Tag Archives: mid scale brands

In a special interview with TTME Amsa Hospitality in the Kingdom of Saudi Arabia, it was shared that they will be looking at developing new properties across tier 2 cities in the Kingdom of Saudi Arabia to serve the mid scale market which will bring in a good number of visitors to the Kingdom. They already signed 18 properties with Accor last year at ATM and this year they plan on bringing a new Saudi brand as an international brand by Q4, more details will be revealed later this year. The management team of Amsa Hospitality shared that their main focus would also be in keeping with Vision 2030 and sustainability to be incorporated in the properties that will be opened. The team consisted, Aamir Riaz – Chief Operating Officer, Malik Ali – Chief Financial Officer, Mohamad Mandili – Chief People Officer, Laurent Cartier – Chief Research and Development Officer and Bandar Abdulmajeed – Chief Brand and Marketing Officer.

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