etihad flights from Abu Dhabi to Ahmedabad, Bangalore, Calicut, Cochin, Delhi, Chennai, Mumbai, Hyderabad, Trivandrum, Manila, Beijing and Shanghai. Tony Douglas, Group Chief Executive Officer, Etihad Aviation Group, said, “This partnership reinforces the deep cultural, tourism and trade connections between the UAE and Jordan, and opens up a new world of opportunities for our customers. Both the airlines share the common values of genuine Arabian hospitality and service, combined with the next-generation fleets, enviable reputations for efficiency and reliability, and a combined network spanning the globe.” Stefan Pichler, President and CEO, Royal Jordanian, said, “We are delighted to have Etihad Airways beside our codeshare partners who help us grow in different markets. This move is bound to expand our presence in Asia and Australia, which are key destinations for many RJ customers. This commercial partnership offers convenient transiting in Amman and Abu Dhabi to their final …
Read More »