Tag Archives: leisure destination

Majid Al Futtaim Entertainment celebrated the opening of Snow Abu Dhabi, the capital’s first indoor snow park, which underscores its commitment to deliver innovative family-friendly experiences for guests across MENA and comes just six months after the opening of Snow Oman as it continues to expand its footprint across the region. “Abu Dhabi is fast becoming a global destination for family entertainment and leisure, and we are excited to introduce a new experience unlike anything else the Capital has to offer”, said Ignace Lahoud, Chief Executive Officer, Majid Al Futtaim Entertainment. He added, “Entertainment has an incredible ability to bring people together and enhance quality of life, and the opening of Snow Abu Dhabi underpins Majid Al Futtaim Entertainment’s commitment to bring innovative and immersive experiences to families across the MENA region. We look forward to welcoming the local community and tourists to our latest Global Snow attraction, which enables guests of all ages to spend quality time together and create lifelong memories.” The inauguration ceremony was attended by His Excellency Saleh Mohamed Al Geziry, Director General of Tourism, Department of Culture and Tourism, Abu Dhabi; Ignace Lahoud, Chief Executive Officer, Majid Al Futtaim Entertainment; and Mohammad El Etri, Vice President, Global Snow, Majid Al Futtaim Entertainment. Located in the heart of Reem Mall, Abu Dhabi’s signature retail, leisure, dining and entertainment destination, Snow Abu Dhabi covers a sprawling area of 9,732 sqm. Storytelling is integrated into the design with an Enchanted Forest theme, which resembles a playful frost-covered world. The highly anticipated destination features more than 20 rides and attractions such as the Crystal Carousel, Polar Express Train, Flight of the Snowy Owl, Snowflake Garden and Enchanted Tree, so …

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