Tag Archives: Pullman JLT

Pullman Hotels & Resorts announced its brand transformation and vision for the future — a milestone designed to inspire, energize, and strengthen Pullman’s position as one of the world’s most dynamic hotel brands. The brand transformation marks a bold new era for Pullman Hotels & Resorts. The refreshed hotel experience introduces a new design language, energizing guest experiences, and a renewed approach to meetings and social gatherings. “Pullman’s transformation marks the start of an exciting new era,” explains Benoît Racle, Global Brand President, Premium, Accor. “This is a complete reimagining of how Pullman connects people and ideas. Each hotel becomes a place of exchange, where energy, culture, and creativity collide. It is a privilege to unveil this new chapter at TOURISE — a global stage that mirrors our own ambition to shape the future of travel — and marks the beginning of a movement that will continue to unfold across our hotels worldwide.” With more than 150 hotels in over 40 countries and 70+ additional addresses in the pipeline, Pullman continues to expand its reach across key markets in the Middle East, Asia, the Pacific, Europe, and Africa. The next phase of the transformation will be brought to life through new flagship openings, including Pullman Royal Key Wellness Resort in Guadeloupe, Pullman Kolašin Breza in Montenegro, and Pullman Tokyo Ginza in Japan, which exemplify the brand’s forward-thinking approach to design, connection, and creativity. Executives unveiled a first look at the transformation this week at TOURISE, a landmark new global platform launched by the Saudi Tourism Authority (STA) that aims to reshape the future of tourism. Designed to accelerate Saudi Arabia’s tourism vision, TOURISE unites governments, investors, and global brands to …

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