Tag Archives: Lumi

Lumi announced a strategic partnership with WalaOne which allows Lumi customers to earn a designated number of WalaOne points for each rental transaction. These accumulated points can then be exchanged for an array of rewards and benefits available through the WalaOne platform.  The partnership was officially signed at a ceremony attended by Obadah Khaled, Chief of WalaOne; Khaled Almangour, Partnership Manager, WalaOne; and Abdulrahman Alshehri, Customer Success Specialist, WalaOne, in addition to a distinguished group of senior executives from Lumi, marking a pivotal moment in Lumi’s ongoing dedication to expanding its loyalty program offerings and enriching customer satisfaction. Syed Azfar Shakeel, CEO of Lumi, said: “Lumi is committed to continuous innovation and enhancing the customer journey. In a proactive move to meet the demand for rewarding loyalty programs, we’ve partnered with WalaOne to offer seamless integration and enhanced benefits. By providing WalaOne points with every rental, we are reinforcing our dedication to customer loyalty and satisfaction.” Obadah Khaled, Chief of WalaOne, said: “At WalaOne, we strive to provide our users with more ways to maximize the value of their everyday transactions. Our partnership with Lumi marks an exciting step in expanding our ecosystem of rewards and benefits. By integrating Lumi’s mobility services into WalaOne, we are giving customers even more opportunities to earn and redeem points, making their journeys more rewarding.” The addition of WalaOne marks the fourth loyalty program within Lumi’s portfolio, complementing existing programs such as Qitaf, AlFursan, and Mokafaa. By partnering with WalaOne, Lumi aims to deliver even greater value and choice to its customers, rewarding them with points redeemable for tangible benefits.

Lumi has partnered with CarTrust , a pioneering Auto-Tech company in Saudi Arabia that specialises in car inspection and delivering detailed examination reports for used car sales. The partnership aims to enhance user experience for Lumi’s used car sales customers and increase their confidence in buying cars that have been inspected by a well-known third party provider in the field. As part of the new partnership, CarTrust will inspect Lumi’s used fleet vehicles that are for sale. During Phase 1, CarTrust will inspect a total of 1600 cars and aim to certify 9000 vehicles by the end of 2024. Lumi’s new procedure will ensure that sales activities run smoothly, whether through financing companies or banks. Suliman Alrobish, UCS Director, Lumi, said; “Lumi’s used car sales segment has been an integral part of the company’s ambitious growth strategy and our collaboration with CarTrust will go a long way towards elevating customers’ confidence and trust in our well-maintained fleet of vehicles. We have always placed great premium on ensuring a seamless and quality experience for our customers and by aligning ourselves with a digital platform, we will no doubt be able to add more value to our services.” Ammar Toonsi, Founder and CEO, CarTrust added; “This partnership represents an important step in our CarTrust journey and assures our ongoing commitment to providing the best services to our customers. The combination of CarTrust’s expertise in vehicle services with Lumi in delivering these services aims to enhance the quality of the used car market in the region.” One of the leading service providers in Saudi Arabia, CarTrust specialises in digital vehicle inspections and evaluations tech platforms using artificial intelligence, machine learning and computer vision …

SAUDIA and Lumi, announce a Memorandum of Understanding (MoU) to explore the provision of an array of benefits for members of SAUDIA’s ALFURSAN loyalty program. With a fleet of around 25,000 cars, Lumi is one of the Kingdom’s top-performing rental companies with a commitment to embracing digitisation and innovative technology for a highly personalised and intuitive service. SAUDIA has recently announced several new partnerships to further bolster its ALFURSAN loyalty program to provide a range of unprecedented benefits to members. This included the opportunity to redeem more miles through the introduction of the “Reward” and “Reward Plus” categories. Essam Akhonbay, VP Marketing & Product Management at SAUDIA, commented: “Our partnership with Lumi is further testament to our dedication to working with best-in-class partners to deliver a truly seamless traveller experience. The collaboration also forms a vital part of the complete transformation of the ALFURSAN loyalty program and we hope that this latest MoU will further support our aim to grant more exclusive benefits than ever before whilst rewarding our highly valued guests for their continued loyalty.” Azfar Shakeel, Chief Executive officer of Lumi, commented: “We are delighted to announce this MoU with SAUDIA, and we are excited to be offering the opportunity for our car rental customers to participate in and benefit from the ALFURSAN loyalty program. This is another important step in our ambitious growth journey, as we build our network of blue-chip partners across the Kingdom – spurring the expansion of our business and widening the opportunity set for our customers. We look forward to working closely with the SAUDIA team on what we are sure will be a long and fruitful collaboration.”

Lumi, the car rental business of Seera Group, is expanding its retail service network in Saudi Arabia, having won the bid to open counters at Jeddah King Abdulaziz International Airport, Ta’if Regional Airport, and Al-Baha Domestic Airport in Saudi Arabia. These join the current network of 8 airport counters and the total network of 26 branches in the region. Azfar Shakeel, Vice President of Lumi, said, “Winning the bid to open airport counters at three major airports in the Kingdom is an important step in the expansion of our network, and reinforces us as the preferred car rental partner. The airport counters will serve international visitors as well as domestic customers seeking convenience, value, and service. Our goal is to sustain our market leadership through innovative services that meet the requirements of our growing base of government clients, corporates, families, and individuals.”