Tag Archives: Mark Kirby

New hybrid format first time in ATM history; strategic partners comment

ATM 2021’s strategic partners include Dubai’s Department of Tourism and Commerce Marketing (Dubai Tourism) as Destination Partner, Emaar Hospitality Group as Official Hotel Partner, Emirates as Official Airline Partner and The Vision as Official Destination Management Partner. Commenting on the ATM 2021 hybrid event, the show’s strategic partners said: Issam Kazim, Chief Executive Officer of Dubai Corporation for Tourism and Commerce Marketing (Dubai Tourism) commented: “As Dubai plays host to the Arabian Travel Market during this challenging period, it is testament to the city’s tireless efforts in leading the restart of global tourism, inspired and guided by our visionary leadership with the goal of positioning Dubai as one of the world’s safest destinations. It is noteworthy that through a proven framework for welcoming back visitors safely and ensuring they enjoy a well-rounded destination experience, as well as our ability to transform challenges into opportunities, Dubai has demonstrated a successful model for recovery of the international travel and tourism sector. With industry professionals from around the world set to converge in the city this month, we look forward to sharing Dubai’s positive outlook during ATM 2021, while emphasising how crucial it is to always keep the health and safety of travellers at the top of the agenda to ensure tourism growth.” Adnan Kazim, Chief Commercial Officer, Emirates Airline, said: “An event like ATM is vital in supporting our industry to find its bearings, share new developments, work together to help rebuild trust in travel, and simply do business. This important event will play a vital role in showcasing our home and hub, Dubai, as it continues to safely host mega-events. Dubai has also become a model for other governments and cities …

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Emaar to strengthen its brand in UAE and beyond

At a recent interview with Mark Kirby, Head of Hospitality – Emaar Hospitality Group mentioned that the group will be extending its brand not only in the UAE but also other parts of the Middle East region. He reiterated that the first quarter in 2021 was a good start to the year especially in the luxury market and that they will be opening new properties in Bahrain and Turkey later in the year. Mark Kirby, Head of Hospitality – Emaar Hospitality Group shared, “we saw a very solid first quarter our occupancies were in line with the luxury market. Our average rates are very solid as well and we have seen a lot of suite business about 40% of our rooms’ revenue came from suite business and the luxury market is very much here within the city. We’ve seen April exceptional numbers and also May, we actually opened the month closing the budget within the first three days and that indicates very successful and strong demand for our hotels. As we move into the summer we are working very closely with DTCM on the summer staycation offers and really welcome people to Dubai for some and that is extremely important to them. AS we move out of the summer in to the second half of the year we will be gearing up and getting ready for Expo where Emaar hospitality is the partner. We’ve got a number of openings this year, since the pandemic started opened up 3 beach properties one Address beach, Rove Le mer and the third in the emirate of Umm al Quwain the Vida Umm Al Quwain so that is already a big achievement, as I …

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Middle East hotels ready to capitalise on workation trend

According to research conducted as well as commissioned by Reed Travel Exhibitions, the organiser of Arabian Travel Market (ATM), many travel experts are expecting a surge in workations in 2021 and beyond, a trend that was apparent in 2019, but one which now has such pent-up demand due to the coronavirus travel restrictions. Danielle Curtis, Exhibition Director ME, Arabian Travel Market, which will take place live at the Dubai World Trade Centre (DWTC) May 16-19, 2021, said, “The hotel industry in the Middle East has gradually started to recover, especially in places such as Dubai. Staycations created the initial demand after lockdown, the next step has been the continued growth of workations, which are also referred to as bleisure stays, which tend to bring in more visitors from overseas. Longer term, the ‘on the go’ executive will be a far more common sight in hotels, whether it’s Gen Z singletons, millennial professionals, or freelancers who can earn a living from a laptop,” added Curtis. “And on that point, as an example, Dubai has introduced a remote visa programme that would entitle visitors to stay for up to 12 months, with access to co-working spaces and government support services,” said Curtis. “Covid-19 has completely disrupted the traditional office culture and the hospitality sector has been quick to offer alternative solutions for those looking to combine working from home with leisure time. The introduction of the workation concept is not just a novel idea, it’s about making adjustments to meet the new market demands, allowing those who are not currently working from their office to enjoy a luxury hospitality experience whilst continuing their work commitments,” said Mark Kirby, COO of Emaar Hospitality. …

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