The Singapore-based boutique hotel portfolio marks its first in the Middle East region with the acquisition of a 237-key hotel, now open in Barsha Heights, Dubai. Renowned for its bold spaces and unscripted service, Naumi Hotels brings its signature hospitality experience to Dubai. The new property was recently acquired by Naumi Group and advised by SunStar Capital, the family-owned wealth management and asset company founded by Executive Chairman Surya Jhunjhnuwala. Operated by Naumi Hotels, led by Group CEO Gaurang Jhunjhnuwala, the Naumi Hotel Dubai joins a growing global collection of design-led boutique stays. Gaurang Jhunjhnuwala, Group CEO of Naumi Group, shared ‘Following Naumi Hotels’ success in the Asia-Pacific region, extending the experience to the Middle East felt like a natural next step. For us, Dubai represents the epicentre of the region’s thriving hospitality market and a symbol of innovation, where the world’s leading brands and most discerning travellers come together. We are excited to make our mark on the region and on a city that so closely mirrors our ambition, creative energy, and ever-evolving vision for hospitality.’ Established in Singapore in 2007, Naumi Hotels has built a dynamic portfolio, with eight properties spanning key cities in Singapore, New Zealand, Australia, and now the UAE. Each unique destination is brought to life by cutting-edge design principles, creating hotels with a distinctive personality. At the group’s core is a philosophy of bespoke, heartfelt hospitality, redefining stays for the modern traveller into something extraordinary. Guided by the belief that great design should shape a better tomorrow, Naumi Hotels champions sustainability and social impact as core pillars of its brand. The group has introduced thoughtful practices that go beyond the finer details, repurposing existing buildings, …
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