The Jamaica Tourist Board has appointed Buzz Travel Marketing Middle East as its new Trade Representative office for the Gulf Cooperation Council (GCC) region. This partnership marks an exciting milestone in Jamaica’s efforts to expand its presence and strengthen relationships within the GCC travel market. Buzz Travel Marketing Middle East’s extensive experience and deep understanding of the GCC travel landscape, make them an ideal partner to achieve Jamaica’s overarching tourism goals and communicate its diverse tourism offerings. The appointment reflects the Jamaica Tourist Board’s investment in its strategic focus on enhancing visibility and engagement with travelers from the GCC countries. “Selecting Buzz Travel Marketing Middle East to represent Jamaica in the GCC region is a commitment to our strategic ambitions to attract more visitors from this lucrative market said Minister of Tourism, Hon Edmund Bartlett. “The GCC region holds great potential for Jamaica’s tourism industry, and we are confident that having a team on the ground with such expertise will help us reach and resonate with travelers seeking unique experiences in our beautiful island destination.” In 2023, Jamaica achieved a 17% increase in tourist arrivals from the previous year recording more than US4.2 billion in revenue, proving its resilience amidst global challenges. Building on this momentum, Jamaica continues to push the boundaries by receiving investments valued at US4 to US5 billion in tourism development which is projected to bring 20,000 new rooms in the next 10 to 15 years, including the much-anticipated debut of 2,000 new rooms in 2024 and a total of 8,500 rooms by 2025. “Jamaica is ready to welcome more visitors from the GCC region which will build a stronger relationship through our diverse culture and tourism offerings. …
Read More »Finland witnesses 20.6 per cent increase in visitors from the UAE
Finland welcomed almost 12,000 tourists from the UAE in 2018, revealed VisitFinland, as it returned to Arabian Travel Market with a unique campaign aimed specifically at Middle East tourists. Joonas Halla, Representative, VisitFinland said, “2018 was another successful year for the Finnish tourism industry. Not only did the number of visitors from the UAE increase by 20.6 per cent from 9,906 in 2017 to 11,951 in 2018, the number overnight stays during the winter season also doubled. In Lapland alone, the number of UAE visitors increased by 36.1 per cent to 2,791 between 2017 and 2018. This year, we have already witnessed remarkable growth, with UAE visitor numbers increasing by 131 per cent in January 2019 compared to January 2018, and 110 per cent in February compared to the same month last year, so we are confident our tourism numbers and receipts will eclipse the successes of 2018.” Finland’s links with the UAE have strengthened in recent years mainly due to the introduction of new direct airline routes. In October 2018, flydubai started a new direct, daily flight between Dubai and the Finnish capital, Helsinki. Meanwhile, Finnair, the national carrier of Finland, is expected to restart its seasonal Dubai to Helsinki flight later this year, flying between October 2019 and March 2020. Turkish Airlines are set to launch a new direct route from Istanbul to Rovaniemi in December, further widening the reach. Halla said, “Building on the success of our participation at last year’s ATM, this year we are looking to learn more about potential partners and tour operators we can work together with to promote Finland as the perfect winter and summer destination for Middle East tourists. Finland has long been …
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